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Reborn in the USA
The #1 New York Times Bestseller One-half of the celebrated Men in Blazers duo, longtime culture and soccer commentator Roger Bennett traces the origins of his love affair with America, and how he went from a depraved, pimply faced Jewish boy in 1980’s Liverpool to become the quintessential Englishman in New York. A memoir for fans of Jon Ronson and Chuck Klosterman, but with Roger Bennett’s signature pop culture flair and humor. Being a teenager isn’t easy, no matter where in the world you live or how much it does or doesn’t rain in your hometown. As an outsider—a private-schooled Jewish kid in working-class, heavily Catholic Liverpool—Roger Bennett wasn’t winning any populari...
International Marketing
Topics include international marketing research, entering foreign markets, export methods and procedures, international product policy and international advertising. Case examples and a regional analysis of individual world markets are provided.
Unscrolled
Announcing a smart, daring, original new take on the Torah. Imagine: 54 leading young Jewish writers, artists, photographers, screenwriters, architects, actors, musicians, and graphic artists grappling with the first five books of the Bible and giving new meaning to the 54 Torah portions that are traditionally read over the course of a year. From the foundational stories of Genesis and Exodus to the legalistic minutiae of Leviticus, Numbers, and Deuteronomy, Unscrolled is a reinterpreting, a reimagining, a creative and eclectic celebration of the Jewish Bible. Here’s a graphic-novel version of Moses receiving the Ten Commandments, by Rebecca Odes and Sam Lipsyte. Lost creator Damon Lindelo...
Men in Blazers Present Encyclopedia Blazertannica
The essential guide to world soccer—the history, the players, the fan culture—from the phenomenally popular duo from NBC Sports. The Men in Blazers are two English-born, soccer-obsessed broadcasters who have savored the dizzying growth of the game along with millions of Americans. Now they immerse fans and novices alike in the history and culture of the world’s game with Encyclopedia Blazertannica. Examining fan culture, from the famous stadium chants to the tactical variations of scarf tying, exploring the complex physics and ethics of both celebratory knee slides and fights between players, reliving the careers of legendary players, classic matches, and colorful World Cup history, and sharing a deep appreciation for the athletic brilliance and ill-judged neck tattoos that dominate the sport, this indispensable tome gives readers a front-row seat to all the action of football madness. A New York Times Bestseller!
Camp Camp
The authors of the cultural phenomenon Bar Mitzvah Disco pick up the story of their generation's coming of age where that tome left off, painstakingly retelling tall tales of golden summers from the 1970s to the early 1990s. Full-color photos throughout.
New Horizons in Arts, Heritage, Nonprofit and Social Marketing
Arts, heritage, non-profit and social marketing today comprise key components of the contemporary marketing management scene. Governments, charities and voluntary sector organisations throughout the world are increasingly involved in the development of marketing campaigns, and more and more of these organisations are likely to be at the cutting edge of the application of the very latest marketing methods. Research in the arts, heritage, non-profit and social marketing fields is intellectually rigorous, relevant for user communities, and has a great deal to offer to marketing theory as well as to promotional practice. This book presents a collection of stimulating articles that report some of the freshest and most innovative research and thinking in the authors’ specialist domains. Collectively the chapters offer a balance of empirical and conceptual research in arts, heritage, non-profit and social marketing. They explore new ideas, challenge pre-existing orthodoxies, develop knowledge, and demonstrate the epistemological importance of current research in these critical areas. This book was originally published as a special issue of the Journal of Marketing Management.
What Sounds Fun to You? (A That Sounds Fun Book for Kids)
No one knows how to have fun like kids do. But sometimes, even kids can use some fresh ideas for finding the fun in their lives. Fun is everywhere, and with this charmingly illustrated children's book, Annie F. Downs wants to help children ages 3 to 8 find it! Can it be found in science experiments, at the farmer's market, or in the kitchen? Yes! Can it be found on rainy days and starlit nights? You bet! Can it be found with friends or parents or even annoying little brothers? Of course! It's no secret that the world has felt a little less fun lately. What Sounds Fun to You? is the perfect book to get kids thinking about how to create their own fun right where they are, right now. And it's the perfect companion for parents who have run out of ideas!
Roger was a Razor Fish, and Other Poems
A collection of more than 15 brief poems including "Little Miss Tuckett." "John, " and "My Puppy."
Bar Mitzvah Disco
This collection of essays and photos is the offshoot of the Web site of the same name, on which the authors solicited photos from the late 1960s through the 1980s displaying the peculiarities of their times. The book is structured as a professionally photographed bar mitzvah album, starting with awkward portraits and ending with the requisite "waving good-bye" shot.
Everything You Know Is Pong
One billion Chinese pong fans can’t be wrong. With an all-star team of contributing writers—including Nick Hornby, Will Shortz, Davy Rothbart, Harold Evans, and Jonathan Safran Foer—and quirky, fascinating images of table tennis from around the world, editors Eli Horowitz (McSweeny’s) and Roger Bennet (creator of Bar Mitzvah Disco and Camp Camp) deliver a humorous but heartfelt paean to ping pong, the world's most popular, yet least appreciated sport. Everything You Know Is Pong is a beautifully designed literary tribute to every aspect of table tennis, the true global pastime.
