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The Psychology of Entertainment Media
First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.
Successful Construction Supply Chain Management
Provides a unique overview of supply chain management (SCM) concepts, illustrating how the methodology can help enhance construction industry project success This book provides a unique appraisal of supply chain management (SCM) concepts brought together with lessons from industry and analysis gathered from extensive research on how supply chains are managed in the construction industry. The research from leading international academics has been drawn together with the experience from some of the industry's foremost SCM practitioners to provide both the experienced researcher and the industry practitioner a thorough grounding in its principles, as well as an illustration of SCM as a methodol...
Our Seabed Frontier
The establishment of the U.S. Exclusive Economic Zone (EEZ) in 1983 "for the purpose of exploring, exploiting, conserving, and managing natural resources" presents the nation with an opportunity and a challenge to wisely use its diverse resources. Besides living resources such as fisheries, this vast region contains extensive and potentially valuable mineral and energy resources, and is used for various other purposesâ€"such as waste disposal, pipelines, cables, and military uses. This book assesses the state of knowledge of seafloor properties and processes as they relate to future utilization of the U.S. EEZ seabed.
Jivanmukti in Transformation
Examines the Hindu concept of liberation while living from the perspective of the Advaita Vedanta school from the Upanisads to modern times.
Structure and Function of Cholinesterases and Related Proteins
The Sixth International Meeting on Cholinesterases and Related Proteins, Choli nesterases '98, was organized by Palmer Taylor and his associates at the University of California-San Diego and convened in La Jolla, California, USA, in March of 1998. This was the first conference of the series to be held in the United States, let alone on the Pa cific Rim. Nearly 200 delegates from twenty countries-from Asia, Australia, Europe, and North and South America-heard 75 oral presentations and viewed 90 posters on current research on cholinesterases and related proteins. The meeting framework was structured to include two days of plenary sessions, followed by two days of concurrent sessions and worksh...
Enzymes of the Cholinesterase Family
The Fifth International Meeting on Cholinesterases convened in Madras, India, in September of 1994. The long and rich history and culture of India provided an excellent setting for the meeting. More than 120 delegates from Asia, Australia, Europe and North America heard 54 oral presentations and viewed 54 posters on current research on enzymes of the cholinesterase family. The aim of this book is to compile the presentations of the Fifth International Meeting on Cholinesterases into a volume that describes recent investigations on the structure and catalytic function of acetylcholinesterase (AChE), butyrylcholinesterase (BuChE) and related enzymes, as well as studies on the molecular and cel...
Master Techniques in Orthopaedic Surgery: The Spine
Part of the highly regarded Master Techniques in Orthopaedic Surgery® series,The Spine, Fourth Edition, is a concise, lavishly illustrated reference covering the most advanced, successful surgical techniques for the spine—all in step-by-step detail. Edited by Drs. Todd J. Albert and Thomas A. Zdeblick, this fully revised edition presents the preferred techniques of surgical masters, illustrated with sequential, surgeon’s-eye view intraoperative photographs, as well as superb drawings by noted medical illustrators. New contributing authors and new and rewritten chapters keep you fully up to date with recent changes in the field.
History Of Marketing Science, The (Second Edition)
The field of marketing science has evolved significantly in the last 70 years. Throughout its rich history, developments in this field have always been anchored on marketing phenomena that drew on economics, statistics, operations research, and related disciplines. This book reviews the accomplishments of notable marketing scientists in several research areas. It emphasizes both the role and the importance that pioneers in marketing science have had in the rapid development of this field and honors those contributions.This second edition of the book offers updates of the former chapters and six new chapters on emerging areas of marketing science including machine learning, field experimentat...
Engineering Treatment of Soils
This book reviews the techniques used to improve the engineering behaviour of soils, either in situ or when they are used as a construction material. It is a straightforward, well illustrated and readable account of the techniques and includes numerous up-to-date references.
