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This book shows you how to use social media analytics to optimize your business performance. The tools discussed will prepare you to create and implement an effective digital marketing strategy. From understanding the data and its sources to detailed metrics, dashboards, and reports, this book is a robust tool for anyone seeking a tangible return on investment from social media and digital marketing. Social Media Analytics Strategy speaks to marketers who do not have a technical background and creates a bridge into the digital world. Comparable books are either too technical for marketers (aimed at software developers) or too basic and do not take strategy into account. They also lack an ove...
This book offers a holistic account of the problems posed by freedom of expression in our current times and offers corrective measures to allow for a more genuine exchange of ideas within the global society. The topic of free speech is rarely addressed from a historical, philosophical, or theological perspective. In The Collapse of Freedom of Expression, Jordi Pujol explores both the modern concept of the freedom of expression based on the European Enlightenment and the deficiencies inherent in this framework. Modernity has disregarded the traditional roots of the freedom of expression drawn from Christianity, Greek philosophy, and Roman law, which has left the door open to the various forms...
Donald J. Trump was the vaccine America needed. He fought for America against the Deep State and the woke maniacs relentlessly destroying everything Americans love. They’re attacking George Washington. They’re attacking Dave Chappelle and Abraham Lincoln. They have taken over the New York Times and the NBA. Trump understood this, and he stood, seemingly alone at times, against the cancel culture hordes clawing to take down the United States from within. Rice understood the importance of Trump and why America needed him. This explains why many of Trump’s closest advisors have sought out A.J. Rice’s media advice and publicity help. If he wasn’t helping you today, chances are he will ...
The majority of those with eating disorders also experience symptoms of anxiety, depression, post-traumatic reactions, and/or obsessive-compulsive disorder. The Renfrew Unified Treatment for Eating Disorders and Comorbidity was developed to help people who struggle with any type of eating disorder as well as intense emotions like anxiety, sadness, anger, and guilt.
The digital world has a wealth of data, such as internet of things (IoT) data, business data, health data, mobile data, urban data, security data, and many more, in the current age of the Fourth Industrial Revolution (Industry 4.0 or 4IR). Extracting knowledge or useful insights from these data can be used for smart decision-making in various applications domains. In the area of data science, advanced analytics methods including machine learning modeling can provide actionable insights or deeper knowledge about data, which makes the computing process automatic and smart. This book focuses as a reference point on data science and advanced analytics to the researchers and decision-makers as well as application developers, particularly from the data-driven solution point of view for real-world problems using social media analytics.
O Século das Luzes é um período fulgurante para a Universidade de Coimbra e o seu edificado e as suas coleções científicas são disso testemunha. Reúne-se neste livro um conjunto de textos sobre o papel do Iluminismo em Coimbra e no mundo, da autoria de estudiosos de diversas áreas das ciências e das humanidades. Os textos debruçam-se sobre um período que vai desde a criação dos novos estatutos para a Universidade de Coimbra à independência do Brasil, apresentando a história do iluminismo em Coimbra e o seu impacto no edificado, nas suas coleções científicas, na transformação técnica e económica do país. A interdisciplinaridade desta obra é patente pela variedade das áreas de especialização dos seus autores, tão diversas como história, história de arte, história da ciência, museologia, arquitetura, matemática, física, química, ciências da saúde, da vida e da terra. A publicação deste livro coincide com as celebrações dos 250 anos da Reforma Pombalina e da fundação dos equipamentos pombalinos, entre os quais o Museu da Ciência e a Imprensa da Universidade de Coimbra.
"Economia da natureza", concepção segundo a qual existe uma ordem na natureza, foi um dos conceitos estruturantes do domínio da História Natural no pensamento das Luzes. Este livro examina o uso desse conceito por autores ilustrados portugueses e luso-americanos. O estudo da natureza foi pensado tanto para atender a finalidades religiosas (Teologia Natural) quanto para a busca do conhecimento das utilidades – sobretudo econômicas – que poderia oferecer ao homem. Na segunda metade do século XVIII, a História Natural foi concebida como saber estratégico pelo Estado português, que incentivou a pesquisa naturalística no sentido utilitário.
A pioneer in the financial media, Dick Davis has interacted with the investing public for over forty years. With his new book, he continues this trend. The first part of The Dick Davis Dividend contains an easy-to-read, yet profound discussion of the essentials of investing—focusing on the savvy veteran’s often unconventional, core beliefs. While the second part of this engaging guide makes a compelling case for combining both passive investing via index funds and active investing via stocks and mutual funds.