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Estimative Products on Vietnam 1948-1975
Accompanying CD-ROM contains full text of the 38 papers included in the printed text and 138 other declassified documents.
A Maritime Vietnam
Despite its 3,000 kilometre coastline, few people see Vietnam as a maritime country. Here Li Tana presents a powerful new argument about Vietnamese history: that key political changes resulted from the impact, economic and otherwise, of the sea. This is a finely layered account covering the two millennia before colonisation that radically restructures how we understand the role of the maritime and trans-regional in Vietnam's early history. Drawing on exhaustive research of Chinese, Vietnamese and Japanese sources, Li reveals that it is only when viewed against the background of the sea that Vietnam's past can be properly understood. In contrast to traditional perceptions of an inward-looking society dominated by Chinese cultural influence, Vietnam was shaped by dynamic littoral economic and cultural contact.
Infantry
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Advancing the Marketing Technology (MarTech) Revolution
As businesses navigate the rapidly evolving digital landscape, they face the challenge of proactively staying ahead of the curve in their marketing strategies. Consumers today are more tech-savvy than ever and demand personalized experiences, making it imperative for businesses to leverage the latest marketing strategies and technologies to capture their attention. The lack of integration between marketing and technology often hinders businesses from maximizing their marketing efforts and achieving their desired outcomes. Advancing the Marketing Technology (MarTech) Revolution provides a comprehensive roadmap for businesses to embrace and leverage MarTech effectively. This book dives deep into the world of MarTech tools, platforms, and strategies, offering practical insights for businesses to thrive in the digital age. From automation and artificial intelligence to data analytics and personalized experiences, this book showcases how integrating marketing and technology can reshape marketing strategies and drive business growth.
