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Non-Obvious 2017
The Latest Edition Of The #1 Bestselling Trend Series Shared Online More Than 1 Million Times! The Non-Obvious series of books is an annual trend report on the top 15 trends likely to affect business and consumer behaviour in the upcoming year. The book has been a Wall Street Journal bestseller, the research has been viewed and shared online more by more than a million readers and the report has been a multi-year #1 best seller online.
Beyond Diversity
A wide-ranging compilation of the best insights and advice about how to make the world more diverse and inclusive, featuring advice contributed by more than seventy world renowned experts. In January of 2021, some of the world's most widely respected experts in diversity, inclusion, and equity gathered virtually for the most ambitious conversation about diversity ever imagined. Casting directors, bookstore owners, disability advocates, college students, robotic journalists, startup founders, esports professionals, bestselling authors, and a diverse group of more than sixty others came together to have conversations about how to shape a more diverse and inclusive future. Unlike many other glo...
Non Obvious Megatrends
All New 10th Edition of the WSJ bestseller! Featuring 10 Bold new Trend Predictions Winner of 9 International Book Awards Introducing the highly awaited tenth edition of The Wall Street Journal bestseller and trend report featuring ten bold new megatrend predictions that will shape our world in the coming decade. What if you could predict the trends that will change your business? For the past ten years, Rohit Bhargava's signature annual Non-Obvious Trend Report has helped over a million readers discover more than 100 trends changing our culture. Now for the first time, Rohit and his team of Non-Obvious trend curators reveal ten revolutionary new Megatrends that are transforming how we work,...
The Future Normal
This is a handbook for visionaries. Making outlandish predictions about the future is easy. Predicting the future normal is far harder. For the past decade, Rohit Bhargava and Henry Coutinho-Mason have been on the front lines of exploring the global forces shaping our future normal through their work independently leading two of the most successful trend consultancies in the world: TrendWatching and the Non-Obvious Company. From donning full body haptic suits to sampling cultivated meat, their work has taken them into cutting-edge labs, private testing facilities, and invite-only showcases across the world. Now for the first time, they are teaming up to share a uniquely eye-opening vision of...
The Non-Obvious Guide to Virtual Meetings and Remote Work
WRITTEN DURING THE COVID-19 PANDEMIC WITH ALL-NEW INSIGHTS. FEATURING CONTRIBUTIONS FROM OVER 50 TOP EXPERTS.? Why do virtual meetings usually suck and how can you make yours better? What are the five secrets to delivering a compelling virtual presentation? How can you collaborate with people you have never met in real life? Most guides to virtual work pretend like it is better than being face to face. It usually isn't. But in today's business world, there are many reasons you may need to work remotely or do virtual meetings, from taking parental leave to navigating a global health pandemic. In this short guide featuring a compilation of the best advice and insights from more than 50 experts from all industries, you will learn the keys to being effective from afar. Whether you need to deliver a presentation to a virtual audience or collaborate with a global team, this handy guide will help you be more productive when you can't be there in person.
The New Community Rules
Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do you take advantage of them? With The New Community Rules, you'll understand how social web technologies work, and learn the most practical and effective ways to reach people who frequent these sites. Written by an expert in social media and viral marketing, this book cuts through the hype and jargon to give you intelligent advice and strategies for positioning your business on the social web, with case studies that show how other companies have used this approach. The New Community Rules will help you: Explore blogging and microblogg...
The Non-Obvious Guide to Small Business Marketing (Without a Big Budget)
This is the Small Business Marketing advice book you've been Googling for. Like having coffee with an expert, this book shares irreverent tips and secrets from WSJ bestselling author and marketing guru Rohit Bhargava on how to promote your business without a huge budget. This book is like a high energy masterclass and brainstorming session all in one - with actionable tips to transform your marketing approach within hours.
The Dumbest Guy at the Table
Twenty-one years after selling the company that I founded, Com Tech Communications, for an enterprise value of over $1 billion - arguably Australia's first tech unicorn - I decided to write a book. Drawing on over three decades of experience - gee I'm getting old - and sharing some lessons that I hope will provide valuable advice to anyone looking to start a company or manage a good business. Since 1987 I have hired hundreds of outstanding people, knowing that if I paid well, listened to their valuable ideas and ensured that they loved coming to work every day, I could still be part of something great ... even if I am the dumbest guy at the table. These principles have formed the basis of my...
Connecting With Yourself
Every life is an interesting story, and this story is best written when people go through life’s experiences by staying connected to who they truly are. To stay connected to yourself, you need first to start listening from within. This book gives a perspective on why we think, feel and act the way we do, through concepts from neuroscience and psychology. It attempts to answer some of life’s key questions, such as— - Why do we all perceive things differently? - Why are we designed to do different things? - Why do we all learn things in different ways? - How are habits formed? - What role do emotions play in our lives? - What makes us happy? And finally, what it means and takes to stay c...
The Non-Obvious Guide to Marketing and Branding (Without a Big Budget)
This is the Small Business Marketing advice book you've been Googling for. Like having coffee with an expert, this book shares irreverent tips and secrets from WSJ bestselling author and marketing guru Rohit Bhargava on how to promote your business without a huge budget. This book is like a high energy masterclass and brainstorming session all in one - with actionable tips to transform your marketing approach within hours.
