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What Were They Thinking?
Some corporations spend millions of dollars on so-called "crisis communication plans." Others offer lip service, avoiding the subject like the plague. They simply hope for the best, praying that they never face a crisis. Either way, as Steve Adubato says, "Wishful thinking is no substitute for a strategic plan." Nationally recognized communication coach and four-time Emmy Awardûwinning broadcaster Steve Adubato has been teaching, writing, and thinking about comm¡unication, leadership, and crisis communication for nearly two decades. In What Were They Thinking? Adubato examines twenty-two controversial and complex public relations and media mishaps, many of which were played out in public. ...
You are the Brand
Steve Adubato's entire professional life has been about branding--learning it, living it, making mistakes at it, teaching it at several universities, while discovering how to find the fine line between shameless self-promotion and smart, strategic branding--first for himself, then for others, and now for readers interested in an honest analysis of the good and bad in practiced branding. In You Are the Brand Adubato profiles the brands of more than thirty people and companies and skillfully analyzes and dissects their strategies.
In the Godfather Garden
In the Godfather Garden is the true story of the life of Richie “the Boot” Boiardo, one of the most powerful and feared men in the New Jersey underworld. The Boot cut his teeth battling the Jewish gang lord Abner Longy Zwillman on the streets of Newark during Prohibition and endured to become one of the East Coast’s top mobsters, his reign lasting six decades. To the press and the police, this secretive Don insisted he was nothing more than a simple man who enjoyed puttering about in his beloved vegetable garden on his Livingston, New Jersey, estate. In reality, the Boot was a confidante and kingmaker of politicians, a friend of such celebrities as Joe DiMaggio and George Raft, an acqu...
Make the Connection
Annotation A collection of practical essays sharing concrete tips to help you connect more effectively at work, at home, in leadership roles, and in high-tech environments. With timely examples and practical suggestions, this book is for anyone looking to improve their professional and personal relationships.
Speak from the Heart
In Speak from the Heart, Emmy Award-winning broadcaster, newspaper columnist, and motivational speaker Steve Adubato reveals the secrets to being a great communicator -- with a program that will dramatically change the way you talk, listen, and connect with others. Steve Adubato's life experiences, both professional and as a husband, son, brother, and father, have taught him invaluable lessons about the power of personal, sincere communication. In Speak from the Heart, he demonstrates that being a truly great communicator is not simply about being articulate or being a "good talker." It is not about fancy visuals and PowerPoint presentations, or hard-core sales pitches, or even who has the m...
The Gorga Guide to Success
"From the inner city of Patterson, New Jersey to real estate mogul and real husband of New Jerseysey, Joe Gorga has learned how to build an empire from the gound up. In The Gorga guide to success, Gorga shows how to succeed in business, in marriage, and in life by following timeless, old school rules to living with passion, remainging humble, and never giving up." --Page 4 of cover.
Black Ethnics
In an age where racial and ethnic identity intersect, intertwine, and interact in increasingly complex ways, Black Ethnics: Race, Immigration, and the Pursuit of the American Dream offers a superb and rigorous analysis of black politics and coalitions in the post-Civil Rights era. Using an original survey of a New York City labor population and multiple national data sources, author Christina M. Greer explores the political significance of ethnicity for new immigrant and native-born blacks. Black Ethnics concludes that racial and ethnic identities affect the ways in which black ethnic groups conceptualize their possibilities for advancement and placement within the American polity. The ethni...
African American Classics in Criminology and Criminal Justice
"This collection of writings is crucially important, in part, because it reminds us the theoretical paradigms of these and other African American scholars are excluded when crime, its causes, and its control are discussed by criminologists, criminal justice practitioners, and policy makers. To understand crime fully, the perspectives advanced by these scholars must become an integral part of discussions about who is a criminal and which public policies will best control crime." --From the forward by Anne Thomas Sulton, Ph.D, J.D. From W.E.B. Dubois through Lee Brown, this anthology provides a collection of the key articles in criminology and criminal justice written by black scholars. Availa...
A Mayor for All the People
2021 winner of Edited Works category: New Jersey Studies Academic Alliance In 1970, Kenneth Gibson was elected as Newark, New Jersey’s first African-American mayor, a position he held for an impressive sixteen years. Yet even as Gibson served as a trailblazer for black politicians, he presided over a troubled time in the city’s history, as Newark’s industries declined and its crime and unemployment rates soared. This book offers a balanced assessment of Gibson’s leadership and his legacy, from the perspectives of the people most deeply immersed in 1970s and 1980s Newark politics: city employees, politicians, activists, journalists, educators, and even fellow big-city mayors like Davi...
