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The Caterpillar Way: Lessons in Leadership, Growth, and Shareholder Value
Provides a behind-the-scenes look at Caterpillar's rise to global dominance in the construction equipment manufacturing industry, revealing the series of risky business decisions made by the company's management that launched its success.
Fifty Years on Tracks
This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. To ensure a quality reading experience, this work has been proofread and republished using a format that seamlessly blends the original graphical elements with text in an easy-to-read typeface. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
The Almanac of American Employers: The Only Guide to America's Hottest, Fastest-Growing Major Corporations
Market research guide to American employers. Includes hard-to-find information such as benefit plans, stock plans, salaries, hiring and recruiting plans, training and corporate culture, growth plans. Several indexes and tables, as well as a job market trends analysis and 7 Keys For Research for job openings. This massive reference book features our proprietary profiles of the 500 best, largest, and fastest-growing corporate employers in America--includes addresses, phone numbers, and Internet addresses.
Customs Bulletin
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Charting the Course for Business Growth Through the 1990's
Through interviews with top executives, the volume explains what international CEOs are proposing to President George Bush and Congressional leaders in order to strengthen our economies at home, expand trade worldwide, and build a more prosperous and dynamic global marketplace by the year 2000óas seen from their strategic vantage points in top companies and foundations. Executives include: Umberto Agnelli, Fiat; Dwayne Andreas, Archer Daniels Midland; Lord Boardman, National Westminster Bank; Michael Bonsignore, Honeywell; Colby Chandler, Kodak; Arthur Levitt, Jr., American Stock Exchange; Donald Peterson, Ford; George Schaefer, Caterpillar; and more than 20 others. Co-published with the International Management and Development Institute.
Ethics in Marketing
Understanding and appreciating the ethical dilemmas associated with business is an important dimension of marketing strategy. Increasingly, matters of corporate social responsibility are part of marketing's domain. Ethics in Marketing contains 20 cases that deal with a variety of ethical issues such as questionable selling practices, exploitative advertising, counterfeiting, product safety, apparent bribery and channel conflict that companies face across the world. A hallmark of this book is its international dimension along with high-profile case studies that represent situations in European, North American, Chinese, Indian and South American companies. Well known multinationals like Caterp...
