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In the twenty years he spent with the AP, from 1957 to 1977, Conrad Fink served as a night editor in Chicago, as a foreign correspondent traveling to India, Vietnam, the Soviet Union, and the Middle East, as an executive editor in London, and as a vice president of newspaper membership in New York. He concluded his career as a journalism professor at the University of Georgia, inspiring and terrifying generations of journalism students. Fink's papers include memos, correspondence, wire copy, and reporter's notebooks.
The time is right for bright, aggressive newspaper managers to influence and prosper, but bleak indeed for those newspapers whose managers lack the requisite knowledge. Using case studies and examples from the business, Fink shows why some newspapers change with the times and surge ahead and why some continue to publish to an eroding market base and fail. The difference between success and failure, he concludes, is in "long-range planning and in daily operating methodology—in, simply, the professionalism of management at all levels."
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*HA09, Media Ethics: The Daily Realities, Fink(University of Georgia), U2257-6, 336 pp., 7 x 9 1/4, 0-023-37753-4, paperbound, 1995, $22.50nk, Ocotber*/ MEDIA ETHICS offers a professional's look at contemporary media ethics Ñ one backed by solid academic research and carefully structured to be a practical, effective teaching tool. Numerous examples and case studies provide a real-world focus that emphasizes the importance of personal judgment and decision-making for both media producers and consumers.
Today, newspapers and magazines publish writing very similar in substance, style and structure. Writing Opinion for Impact will therefore be valuable to students of opinion and editorial writing, critical writing, and personalized feature and column writing for newspapers and magazines alike.
Designed with the beginning journalism student in mind, this undergraduate textbook for fledgling reporters is a reference guide and an instructive text full of real-world examples and writing exercises. Conrad C. Fink, a longtime reporter and bureau chief with the Associated Press, leads intro journalism students through the basics of news writing
An introduction for students and professionals to the magic of careers in business news writing. This lively and unique “how-to” book demystifies economic, business and financial news reporting and writing.
Think all it takes to be successful sportswriter is a love of sports? Read Sportswriting: The Lively Game and find out--sports fan is one thing: a sports report is another! Conrad C. Fink, veteran journalist, editor and the author of Bottom Line Writing: Reporting the Sense of Dollars and Writing Opinion for Impact, provides another common sense, real-life approach for journalism or sports management students wishing to break into the exciting, fast-paced world of sportswriting. In vivid writing that is packed with the realities of sports reporting, Professor Fink provides insight only a veteran journalist can, such as: * Media strategies for you and your editor * Defining your demographic target * What are the new sports values * Who are your competitors in the sports arena Learn to write quickly yet with impact; seek out the offbeat and unusual stories your editor and readers want; and recognize the potential conflicts inherent to sports reporting.
Examines every aspect of magazine writing, from knowing the market to understanding editors. Explores language fundamentals, the use of quotes and "authorities", choosing a story idea and crafting the best "lead", as well as ethical and legal issues involved in magazine writing.