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Marketing Communications
  • Language: en
  • Pages: 1065

Marketing Communications

  • Type: Book
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  • Published: 2019
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  • Publisher: Pearson UK

The new edition of Marketing Communications delivers a rich blend of theory with examples of contemporary marketing practice. Providing a critical insight into how brands engage audiences, Fill and Turnbull continues to be the definitive marketing communications text for undergraduate and postgraduate students in marketing and related fields. The eighth edition, which contains two new chapters, reflects the changing and disruptive world of marketing communications. Throughout the text the impact of digital media and its ability to influence audience, client, and agency experiences, is considered. Each chapter has been extensively revised, with new examples, the latest theoretical insights, and suggested reading materials. Each of the 22 chapters also has a new case study, drawn from brands and agencies from around the world. Marketing Communications is recognised as the authoritative text for professional courses such as The Chartered Institute of Marketing, and is supported by the Institute of Practitioners in Advertising.

Almost French
  • Language: en
  • Pages: 326

Almost French

  • Type: Book
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  • Published: 2004-08-03
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  • Publisher: Penguin

The charming true story of a spirited young woman who finds adventure--and the love of her life--in Paris. "This isn't like me. I'm not the sort of girl who crosses continents to meet up with a man she hardly knows. Paris hadn't even been part of my travel plan..." A delightful, fresh twist on the travel memoir, Almost French takes us on a tour that is fraught with culture clashes but rife with deadpan humor. Sarah Turnbull's stint in Paris was only supposed to last a week. Chance had brought Sarah and Frédéric together in Bucharest, and on impulse she decided to take him up on his offer to visit him in the world's most romantic city. Sacrificing Vegemite for vichyssoise, the feisty Sydney...

Almost French
  • Language: en
  • Pages: 311

Almost French

  • Type: Book
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  • Published: 2011-03-04
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  • Publisher: Hachette UK

Number 1 on the Bestseller list (Australia) with over 20,000 copies sold in the UK alone and over 250,000 world-wide! Almost French has been a huge success and now with the new-look, mass market B Format it is ready to go stellar! Publication timed for major trade promotions including summer reading and airport holiday exodus. In the bestselling tradition of Frances Mayes' Under the Tuscan Sun, Chris Stewart's A Parrot in the Pepper Tree or Peter Mayle - but without the pile of stones! Funny, perceptive and poignant Almost French is an often hilarious mixture of a young woman's personal memoir and armchair travel. A spectacular example of culture clash - and a happy ending.

All Good Things
  • Language: en
  • Pages: 338

All Good Things

  • Type: Book
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  • Published: 2014-06-03
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  • Publisher: Penguin

In this lushly written follow-up to Almost French, Sarah Turnbull explores a new paradise: Tahiti. Having shared her story in her bestselling memoir, Almost French, Australian writer Sarah Turnbull seemed to have had more than her fair share of dreams come true. While Sarah went on to carve out an idyllic life in Paris with her husband, Frédéric, there was still one dream she was beginning to fear might be impossible—starting a family. Then out of the blue an opportunity to embark on another adventure offered a new beginning—and new hope. Leaving behind life in the world’s most romantic and beautiful city was never going to be easy. But it helps when your destination is another paradise on earth: Tahiti.

Parole in Canada
  • Language: en
  • Pages: 245

Parole in Canada

  • Type: Book
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  • Published: 2016-10-25
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  • Publisher: UBC Press

Just as Canada’s population has changed in the past four decades, so too has its prison population. The increasing diversity among prisoners raises important questions about how we punish those who break the law. Parole in Canada is the first book to explore how concerns about Aboriginality, gender, and the multicultural ideal of “diversity” have been interpreted and used to alter federal parole policy and practice. Using the Parole of Board of Canada as a case study, this book shows how certain facets of offender differences are selectively included for “accommodation,” while fundamental institutional structures, practices, and power arrangements remain unchanged. Sarah Turnbull argues that, as the current approach fails to challenge outdated notions about gender, race, and aboriginality within the penal system, instead of addressing concerns around diversity, these measures end up contributing to further exclusion and discrimination within the system.

Greek Myths
  • Language: en

Greek Myths

  • Type: Book
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  • Published: 2023-04
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  • Publisher: Unknown

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Marketing Communications
  • Language: en
  • Pages: 1004

Marketing Communications

This fifth edition of an introductory marketing textbook covers topics such as marketing communications, strategies and planning, disciplines and applications and marketing communications for special audiences.

Bella's Backyard Bullies: The Anti-Princess Club 2
  • Language: en
  • Pages: 146

Bella's Backyard Bullies: The Anti-Princess Club 2

Talented ten-year-olds Emily, Bella, Chloe and Grace are sick of boys who want them to be helpless princesses. Design genius Bella Singh has built a clubhouse in her backyard, where the anti-princesses meet to thumb their noses at the notion that boys are best. But when they receive angry anonymous emails telling them to act like girls or else, followed by sabotage of their beloved clubhouse, it's clear they have a new mission. Can they unite their awesome talents to beat the bullies?

Challenging Immigration Detention
  • Language: en
  • Pages: 349

Challenging Immigration Detention

Immigration detention is an important global phenomenon increasingly practiced by states across the world in which human rights violations are commonplace. Challenging Immigration Detention introduces readers to various disciplines that have addressed immigration detention in recent years and how these experts have sought to challenge underlying causes and justifications for detention regimes. Contributors provide an overview of the key issues addressed in their disciplines, discuss key points of contention, and seek out linkages and interactions with experts from other fields.

Chloe's River Rescue: The Anti-Princess Club 4
  • Language: en
  • Pages: 146

Chloe's River Rescue: The Anti-Princess Club 4

Talented ten-year-olds Emily, Bella, Chloe and Grace are sick of people treating them like helpless princesses. Science star Chloe Karalis's favourite person in the universe is her grandmother - so she's thrilled when Yiayia comes along for a fab summer holiday with Chloe and her three besties. But when Yiayia goes missing on her daily walk, the foursome know that they're faced with their biggest mission yet. Can they combine their unique talents to rescue their beloved mentor?