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Complex, Intelligent and Software Intensive Systems
This book includes the proceedings of the 15th International Conference on Complex, Intelligent, and Software Intensive Systems, which took place in Asan, Korea, on July 1–3, 2021. Software intensive systems are systems, which heavily interact with other systems, sensors, actuators, devices, and other software systems and users. More and more domains are involved with software intensive systems, e.g., automotive, telecommunication systems, embedded systems in general, industrial automation systems, and business applications. Moreover, the outcome of web services delivers a new platform for enabling software intensive systems. Complex systems research is focused on the overall understanding...
Advances in Business, Management and Entrepreneurship
The theme of this book and conference is "Creating Innovative and Sustainable Value-added Businesses in the Disruption Era", providing a forum for educators, researchers, scholars, managers, graduate students and professionals from the diverse cultural backgrounds, to present and discuss their researches, knowledge and innovation.
Olivia's Bliss
None
Principles of Marketing
An introduction to marketing concepts, strategies and practices with a balance of depth of coverage and ease of learning. Principles of Marketing keeps pace with a rapidly changing field, focussing on the ways brands create and capture consumer value. Practical content and linkage are at the heart of this edition. Real local and international examples bring ideas to life and new feature 'linking the concepts' helps students test and consolidate understanding as they go. The latest edition enhances understanding with a unique learning design including revised, integrative concept maps at the start of each chapter, end-of-chapter features summarising ideas and themes, a mix of mini and major case studies to illuminate concepts, and critical thinking exercises for applying skills.
The Quantum Leap Strategy
Price Pritchett, the best-selling change management author, further explains the unconventional set of behaviors that will bring you breakthrough performance, including how to: make quantum leaps in productivity, quality and overall performance; capture the magic of paradigm shifts; bring out tremendous hidden potential.
Health and Wellness Tourism
This book aims to contribute to the literature and aid in developing a theoretical and practical framework in the area of health and wellness tourism. With contributions and research from different countries using a practical approach, this book is an essential source for students, researchers and managers in the health and wellness tourism industry. Recently, there has been an increased interest in health and wellness due to greater life expectancy, aging populations, increasing levels of stress among others. In this context, the concepts of health, wellness, beauty, relaxation, and tourism can be combined to satisfy the needs of people seeking better quality-of-life. This has given rise to...
A Profile of the Steel Industry
Steel companies were at the birth of the modern business corporation. The first billion dollar corporation ever formed was U.S. Steel in 1901. By the mid-twentieth century the steel mill and the automobile plant were the two pillars upon which the twentieth century industrial economy rested. Given the scale of capital and operations, vertical integration was seen to be pivotal, from the raw materials of iron ore and coal on one end of the supply chain to the myriad of finished products on the other. By the end of the twentieth century, however, things had dramatically changed. Take a look inside for a brilliant and concise history of the steel industry. The author has put together a true pre...
LAW, POLITICS & SOCIETY: The Unravelling of Malaysia and Indonesia Potentiality
Penerbit: Airlangga University Press ISBN: 9786024737740 This book is the fourth compilation as a regular joint publishing effort since 2017 between Sultan Zainal Abidin University (UniSZA), Terengganu, Malaysia, and Airlangga University (UNAIR), Surabaya, Indonesia. Filled by lecturers and students, this book is expected to strengthen the relationship between the two universities and further strengthen the Malaysia-Indonesia relationship.
Journal of Biomimetics, Biomaterials and Biomedical Engineering
The 31th volume of the "Journal of Biomimetics, Biomaterials and Biomedical Engineering" includes papers which describe the results of scientific researches of nature objects for biomimetic approach in engineering design, some applied aspects of the biomechanics of human and utilization of modern biomaterials and also of modern techniques of investigations and treatment in the biomedical practice. We hope that this volume will be useful for many researchers and engineers from different branches of biomedicine and engineering sciences.
