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BASICS OF DISTRIBUTION MANAGEMENT
Physical Distribution is a distinct but integral part of business logistics, involving all those activities relating to the physical movement of goods from the factory to the consumer. Recently, the concept has been expanded to supply chain management which enables better customer relationship with smooth supply of goods. This introductory text is focused on the essential concepts, tools and strategies that comprise Distribution Management. It emphasizes the idea that distribution management is an effective marketing strategy and a potent competitive tool. Defining the concept of physical distribution in the initial chapter, the book then describes in detail the objectives, functions and com...
Electronic Business in Developing Countries
"This books tackles issues of e-business with a vision to the future on how to bridge these gaps and close down the barriers between the different corners of the world"--Provided by publisher.
Electronic Commerce
"This collection compiles a critical mass of top research--nearly 300 chapters from upwards of 400 of the world's leading experts--to provide libraries with a landmark, four-volume reference to meet research needs in the many disciplines impacted by these far-reaching topics. This collection covers topics including mobile commerce, virtual enterprises, business-to-business applications, Web services, and enterprise methodologies"--Provided by publisher.
The Future of Organizations
This volume provides valuable insights into how organizations are changing and evolving and how human resource personnel, employers, and employees are reacting to these emerging workplace transitions. Today’s successful organizations must be learning organizations in that they must keep abreast and change with the new workplace dynamics. The volume explores the new and future challenges and opportunities for employees and employers, particularly in reference to service organizations in the 21st century. It explores many of the new trends in conjunction with a focus on work-life balance, globalization, redefining leadership, contingent work force, stress management, telecommuting, work force diversity, ergonomics, life satisfaction/subjective well-being, and more.
Logistics Management for International Business
In today’s globalised economic development, international transactions form an integral part of economic activities. Logistics Management encompasses planning and management of all activities, involving sourcing and procurement of cargo by effective and economically feasible coordination and collaboration with channel partners, and provision of product and service packages from point-of-origin to point-of-consumption at the right time and at the right place. This book gives, with theoretical and practical expertise, a comprehensive coverage of the logistic concepts, techniques, and their applications in the world cargo industry. Besides, it provides an in-depth understanding of the strateg...
Electronic Commerce: Concepts, Methodologies, Tools, and Applications
Compiles top research from the world's leading experts on many topics related to electronic commerce. Covers topics including mobile commerce, virtual enterprises, business-to-business applications, Web services, and enterprise methodologies.
Global Information Technologies: Concepts, Methodologies, Tools, and Applications
"This collection compiles research in all areas of the global information domain. It examines culture in information systems, IT in developing countries, global e-business, and the worldwide information society, providing critical knowledge to fuel the future work of researchers, academicians and practitioners in fields such as information science, political science, international relations, sociology, and many more"--Provided by publisher.
Digital Economy
Annotation Digital Economy provides information about the socioeconomic aspects of the digital economy. This set of eighteen essays covers the effects of digital economy on business transactions, technology and culture, as well as on education. It also covers various aspects of global production, trade, and investment and the effects of the Internet.
Principles of Marketing
The 6th edition of Principles of Marketing makes the road to learning and teaching marketing more effective, easier and more enjoyable than ever. Today’s marketing is about creating customer value and building profitable customer relationships. With even more new Australian and international case studies, engaging real-world examples and up-to-date information, Principles of Marketing shows students how customer value–creating and capturing it–drives every effective marketing strategy. The 6th edition is a thorough revision, reflecting the latest trends in marketing, including new coverage of social media, mobile and other digital technologies. In addition, it covers the rapidly changing nature of customer relationships with both companies and brands, and the tools marketers use to create deeper consumer involvement.
International Business
Designed specifically for postgraduate students of management, International Business provides a well-rounded perspective on all important topics in the subject by emphasizing conceptual debates alongside contemporary research and up-to-date examples. It uses multiple frameworks that include the concept, environment, structure, and strategy of international business to examine the global business scenario. Comprising 23 chapters, the book traces the consequences of globalization, analyses the framework and strategies of international business, and discusses emerging issues in international business. Students can also access the online question bank.
