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Innovation Management
In a world of increasingly sophisticated customer needs, innovation is becoming central to corporate growth and prosperity, and is being recognised as a source of vitality and competitive advantage. What do we mean by ‘innovation’, and what must companies do to leverage it in order to support their short-term objectives and long-term strategies? This book attempts to answer these questions by progressively building up a common understanding of innovation and creativity, positioned strategically against business needs, and exploited through innovation frameworks and best-in-class practices. Throughout the book, a series of examples and case studies are introduced to aid understanding and provide insights across many industries and business scenarios.
Charlie Shepherd
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Talk Nerdy to Me
She exploded into his life just as he was throwing in the towel… Electrical engineer Charlie Shepherd is done with Middlesex, Connecticut. After years of lingering in small town obscurity, he’s landed his dream job at Hoover Dam. But his plans are blown up by fashion model Eve Dupree and her exploding garage. She may look like she walked off a magazine cover, but the experimental hovercraft she’s invented is pure genius. Everything about her is a schematic for winning his nerdy heart and flipping all his switches. Too bad he’s leaving town. And Charlie isn’t the only one who's stumbled upon Eve and her secret invention. A series of suspicious incidents indicate a saboteur is out to...
Corpsman
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A Legacy of Endurance
A Legacy of Endurance: Memoirs of My Long Life by John Prcela My World War II and especially postwar experiences prompted me to write this book. In the aftermath of WWII, almost my entire Croatian generation was murdered in a long chain of “Death Marches” and extermination camps throughout the then existing Communist Yugoslavia. However, the would-be historians of that period of history have left just the blank pages about my murdered Croatian generation or they have described those victims as murderers! Such travesty of justice and history, prompted me to write this autobiography, although I already wrote several historic books on that horrifying subject. I am a survivor of that peace-time Croatian Holocaust, known as the Bleiburg Tragedy. That is why in these memoirs I want to leave to the future American and Croatian generations my own legacy which I not only lived through so many tragic vicissitudes but also described it in several historic and theological books
Silent Deception
She was his assignment, and he’d do anything to protect her—anything. Day in and day out, it was his job to watch her. She became his obsession. The object of his desires. Charlie “Big Country” Shephard was the bodyguard of Jazz Tyson, the wife of the man who hired him. Her smile calmed him. Her tears brought out the beast in him. Her laughter made his heart race. Her fear... made him kill. It would always be Jazz. She belonged to him. She just didn’t know it yet.
Internal Marketing
A clear-sighted introduction to a complex subject, 'Internal Marketing' provides the reader with a succinct overview of the most recent thinking and practice. The text begins by defining what internal marketing is and how it can work, and from this foundation: * Outlines state-of-the-art thinking and practice * Demonstrates how internal marketing can be used to facilitate such diverse strategies as TQM, New Product Development and Change Management * Highlights the techniques managers need to understand to use IM effectively within their organizations * Contains a range of international and up to the minute examples and cases of best practice from companies around the world Throughout the book the emphasis is on understanding the principles that have made internal marketing such a potent force within leading corporations. This is combined with a pragmatic assessment of the many challenges involved in making it a reality within an organization.
Sandy Springs
Sandy Springs has always been a community in transition. Bounded to the north by the Chattahoochee River, the area was contested by both the Cherokee Nation and the Creek Confederacy, who used the river as a territorial marker. To the south, the urban center of Atlanta has blessed and, at times, cursed her rural neighbor with close proximity. Today Sandy Springs is still in transition. From a rural village to one of Georgia's newest cities, the history of Sandy Springs is a story of change.
