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Blowing Up the Brand
  • Language: en
  • Pages: 352

Blowing Up the Brand

  • Categories: Art
  • Type: Book
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  • Published: 2010
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  • Publisher: Peter Lang

"This edited volume seeks to redress the lack of scholarly work that takes promotion seriously as a form of social, cultural, political, and economic exchange. It unpacks the vernacular, the institutional structures, and the practices and performances that make up promotional culture in everyday life, offering diverse critical perspectives on how, as citizens, consumers, and users, we absorb, navigate, confront, and resist its influence. Contributions from both renowned scholars and emerging intellectuals make this book a timely and valuable contribution to the fields of media and communication studies, political science, cultural studies, sociology, and anthropology." --BOOK JACKET.

Reality TV
  • Language: en
  • Pages: 387

Reality TV

  • Type: Book
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  • Published: 2009
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  • Publisher: NYU Press

A collection of essays, which provide a comprehensive picture of how and why the genre of reality television emerged, what it means, how it differs from earlier television programming, and how it engages societies, industries, and individuals.

A Companion to Celebrity
  • Language: en
  • Pages: 578

A Companion to Celebrity

Companion to Celebrity presents a multi-disciplinary collection of original essays that explore myriad issues relating to the origins, evolution, and current trends in the field of celebrity studies. Offers a detailed, systematic, and clear presentation of all aspects of celebrity studies, with a structure that carefully build its enquiry Draws on the latest scholarly developments in celebrity analyses Presents new and provocative ways of exploring celebrity’s meanings and textures Considers the revolutionary ways in which new social media have impacted on the production and consumption of celebrity

A Companion to Reality Television
  • Language: en
  • Pages: 598

A Companion to Reality Television

International in scope and more comprehensive than existing collections, A Companion to Reality Television presents a complete guide to the study of reality, factual and nonfiction television entertainment, encompassing a wide range of formats and incorporating cutting-edge work in critical, social and political theory. Original in bringing cutting-edge work in critical, social and political theory into the conversation about reality TV Consolidates the latest, broadest range of scholarship on the politics of reality television and its vexed relationship to culture, society, identity, democracy, and “ordinary people” in the media Includes primetime reality entertainment as well as precursors such as daytime talk shows in the scope of discussion Contributions from a list of international, leading scholars in this field

Digital Labor
  • Language: en
  • Pages: 274

Digital Labor

  • Type: Book
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  • Published: 2013
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  • Publisher: Routledge

'Digital Labor' asks whether life on the Internet is mostly work, or play. We tweet, we tag photos, we link, we review books, we comment on blogs, we remix media and we upload video to create much of the content that makes up the web.

Encyclopedia of Consumer Culture
  • Language: en
  • Pages: 1665

Encyclopedia of Consumer Culture

  • Type: Book
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  • Published: 2011-09-15
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  • Publisher: SAGE

The Encyclopedia of Consumer Culture is the first reference work to outline the parameters of consumer culture and provide a critical, scholarly resource on consumption and consumerism.

MP3
  • Language: en
  • Pages: 359

MP3

Jonathan Sterne shows that understanding the historical meaning of the MP3, the world's most common format for recorded audio, involves rethinking the place of digital technologies in the broader universe of twentieth-century communication history.

EGirls, ECitizens
  • Language: en
  • Pages: 519

EGirls, ECitizens

eGirls, eCitizens is a landmark work that explores the many forces that shape girls’ and young women’s experiences of privacy, identity, and equality in our digitally networked society. Drawing on the multi-disciplinary expertise of a remarkable team of leading Canadian and international scholars, as well as Canada’s foremost digital literacy organization, MediaSmarts, this collection presents the complex realities of digitized communications for girls and young women as revealed through the findings of The eGirls Project (www.egirlsproject.ca) and other important research initiatives. Aimed at moving dialogues on scholarship and policy around girls and technology away from established binaries of good vs bad, or risk vs opportunity, these seminal contributions explore the interplay of factors that shape online environments characterized by a gendered gaze and too often punctuated by sexualized violence. Perhaps most importantly, this collection offers first-hand perspectives collected from girls and young women themselves, providing a unique window on what it is to be a girl in today’s digitized society.

Unfree Masters
  • Language: en
  • Pages: 310

Unfree Masters

DIVIn Unfree Masters, Matt Stahl examines recording artists' labor in the music industry as a form of creative work. He argues that the widespread perception of singers and musicians as free individuals doing enjoyable and fulfilling work obscures the realities of their occupation./div

Authentic
  • Language: en
  • Pages: 280

Authentic

  • Type: Book
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  • Published: 2012-10-15
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  • Publisher: NYU Press

Brands are everywhere. Branding is central to political campaigns and political protest movements; the alchemy of social media and self-branding creates overnight celebrities; the self-proclaimed “greening” of institutions and merchant goods is nearly universal. But while the practice of branding is typically understood as a tool of marketing, a method of attaching social meaning to a commodity as a way to make it more personally resonant with consumers, Sarah Banet-Weiser argues that in the contemporary era, brands are about culture as much as they are about economics. That, in fact, we live in a brand culture. Authentic™ maintains that branding has extended beyond a business model to...