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Probability and Statistical Inference
Priced very competitively compared with other textbooks at this level! This gracefully organized textbook reveals the rigorous theory of probability and statistical inference in the style of a tutorial, using worked examples, exercises, numerous figures and tables, and computer simulations to develop and illustrate concepts. Beginning wi
Survey Sampling
Since publication of the first edition in 1992, the field of survey sampling has grown considerably. This new edition of Survey Sampling: Theory and Methods has been updated to include the latest research and the newest methods. The authors have undertaken the daunting task of surveying the sampling literature of the past decade to provide an outst
Asymptotics, Nonparametrics, and Time Series
"Contains over 2500 equations and exhaustively covers not only nonparametrics but also parametric, semiparametric, frequentist, Bayesian, bootstrap, adaptive, univariate, and multivariate statistical methods, as well as practical uses of Markov chain models."
Linear and Nonlinear Models for the Analysis of Repeated Measurements
Integrates the latest theory, methodology and applications related to the design and analysis of repeated measurement. The text covers a broad range of topics, including the analysis of repeated measures design, general crossover designs, and linear and nonlinear regression models. It also contains a 3.5 IBM compatible disk, with software to implement immediately the techniques.
Visual Six Sigma
Because of its unique visual emphasis, Visual Six Sigma opens the doors for you to take an active role in data-driven decision making, empowering you to leverage your contextual knowledge to pose relevant questions and make sound decisions. This book shows you how to leverage dynamic visualization and exploratory data analysis techniques to: See the sources of variation in your data Search for clues in your data to construct hypotheses about underlying behavior Identify key drivers and models Shape and build your own real-world Six Sigma experience Whether you work involves a Six Sigma improvement project, a design project, a data-mining inquiry, or a scientific study, this practical breakthrough guide equips you with the strategies, process, and road map to put Visual Six Sigma to work for your company. Broaden and deepen your implementation of Visual Six Sigma with the intuitive and easy-to-use tools found in Visual Six Sigma: Making Data Analysis Lean.
Biopharmaceutical Sequential Statistical Applications
Focusing on group sequential procedures, summarizes the sequential statistical methods used in anticancer, antiviral, cardiovascular, and gastrointestinal drug research and screening. The clinical and preclinical applications are mainly presented as case studies, many of which form part of New Drug
Nonclinical Statistics for Pharmaceutical and Biotechnology Industries
This book serves as a reference text for regulatory, industry and academic statisticians and also a handy manual for entry level Statisticians. Additionally it aims to stimulate academic interest in the field of Nonclinical Statistics and promote this as an important discipline in its own right. This text brings together for the first time in a single volume a comprehensive survey of methods important to the nonclinical science areas within the pharmaceutical and biotechnology industries. Specifically the Discovery and Translational sciences, the Safety/Toxiology sciences, and the Chemistry, Manufacturing and Controls sciences. Drug discovery and development is a long and costly process. Most decisions in the drug development process are made with incomplete information. The data is rife with uncertainties and hence risky by nature. This is therefore the purview of Statistics. As such, this book aims to introduce readers to important statistical thinking and its application in these nonclinical areas. The chapters provide as appropriate, a scientific background to the topic, relevant regulatory guidance, current statistical practice, and further research directions.
Statistics of Quality
Explains the role of statistics in improving the quality of collecting and analyzing information for a wide variety of applications. The book examines the function of statisticians in quality improvement. It discusses statistical process control, quality statistical tables, and quality and warranty; quality standards in medicine and public health; Taguchi robust designs and survival models; and more.
Integrated Marketing Communications
Organisations use integrated marketing communications to help achieve a competitive advantage and meet their marketing objectives. This 6th edition of Integrated Marketing Communications emphasises digital and interactive marketing, the most dynamic and crucial components to a successful IMC campaign today. Incorporating the most up-to-date theories and practice, this text clearly explains and demonstrates how to best select and coordinate all of a brand’s marketing communications elements to effectively engage the target market. Conceptual framework models demonstrate the integration of theory and practice to help students to better understand the whole IMC process and concept connections. Chapters adopt an integrative approach to examine marketing communications from both a consumer’s and marketer’s perspective. Premium online teaching and learning tools are available on the MindTap platform. Learn more about the online tools cengage.com.au/mindtap
