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A Grand Complication
Two wealthy and powerful men engage in a decades-long contest to create and possess the most remarkable watch in history. James Ward Packard of Warren, Ohio, was an entrepreneur and a talented engineer of infinite curiosity, a self-made man who earned millions from his inventions, including the design and manufacture of America’s first luxury car—the elegant and storied Packard. Henry Graves, Jr., was the very essence of blue-blooded refinement in the early 1900s: son of a Wall Street financier, a central figure in New York high society, and a connoisseur of beautiful things—especially fine watches. Then, as now, expensive watches were the ultimate sign of luxury and wealth, but in the...
In-N-Out Burger
The untold story of the renegade burger chain that evokes a passionate following unlike any other In fast-food corporate America, In-N-Out Burger stands apart. Begun in a tiny shack in the shadow of World War II, this family-owned chain has steadfastly refused to franchise or be sold. Over time, In-N-Out Burger has become nothing less than a cultural institution that can lay claim to an insanely loyal following. Stacy Perman's In-N-Out Burger is the inside story behind a real American success story—not only a tale of a unique and profitable business but also of a family's struggle to maintain a sustainable pop empire against the industry it helped pioneer. A keenly observed narrative that explores the transformation of a California fad into an enduring cult of popularity, it is also the story of the conflicted, secretive, and ultimately tragic Snyder family, who cooked a billion burgers and hooked a zillion fans.
Spies, Inc.
In Spies, Inc. former Time and Business 2.0 writer Stacy Perman reveals the spellbinding story of the Israeli military and 8200, the ultra-secret high-tech intelligence unit whose alumni helped create a number of the groundbreaking technologies behind today's information revolution. An incredible tale in its own right, 8200 is also a remarkable case study in innovation, offering compelling lessons for every business. Likened to the NSA in the U.S., 8200 was established to capture, decipher, and analyze enemy transmissions. But unlike the NSA, 8200 did not have an endless font of resources at its disposal...and, due to secrecy, it couldn't generally buy "off-the-shelf" as a matter of procedur...
Exploring Management
The primary goal of this edition of Exploring Managementis to help build core management competencies for today's global and more complex workplace, including issues related to planning, organizing, leading, and controlling (POLC) - with more hands-on type materials such as cases, exercises, and application. Schermerhorn uses a conversational and interactive writing style to master concepts in a bite-size and fundamental approach. This text presents managerial concepts and theory in a straight-forward, interesting style with a strong emphasis on application. The discussion of theory is framed in a unique, engaging, and concise way. The goal is to promote critical thinking and ability to make sound business decisions using managerial theory. Concepts are explored and reinforced by most hands-on applications, exercises, cases, and the integration of technology. The text also focuses on the most important aspects of the POLC model, emphasizing skill-building.
Ethics in Marketing
Understanding and appreciating the ethical dilemmas associated with business is an important dimension of marketing strategy. Increasingly, matters of corporate social responsibility are part of marketing's domain. Ethics in Marketing contains 20 cases that deal with a variety of ethical issues such as questionable selling practices, exploitative advertising, counterfeiting, product safety, apparent bribery and channel conflict that companies face across the world. A hallmark of this book is its international dimension along with high-profile case studies that represent situations in European, North American, Chinese, Indian and South American companies. Well known multinationals like Caterp...
Where There's Life, There's Lawsuits
If the police sniff at your door without a warrant, is it an illegal search? If the mortuary loses your cremated remains, can your family get compensation? Is it a crime to try to pick an empty pocket? Is Yiddish displacing Latin as the second language of our law? And exactly why is it that Robin Hood's merry men "could not have frequently been merry?" Our experiences with the law show how we cope with the most dramatic, poignant, and ridiculous moments of our lives. Judgments in lawsuits can make vivid, even inspirational literature, shining their high beam on whether we have demonstrated grace under pressure. "Where There's Life, There's Lawsuits" collects Jeffrey Miller's 20 years of research and bemusement as a legal historian and columnist for "The Lawyers Weekly", chronicling this intersection of law and the human tragicomedy.
Automobile Manufacturers of Cleveland and Ohio, 1864-1942
This comprehensive look at the heyday of automobile manufacturing in Ohio chronicles the region's early prominence in an industry that was inventing itself. More than 550 Ohio manufacturers are covered, from Abbott to Zent. There are familiar marques, such as Jordan, Baker, Peerless, and White of Cleveland, along with Packard, Stutz, Crosley and Willys. Less well-known and forgotten automotive ventures, such Auto-Bug, Darling and Ben-Hur, are documented, although many never got beyond the concept stage. Attention is given to the various ancillary industries, services and organizations which nurtured, developed with and, in many cases, survived the decline of Cleveland's automotive industry.
Management
Schermerhorn, Management 14e continues to offer the same balanced theory approach as with previous editions. Students need an active and engaged learning classroom environment that brings personal meaning to course content and the instructor's course objectives. Schermerhorn communicates with students through rich, timely features and cases that bring management topics, theories, and concepts to life. The underlying goal is to translate foundation theories into lasting tools for students as they move beyond the classroom where their skills will be put to the test.
Introduction to Management
Completely updated and revised, this eleventh edition arms managers with the business tools they’ll need to succeed. The text presents managerial concepts and theory related to the fundamentals of planning, leading, organising, and controlling with a strong emphasis on application. It offers new information on the changing nature of communication through technology. Focus is also placed on ethics to reflect the importance of this topic, especially with the current economic situation. This includes all new ethics boxes throughout the chapters. An updated discussion on the numerous legal law changes over the last few years is included as well. Managers will be able to think critically and make sound decisions using this text because the concepts are backed by many applications, exercises, and cases.
