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Worlds of Written Discourse
  • Language: en
  • Pages: 248

Worlds of Written Discourse

The tension between the real world of written discourse and its representation in applied genre-based literature is the main theme of this book. The book addresses this theme from the perspectives of four rather different worlds: the world of reality, the world of private intentions, the world of analysis and the world of applications. Using examples from a range of situations including advertising, business, academia, economics, law, book introductions, reports, media and fundraising, Bhatia uses discourse analysis to move genre theory away from educational contexts and into the real world.

Critical Genre Analysis
  • Language: en
  • Pages: 220

Critical Genre Analysis

Genre theory has focused primarily on the analysis of generic constructs, with increasing attention to and emphasis on the contexts in which such genres are produced, interpreted, and used to achieve objectives, often giving the impression as if producing genres is an end in itself, rather than a means to an end. The result of this focus is that there has been very little attention paid to the ultimate outcomes of these genre-based discursive activities, which are more appropriately viewed as academic, institutional, organizational, and professional actions and practices, which are invariably non-discursive, though often achieved through discursive means. It was this objective in mind that t...

The Routledge Handbook of Language and Professional Communication
  • Language: en
  • Pages: 613

The Routledge Handbook of Language and Professional Communication

  • Type: Book
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  • Published: 2014-02-24
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  • Publisher: Routledge

The Routledge Handbook of Language and Professional Communication provides a broad coverage of the key areas where language and professional communication intersect and gives a comprehensive account of the field. The four main sections of the Handbook cover: Approaches to Professional Communication Practice Acquisition of Professional Competence Views from the Professions This invaluable reference book incorporates not only an historical view of the field, but also looks to possible future developments. Contributions from international scholars and practitioners, focusing on specific issues, explore the major approaches to professional communication and bring into focus recent research. This is the first handbook of language and professional communication to account for both pedagogic and practitioner perspectives and as such is an essential reference for postgraduate students and those researching and working in the areas of applied linguistics and professional communication.

Advances in Discourse Studies
  • Language: en
  • Pages: 273

Advances in Discourse Studies

  • Type: Book
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  • Published: 2008-03-10
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  • Publisher: Routledge

Methods of approaching the study of discourse have developed rapidly in the last ten years, influenced by a growing interdisciplinary spirit among linguistics and anthropology, sociology, cognitive and cultural psychology and cultural studies, as well as among established sub-fields within linguistics itself. Among the more recent developments are an increasing ‘critical’ turn in discourse analysis, a growing interest in historical, ethnographic and corpus-based approaches to discourse, more concern with the social contexts in which discourse occurs, the social actions that it is used to take and the identities that are constructed through it, as well as a revaluation of what counts as â...

Introducing Business English
  • Language: en
  • Pages: 182

Introducing Business English

  • Type: Book
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  • Published: 2015-09-16
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  • Publisher: Routledge

Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English for Special Purposes. This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication. Covering both spoken and written aspects of Business English, this book: examines key topics within Business English, including teaching Business English as a lingua franca, intercultural business interactions, blended learning and web-based communication; discusses the latest research on each topic, and possible future directions; features tasks and practical examples, a section on course design, and further resources. Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.

Homoeopathy Made Easy
  • Language: en

Homoeopathy Made Easy

Dr K Chaudhry is First Author of Jaypee Brothers, Number One Medical Publishers in India. First book of Dr K Chaudhry, as also of Jaypee Brothers, was published during the year 1968. In addition, Dr K Chaudhry is Youtube Celebrity with fans in all Countries. He is Famous for his English Versions of Bollywood and Pakistani Songs. Patrick French's India A Portrait has three pages on Dr K Chaudhry. His versatility shows up in his Horoscope software, Global Malls Yellow Pages, BMI Registered lyrics. Google DOCTORKC to view Abhishek Bachhan tweet, Patrich French interactions, and huge number of songs.

Analysing Genre
  • Language: en
  • Pages: 265

Analysing Genre

  • Type: Book
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  • Published: 2014-01-14
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  • Publisher: Routledge

Genre analysis has a long-established tradition in literature, but interest in the analysis of non-literary genres has been very recent. This book examines the theory of genre analysis, looks at genre analysis in action, taking texts from a wide variety of genres and discusses the use of genre analysis in language teaching and language reform.

Reflections on Multiliterate Lives
  • Language: en
  • Pages: 224

Reflections on Multiliterate Lives

Reflection on Multiliterate Lives is a collection of personal accounts, in narrative and interview format, of the formative literacy experiences of highly successful second language users, all of who are professional academics. Representing fourteen countries in origin, the contributors, well-known specialists in language teaching as well as a variety of other fields in the social and physical sciences, recount in their own words past and present struggles and successes as learners of language and of much else.

Worlds of Written Discourse
  • Language: en
  • Pages: 289

Worlds of Written Discourse

The tension between the real world of written discourse and its representation in applied genre-based literature is the main theme of this book. The book addresses this theme from the perspectives of four rather different worlds: the world of reality, the world of private intentions, the world of analysis and the world of applications. Using examples from a range of situations including advertising, business, academia, economics, law, book introductions, reports, media and fundraising, Bhatia uses discourse analysis to move genre theory away from educational contexts and into the real world.

Academic Discourse
  • Language: en
  • Pages: 352

Academic Discourse

  • Type: Book
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  • Published: 2014-06-11
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  • Publisher: Routledge

Academic Discourse presents a collection of specially commissioned articles on the theme of academic discourse. Divided into sections covering the main approaches, each begins with a state of the art overview of the approach and continues with exemplificatory empirical studies. Genre analysis, corpus linguistics, contrastive rhetoric and ethnography are comprehensively covered through the analysis of various academic genres: research articles, PhD these, textbooks, argumentative essays, and business cases. Academic Discourse brings together state-of-the art analysis and theory in a single volume. It also features: - an introduction which provides a survey and rationale for the material - implications for pedagogy at the end of each chapter- topical review articles with example studies- a glossary The breadth of critical writing, and from a wide geographical spread, makes Academic Discourse a fresh and insightful addition to the field of discourse analysis.