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Recent work on perceptual ambiguity and its implications for the correlation between neural events and perceptual experience. Researchers today in neuroscience and cognitive psychology increasingly turn their attention to binocular rivalry and other forms of perceptual ambiguity or bistability. The study of fluctuations in visual perception in the face of unchanging visual input offers a means for understanding the link between neural events and visual events, including visual awareness. Some neuroscientists believe that binocular rivalry reveals a fundamental aspect of human cognition and provides a way to isolate and study brain areas involved in attention and selection. The eighteen essay...
With behavioral and biological approaches integrated throughout, this edition includes expanded material on cognitive influences on perception. New chapters address speech and music perception.
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In this book the authors relate and discuss the idea that perceptual processes can be considered at many levels. A phenomenon that appears at one level may not be the same as a superficially similar phenomenon that appears at a different level. For example "induced motion" can be analyzed in terms of eye movements or at the retinal level or at a much higher cognitive level: how do these analyses fit together? The concept of levels also makes us think of the flow of information between levels, which leads to a consideration of the roles of top-down and bottom-up (or feed-forward, feed-back) flow. There are sections devoted to vestibular processing, eye movement processing and processing during brightness perception. The final section covers levels of processing in spatial vision. All scientists and graduate students working in vision will be interested in this book as well as people involved in using visual processes in computer animations, display design or the sensory systems of machines.
Now available in paperback. This revised and updated edition of the definitive resource for experimental psychology offers comprehensive coverage of the latest findings in the field, as well as the most recent contributions in methodology and the explosion of research in neuroscience. Volume One: Sensation and Perception focuses on sensory experience and complex learned perceptions through modalities such as vision, touch, smell, and hearing.
Synesthesia is a fascinating phenomenon which has captured the imagination of scientists and artists alike. This title brings together a broad body of knowledge about this condition into one definitive state-of-the-art handbook.
Visual illusions are compelling phenomena that draw attention to the brain's capacity to construct our perceptual world. The Compendium is a collection of over 100 chapters on visual illusions, written by the illusion creators or by vision scientists who have investigated mechanisms underlying the phenomena. --
Sports Marketing: A Strategic Perspective is the most authoritative, comprehensive, and engaging introduction to sports marketing currently available. It is the only introductory textbook on this subject to adopt a strategic approach, explaining clearly how every element of the marketing process should be designed and managed, from goal-setting and planning to implementation and control. Covering all the key topics in the sports marketing curriculum, including consumer behavior, market research, promotions, products, pricing, sponsorship, business ethics, technology, and e-marketing, the book introduces core theory and concepts, explains best practice, and surveys the rapidly changing intern...
Development of Perception: Psychobiological Perspectives, Volume 2, The Visual System, is the second of two-part series covering vision, audition, olfaction, taste, tactile sensitivity, and sensory-motor activity during ontogenesis. The focus is on approaches to perceptual development that incorporate a psychobiological perspective. The present volume brings together several topics of critical importance to the process of understanding the visual system. The book is organized into three parts. Part A addresses the theoretical and interpretive issues involved in designing and drawing conclusions from research on the development of the visual system. Part B on animal studies of visual development covers the neural and behavioral characteristics of the cat and monkey visual system during the early postnatal period. Part C examines visual development in human infants. Together, these three parts offer a comprehensive coverage of major issues in the structure and function of the developing mammalian visual system. Each chapter emphasizes the behavioral consequences of developing visual functions.