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Consumer Psychology in Tourism and Hospitality
  • Language: en
  • Pages: 455

Consumer Psychology in Tourism and Hospitality

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Routledge Handbook of Wine Tourism
  • Language: en
  • Pages: 1097

Routledge Handbook of Wine Tourism

Wine tourism or enotourism or oenotourism or winery tourism or vinitourism is a special interest tourism that empowers local culture and spawns business opportunities for the local community. The comprehensive Routledge Handbook of Wine Tourism offers a thorough inquiry into both regular and emerging issues of wine tourism. Modern wine tourism extends beyond the mere cultivation of grapes and the production and selling of wine. The Routledge Handbook of Wine Tourism examines the complex interplay of market profiling, sustainable regional development, and innovative experiential marketing constructs which, when successful, contribute to the growth and sustainable evolution of global wine tour...

Bilingual Education in China
  • Language: en
  • Pages: 303

Bilingual Education in China

This volume brings a mixed group of researchers together to discuss issues in bilingual or trilingual education for the majority and minority nationality groups in China and to explore the relationship between the two.

Chinese Literature
  • Language: en
  • Pages: 434

Chinese Literature

  • Type: Book
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  • Published: 1987
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  • Publisher: Unknown

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Elusive Pirates, Pervasive Smugglers
  • Language: en
  • Pages: 218

Elusive Pirates, Pervasive Smugglers

Piracy and smuggling are as great a problem today as they were several hundreds of years ago. The studies in Elusive Pirates, Pervasive Smugglers, for the first time, carefully describe and critically analyze piracy and smuggling in the Greater China Seas region from the sixteenth century to the present. Because piracy and smuggling involve complex historical processes that are still evolving, to fully understand contemporary problems it is important to place them in larger historical and comparative perspectives. The essays in this book add significantly to the scholarship on East and Southeast Asian history, and in particular to the maritime history of the region we call the Greater China ...

English-Medium Instruction in Chinese Universities
  • Language: en
  • Pages: 218

English-Medium Instruction in Chinese Universities

This edited book is about the rationale, practice and classroom implementation of English-medium instruction courses in Chinese universities. It specifically focuses on classroom discourse analysis across different disciplines and settings. The main themes of this book are: describing the state educational policies toward English-medium instruction at the tertiary level; distinguishing English-medium instruction from mainstream foreign language learning; analyzing curricula and discourse at the classroom level and evaluating the learning effectiveness of these courses. This book covers the widespread implementation of English-medium courses in China across different disciplines, and it provi...

Modern Chinese Literature and Culture
  • Language: en
  • Pages: 916

Modern Chinese Literature and Culture

  • Type: Book
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  • Published: 2004
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  • Publisher: Unknown

None

Guns and Ledgers
  • Language: en
  • Pages: 382

Guns and Ledgers

This book seeks to reconcile the dual forces of war and economic globalization in tracing China's early modernity. For late imperial China, there were two forms of encounter with the West; the guns of invading Europeans, and the ledgers by which trade between China and the West was measured and regulated. Even today, China's reactions to the West oscillate between business-driven openness and military paranoia. In this intellectual tour de force, Bozhong Li, one of China's preeminent intellectual and economic historians, traces the unprecedented transition that led China into the modern world; the book will be of value for economists, historians, and sinophiles alike.

Multilingual Education Yearbook 2019
  • Language: en
  • Pages: 229

Multilingual Education Yearbook 2019

  • Type: Book
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  • Published: 2019-04-09
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  • Publisher: Springer

This book offers essential insights into the challenges and complexities surrounding the medium of instruction (MOI), its impact on all languages and stakeholders in multilingual contexts, educational processes, developments and outcomes. MOI has been a prominent topic in recent debates on the role of languages in education in multilingual contexts, partly because prioritizing one language over others as the medium of instruction has a profound impact on all languages and stakeholders in multilingual contexts. These include, to name but a few, (language) teachers, teacher educators, students, and policymakers, as well as industries and enterprises built around the needs and expectations of these stakeholders. This book presents high-quality empirical research on education in multilingual societies. It highlights research findings that, in addition to providing descriptions of language learning, development and use in language contact and multilingual contexts, will help shape future language education policy and practices in multilingual societies.