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Creating and Delivering Your Value Proposition
In recent years, developing a value proposition has become a prime consideration for businesses. A value proposition is an analysis and quantified review of the business benefits, costs and value that a company can deliver to prospective customers and customer segments. Creating and Delivering your Value Proposition provides guidance for business leaders - demonstrating why having a strong value proposition is so important for a company. This practical new title shows readers how to build, deliver and harness value propositions to create profitable growth for a business, by utilizing the experience of clients and customers. Featuring global case studies and examples, Creating and Delivering your Value Proposition is an essential guide to understanding and developing a value-focused strategy for all senior practitioners.
Selling Your Value Proposition
A value proposition is created from the combination of a company's products and services, and the value gained by the customer. It is used to drive better business, and is essential to success for any business - without it, companies are at risk of losing customers and being drowned out in crowded marketplaces. Selling Your Value Proposition is a practical, user-friendly guide to establishing a streamlined customer-centric selling process to communicate and express value propositions, enabling companies to convey their value-creating stories to customers consistently. Featuring case studies and interviews with renowned business leaders and influencers, Selling Your Value Proposition demonstrates how value propositions adeptly position a business across a range of industries. The techniques and skills shared have all been honed through the authors' experience with more than 600 companies around the world, and clear, step-by-step guidelines will empower all readers to effectively focus their value propositions for competitive success.
Three Dog Day
It's bitter cold in Rosedale, Tennessee, the most frigid January in decades. The kind of chill they used to describe as requiring sleeping with three dogs just to make it through the night. Mae December has found yet another body, this one on the banks of the Little Harpeth River. It's another murder for her boyfriend, Sheriff Ben Bradley, to investigate. Only Mae's broken her wrist, which makes helping out with the case difficult. That's okay, because the murdered man was found near a puppy mill, and all evidence points to the owner as the killer. Surely the case will be a slam dunk. Mae's injury also hampers her ability to run her dog boarding business and care for the three pit bull puppi...
Best 143 Business Schools
"Our Best 357 Colleges is the best-selling college guide on the market because it is the voice of the students. Now we let graduate students speak for themselves, too, in these brand-new guides for selecting the ideal business, law, medical, or arts and humanities graduate school. It includes detailed profiles; rankings based on student surveys, like those made popular by our Best 357 Colleges guide; as well as student quotes about classes, professors, the social scene, and more. Plus we cover the ins and outs of admissions and financial aid. Each guide also includes an index of all schools with the most pertinent facts, such as contact information. And we've topped it all off with our school-says section where participating schools can talk back by providing their own profiles. It's a whole new way to find the perfect match in a graduate school."
FCC Record
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DEFCON One
From the acclaimed thriller writer, Joe Weber, comes a chilling novel of the Cold War. The United States and Soviet Union are at the brink of war. Fearful of U.S. plans for an anti-missile defense system that could defeat a USSR first strike, the Soviet General Secretary, the conservative successor to Gorbachev, conceives a plan to act first. Russian Bear bombers violate U.S. airspace, leading to a response by American F-15s. A U.S. Navy battle group is attacked in the North Atlantic. And in orbit, a Soviet hunter killer satellite attacks an American space shuttle. As the world careens towards a nuclear conflict, only a lone CIA operative stands between peace and utter destruction. But can he act in time? Vividly portraying the real world of military hardware and combining it with page-turning action, DEFCON One is the definition of a classic thriller.
Innovation, Internationalization and Entrepreneurship
Over the past years, businesses have had to tackle the issues caused by numerous forces from political, technological and societal environment. The changes in the global market and increasing uncertainty require us to focus on disruptive innovations and to investigate this phenomenon from different perspectives. The benefits of innovations are related to lower costs, improved efficiency, reduced risk, and better response to the customers’ needs due to new products, services or processes. On the other hand, new business models expose various risks, such as cyber risks, operational risks, regulatory risks, and others. Therefore, we believe that the entrepreneurial behavior and global mindset of decision-makers significantly contribute to the development of innovations, which benefit by closing the prevailing gap between developed and developing countries. Thus, this Special Issue contributes to closing the research gap in the literature by providing a platform for a scientific debate on innovation, internationalization and entrepreneurship, which would facilitate improving the resilience of businesses to future disruptions.
