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Stakeholder thinking in marketingStakeholder thinking is becoming a "core" part of marketing as well as other businessrelated disciplines. A search of the business source primmer database found that priorto 1995 there are 58 articles using the term stakeholder in their title and 27 academicmarketing related articles with stakeholder as a key term. The interest in stakeholdertheory has however grown rapidly, between January 2000 and November 2004 therewere 228 articles using stakeholder theory in the title and 140 academic marketingrelated journal articles that examined stakeholder issues. In fact the American Marketing Association's (AMA, 2004) new definition ofmarketing expressly incorporat...
This book will help facilitate successful leadership transition in museums and arts organizations. It is commonly noted that the greatest number of airline accidents happen during takeoff and landing. The same is true for arts organizations; we are at our most vulnerable during times of transition and it is critical that staff and volunteer leadership succeed in this difficult phase. Surprisingly, staff and boards must invent the practice each time as there is currently no “how to” guide for leadership transition in the arts. The day that a CEO announces their resignation - whether of their own decision or not - is a milestone moment in an organization’s history. It is a time of high v...
Far from the glittering lights of Broadway, in a city known more for its horse racing than its artistic endeavors, an annual festival in Louisville, Kentucky, has transformed the landscape of the American theater. The Actors Theatre of Louisville—the Tony Award–winning state theater of Kentucky—in 1976 successfully created what became the nation's most respected new-play festival, the Humana Festival of New American Plays. The Humana Festival: The History of New Plays at Actors Theatre of Louisville examines the success of the festival and theater’s Pulitzer Prize–winning productions that for decades have reflected new-play trends in regional theaters and on Broadway—the result o...
Theatre of Good Intentions examines limitations of theatre in the creation of social and political change. This book looks at some of the reasons why achieving such goals is hard; examining what theatre can and can't do. It examines a range of applied and political theatre case studies, focusing on theatre's impact on participants and spectators.
Audience behavior began to shift dramatically in the mid 1990s. Since then, people have become more spontaneous in purchasing tickets and increasingly prefer selecting specific programs to attend rather than buying a subscription series. Arts attenders also expect more responsive customer service than ever before. Because of these and other factors, many audience development strategies that sustained nonprofit arts organizations in the past are no longer dependable and performing arts marketers face many new challenges in their efforts to build and retain their audiences. Arts organizations must learn how to be relevant to the changing lifestyles, needs, interests, and preferences of their c...
On December 4, 1906, on Cornell University’s campus, seven black men founded one of the greatest and most enduring organizations in American history. Alpha Phi Alpha Fraternity Inc. has brought together and shaped such esteemed men as Martin Luther King Jr., Cornel West, Thurgood Marshall, Wes Moore, W. E. B. DuBois, Roland Martin, and Paul Robeson. “Born in the shadow of slavery and on the lap of disenfranchisement,” Alpha Phi Alpha—like other black Greek-letter organizations—was founded to instill a spirit of high academic achievement and intellectualism, foster meaningful and lifelong ties, and racially uplift those brothers who would be initiated into its ranks. In Alpha Phi Al...
This groundbreaking work in gender and performance, with a new introduction and updated bibliography
Provides a multi-disciplinary survey of nonprofit organizations and their role and function in society. This book also examines the nature of philanthropic behaviours and an array of organizations, international issues, social science theories, and insight.
What is Orchestra Management? -- Internal Relationships -- Steering the Ship -- Community Relationships -- Artistic Planning -- Financial Management -- Building Sustaining Relationships -- Marketing and Public Relations -- Toward Relevance -- From the Field.
SPOT on Facilitation offers much insight on the art and science of process facilitation. Centred around the easy-to-follow FNS 4D Facilitation Model, the book presents a wide array of effective tools and practices that extend its benefits to interactions between individuals or groups. Whether you are a facilitator, teacher, trainer, lecturer, coach, consultant, chairperson of a meeting, or someone tasked with the facilitation of groups, you will find this book a handy guide in helping you to engage people and empower teams to exceed desired goals. The pages of this book are filled with a wealth of knowledge including: • Useful factors to consider during facilitation – Space - Process - O...