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From Idea to Web Start-up in 21 Days
Once upon a time, starting a business meant months of researching, refining business goals and writing business plans, talking to investors and banks, negotiating for loans, and raising money. But today, agile web development practices mean that you can almost launch on an idea and figure it out as you go. At least that’s what authors Jason Glaspey and Scott Kveton and their colleague Michael Richardson did when starting bacn.com, an online bacon retailer. In this mouth-watering tale, they describe their process of starting a business on a shoestring, including the things they did right and the things they did wrong. Bacn.com didn’t make them millionaires — not even close! But the lessons they learned have led to comfortable success on their follow-up ventures. And whether it’s choosing a domain name or selecting the right content management systems, buying and storing inventory or figuring out fulfillment, using social media for marketing or finding a location to host an “epic” party, their stories will help you jumpstart your own web business.
The Definitive Guide to Drupal 7
The Definitive Guide to Drupal 7 is the most comprehensive book for getting sites done using the powerful and extensible Drupal content management system. Written by a panel of expert authors, the book covers every aspect of Drupal, from planning a successful project all the way up to making a living from designing Drupal sites and to contributing to the Drupal community yourself. With this book you will: Follow practical approaches to solving many online communication needs with Drupal with real examples. Learn how to keep learning about Drupal: administration, development, theming, design, and architecture. Go beyond the code to engage with the Drupal community as a contributing member and...
Release 2.0: Issue 7
Customer Relationship Management systems are changing in response to the possibilities (and competition) offered by Web 2.0 technologies and even that old standby, email. The quest to harness--and make truly useful--the firehose of information about people, relationships, and activity is entering a new era.
Audience
Proprietary audience development is now a core marketing responsibility. Every company needs audiences to survive. They are where you find new customers and develop more profitable relationships. And yet, most companies today treat their email, mobile, and social media audiences like afterthoughts instead of the corporate assets they are. With AUDIENCE, Jeff Rohrs seeks to change this dynamic through adoption of The Audience Imperative. This powerful mandate challenges all companies to use their paid, owned, and earned media to not only sell in the short-term but also increase the size, engagement, and value of their proprietary audiences over the long-term. As content marketing professionals have discovered, the days of “build it and they will come” are long gone. If you’re looking for a way to gain a lasting advantage over your competition, look no further and start building your email, Facebook, Google, Instagram, mobile app, SMS, Twitter, website, and YouTube audiences to last.
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AAPG Explorer
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Informationweek
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Linux с нуля. Версия 7.3
Если вы мечтаете собрать свою собственную операционную систему, то книга «Linux с нуля» – именно для вас. Из нее вы узнаете, как подготовить нужный для сборки набор инструментальных средств, откуда и какие взять для этого исходные коды программ, как собрать их в виде пакетов и заставить их вместе работать как единое целое, управляющее вашим компьютером. Книга подробно расскажет вам,...
