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IR Playbook
This fully updated new edition is a comprehensive guide to interventional radiology (IR) for medical students, residents, early career attendings, nurse practitioners and physician assistants. The IR Playbook includes procedures, new and updated data, and new images, to stay on the cutting edge of IR. As a specialty, IR is constantly changing and evolving to apply newer technologies and techniques to a breadth of disease pathologies. This book addresses the growing need for a reference for trainees and early career professionals to gain a solid foundation. Let this book serve as your only resource from the first day you find out about IR to the day you take your certifying exam. One and done...
“Logic” of Our Age
This book consists of the selected papers presented at the International Conference of Political Economy, the fiſth in a series of political economy conferences. As the previous four, the fiſth conference was held in Kocaeli, on October 23-24, 2013 and organized by Kocaeli University in collaboration with the University of Westminster, UK, Silesian University in Opava, Czech Republic, Institute for Economic & Social Research of Piedmont (IRES), Italy, Ostrava Technical University, Czech Republic, Pontifical Catholic University of Peru, Lima/Peru. The conference has been supported by Turkish Social Sciences Association, The Journal of Industrial Relations and Human Resources, Work & Society...
Effective Strategy Implementation
the strategies' performance outcomes. Drawing on organizational learning theory, she identifies the organizational abilities and processes that constitute a firm's Strategy Implementation Capability construct and shows empirically that the concept is very valuable in explaining how innovative strategies translate into a firm's performance.
Paediatric Endocrinology and Diabetes
This handbook covers anatomy and physiology before moving on to identification, investigation and management of specific endocrine disorders. As well as covering common and less common endocrine problems, there are also chapters on endocrine investigations and endocrine emergencies, designed for quick reference.
Brand Gender
This book explores ways to drive and increase a brand’s most important property, its equity. Focussing on gender, the author analyses the impact of assigning personalities and characteristics to products and how this can affect the management of brands on a global scale. Using detailed examples, the author argues that brands with low masculine and feminine characteristics have the lowest equity, whilst brands with both high feminine and masculine characteristics are shown to have the strongest equity. Including notions of androgyny in brands, this significant study reveals the different factors which can affect a brand being perceived as either masculine or feminine. Aiming to develop a comprehensive theory and provide practitioners with a guide to increasing the equity of their brands, this controversial and pioneering book lays the foundation for creating a global brand personality model.
Applied Linguistics and Language Teacher Education
Applied Linguistics and Language Teacher Education is aimed at applied linguists who are interested in understanding more about the learning of novice teachers in their classes. The 21 studies in this volume provide information on the complexity of novice teachers learning and use of knowledge in a variety of applied linguistics classes such as SLA, Syntax, Pragmatics, Sociolinguistics, Phonetics and Phonology, L2 Reading and Writing, Testing, and Content Based Instruction. These studies were conducted in a variety of contexts, from North and South America to Europe, Asia and Australia, and look at the preparation of teachers of English, Spanish and Chinese. The book also includes a state-of-the-art summary of research on knowledge acquisition and use which provides applied linguists with a solid basis for developing their ideas about their students learning and use of the knowledge presented in their classes.
Younger Scholars
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Growth Hormone Resistance
Examining growth hormone resistance, this text includes coverage of such topics as: growth hormone receptor signalling; metabolic actions of growth hormone - direct and indirect; and IGF bioactivity and its modification in growth hormone resistance in childhood.
Business Model Innovation
This book presents a systematic literature review of 156 published papers on business model innovation (BMI). The aim is to identify and integrate the different theoretical perspectives, analytical levels, and empirical contexts in order to deepen understanding of this complex phenomenon. The authors conduct an inductive thematic analysis based on an informal ontological classification that identifies 56 key themes. Within each theme, discussion focuses on thematic patterns, potential inconsistencies and debates, and future directions and opportunities for research. The book makes a number of significant contributions to the field. First, it offers a deeper understanding of the evolution of research on BMI through an ontological map that identifies the key thematic areas in the literature. Second, a multilevel model is developed that clarifies the concept of BMI by identifying its drivers, contingencies, and outcomes. Third, the authors identify clear and specific directions for further research and offer suggestions on research design, creating an informative road map for the future. The book will be of value both to scholars and researchers and to practitioners.
The Book of Devices
"He had sought to be the agent of all forces and actions on the Earth, and thus, just as he had transformed iron ingot into a music box, so had he strived to transform the Earth and all it contained into a machine." Ihsan Oktay Anar's 1996 novella, "The Book of Devices," is a skeleton key to the ever-inventive author's fictional world set in the Ottoman times. Here are the wonderful histories of the triumphs and tribulations of three Ottoman inventors, "as reported by the narrators of events and relators of traditions." By turns humorous and touching, these interlinked stories are nutshells of vividly imagined past. While we follow Yafes Chelebi and his two successors in their search for the...
