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Political Campaigning in Digital India
This book provides a conceptual toolkit to understand the changing technologies and dynamics of political campaigning in India. Examining political campaigning and party strategies across many Indian states, with special attention to regional politics, histories, cultures, social and technological contexts, the book discusses the potential impacts of campaign strategies on electoral outcomes. Political campaigning reached a tipping point with millions of social media users engaging online with family and friends, political issues, parties and candidates in India’s 2019 parliamentary election. Although India’s political parties had been working with consultants and professional advertisin...
Hindu Nationalism in South India
Hindu Nationalism in South India engages with a range of factors that shapes the trajectory of Hindu nationalism in Kerala, the southern state of India. Until recently, Kerala was considered a socio-political exception which had no room for Hindu nationalism. This book questions such Panglossian prognosis and shows the need to map the ideological and political growth of Hindu nationalism which has been downplayed in the academic discourse as temporary aberrations. The introduction to the book places Kerala in the context of South India. Arguing that Hindutva is a real force which needs to be contended within theoretical and empirical terms, the chapters in this book examine Hindu nationalism in Kerala in relation to themes such as history, caste, culture, post-truth, ideology, gender, politics, and the Indian national space. Considering the rise of Hindu nationalism in the recent years, this pioneering book will be of interest to a students and academics studying Politics, in particular Nationalism, Asian Politics and Religion and Politics and South Asian Studies.
The Dancing Body
This book, with its focus on the dancing body, is the first of its kind within the larger context of dance in India. The Dancing Body is a body that exists, survives, inhabits and performs in multiple space and time, by moving, laboring, migrating and straddling across geographic, cultural and emotional borders, writing different cultural meanings at different moments of time. In India, discourses around the body in dance have long been trapped within hagiographic histories in and around dancers and their dance. During the last few decades, however, significant scholarly inroads were made into the domain of dance by shaking up the stereotypes, assertions and labels, shaped and moulded by pat...
The Palgrave Encyclopedia of Interest Groups, Lobbying and Public Affairs
The growing need for a concise and comprehensive overview of the world of interest groups, lobbying, and public affairs called for a compendium of existing research, key theories, concepts, and case studies. This project is the first transnational encyclopedia to offer such an interdisciplinary and wide overview of these topics, including perspectives on public relations, crisis management, communication studies, as well as political science, political marketing, and policy studies. It is an interdisciplinary work, which involved an extraordinary pool of contributors made up of leading scholars and practitioners from all around the globe; it is a live and evolving project focused on drawing ...
Election Posters Around the Globe
This book examines the history and role of election posters as one of the most crucial forms of political communication, especially in electoral campaigns, in a number of countries around the globe. The contributing authors present comparative research on electoral posters from countries from all five continents, summarizing international similarities and national differences. The book also discusses theoretical aspects and different methodological approaches that are used for studying the design, content and reception of election posters as a means of political communication.
Polyolefin Compounds and Materials
This book describes industrial applications of polyolefins from the researchers' perspective. Polyolefins constitute today arguably the most important class of polymers and polymeric materials for widespread industrial applications. This book summarizes the present state of the art. Starting from fundamental aspects, such as the polymerization techniques to synthesize polyolefins, the book introduces the topic. Basic knowledge about polyolefin composites and blends is explained, before applications aspects in different industry sectors are discussed. The spectrum comprises a wide range of applications and industry sectors, such as the packaging and food industry, the textile industry, automo...
Visual Political Communication
This book offers a theoretically driven, empirically grounded survey of the role visual communication plays in political culture, enabling a better understanding of the significance and impact visuals can have as tools of political communication. The advent of new media technologies have created new ways of producing, disseminating and consuming visual communication, the book hence explores the theoretical and methodological underpinnings of visual political communication in the digital age, and how visual communication is employed in a number of key settings. The book is intended as a specialist reading and teaching resource for courses on media, politics, citizenship, activism, social movements, public policy, and communication.
Social Democracy in the Global Periphery
Social Democracy in the Global Periphery focuses on social-democratic regimes in the developing world that have, to varying degrees, reconciled the needs of achieving growth through globalized markets with extensions of political, social and economic rights. The authors show that opportunities exist to achieve significant social progress, despite a global economic order that favours core industrial countries. Their findings derive from a comparative analysis of four exemplary cases: Kerala (India), Costa Rica, Mauritius and Chile (since 1990). Though unusual, the social and political conditions from which these developing-world social democracies arose are not unique; indeed, pragmatic and proactive social-democratic movements helped create these favourable conditions. The four exemplars have preserved or even improved their social achievements since neoliberalism emerged hegemonic in the 1980s. This demonstrates that certain social-democratic policies and practices - guided by a democratic developmental state - can enhance a national economy's global competitiveness.
Alternative Approaches and Strategies of Human Resources Development
There are many ways to develop human resources and harness their potential for organizational growth. In the past, organizations have used training as the main mechanism and strategy for developing human resources. In the last five years many organizations have started evolving and experimenting with different mechanisms and strategies of developing employees. These include performance appraisals, potential development exercises, performance feedback and counselling systems, career planning and development, drug interventions, role analysis exercises, etc. These are in addition to training being extended to unionized categories. The papers presented in this volume are first-hand descriptions...
Mass Media and Political Communication in New Democracies
Using a comparative approach, this book examines how political communication and the mass media have played an important role in the consolidation of democratic institutions.
