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The PR and marketing rules have changed. Too much news, too much information. But you must be heard! Your business has to grow. How will mass media, people, stakeholders and your clients know about you? Try Growth Hacker PR (“Explosive PR”): know how to get maximum free publications about your company within minimum time due to outrageous positive PR-stunts. Growth Hacker PR (“Explosive PR”) will provide you tools to get clients from mass media using a news hook: 210 ways to come up with a creative idea for an explosive PR event 130 PR-hooks of all times and nations 10 ways to “seed” crazy and shocking ideas as true stories in mass media 9 case studies of real PR-campaigns 8 ways...
This book constitutes the refereed proceedings of the 5th International Workshop on Multiple Access Communications, MACOM 2012, held in Maynooth, Ireland, in November 2012. The 13 full papers and 5 demo and poster papers presented were carefully reviewed and selected from various submissions. The papers are organized in topical sections on network coding, handling interference and localization techniques at PHY/MAC layers, wireless access networks, and medium access control.
This book constitutes the refereed proceedings of the 20th International Conference on Analytical and Stochastic Modelling and Applications, ASMTA 2013, held in Ghent, Belgium, in July 2013. The 32 papers presented were carefully reviewed and selected from numerous submissions. The focus of the papers is on the following application topics: complex systems; computer and information systems; communication systems and networks; wireless and mobile systems and networks; peer-to-peer application and services; embedded systems and sensor networks; workload modelling and characterization; road traffic and transportation; social networks; measurements and hybrid techniques; modeling of virtualization; energy-aware optimization; stochastic modeling for systems biology; biologically inspired network design.
This book investigates the most advanced theories and methodologies of array beamforming, with a focus on antenna array enabled wireless communication technology. Combining with the current development needs and trends of wireless communication technology around the world, the authors explore the potentials and challenges of large-scale antenna array beamforming technology in next-generation mobile communication and some important emerging application scenarios. The book first introduces the basic structure of antenna array hierarchical codebook and channel estimation with high dimensionality, with which the time cost of searching the channel information can be effectively reduced. It then e...
Explosive PR Book Helps Businesses To Attain Clients Using Mass Media. Shocking Secrets of Outrageous PR Stunts to Get Clients Roman Maslennikov, Russian PR guru, entrepreneur and philosopher, has 15 years’ work experience and is offering you the freshest, newest, most outrageous PR stunts. Igor Szucs, Business trend analyst, Semantic field producer. An internationally respected expert on future trends, long-range planning and creating the preferred future.
Explosive PR Book Helps Businesses To Attain Clients Using Mass Media. Shocking Secrets of Outrageous PR Stunts to Get Clients Roman Maslennikov, Russian PR guru, entrepreneur and philosopher, has 15 years’ work experience and is offering you the freshest, newest, most outrageous PR stunts. Igor Szucs, Business trend analyst, Semantic field producer. An internationally respected expert on future trends, long-range planning and creating the preferred future.
The Russian war in Ukraine has been accompanied, fuelled, and legitimized by a Russian information war campaign that is unprecedented in its scope and nature. This Russian state-media propaganda campaign has been surprisingly successful in disguising and distorting the nature of the war and shaping the way it is perceived and understood, both in Russia and beyond. This special inaugural issue of JSPPS sets out to launch an interdisciplinary discussion on the Russian information warfare being waged in parallel with the military war in Ukraine.The JOURNAL OF SOVIET AND POST-SOVIET POLITICS AND SOCIETY (JSPPS) is a new bi-annual journal about to be launched as a companion journal to the Soviet and Post-Soviet Politics and Society (SPPS) book series (founded 2004 and edited by Andreas Umland, Dr. phil., PhD).
Для кого написана данная книга? Кому она будет нужна, как глоток свежего воздуха в прокуренных и скучных маркетинговых машинах, мчащихся по московским будням? – Директорам по маркетингу и рекламе российских фирм, активным и креативным, живым «ламповым» людям, любящим эксперименты. – Предпринимателям, которые в короткие сроки ставят задачу: максимальный охват за относительно не...