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Business Heroes - worldwide
20 consultants in the field of SMB from 17 countries tell about their carrier and their daily business - an entertaining book, rich with ideas and examples for the successful usage of "interculturality". And a striking description of todays IT-industry and the world of Small and Medium Size Businesses worldwide. How to place for instance a German product in the bilingual market of Canada, which is used to the American markets but "culturally European"? How to found a foreign company's dependence in Malaysia with its 9 mother tongues? How to enter the Eastern European market with a concept "made in Germany"? What to pay attention to, if international negotiations should be done in China? How ...
Helden für den Mittelstand - weltweit
20 Mittelstandsberater aus 17 Ländern erzählen aus ihrer Karriere und von ihrem Arbeitsalltag - ein unterhaltsames und ideenreiches Buch, das über das heikle Thema "Interkulturalität" spricht und zugleich eine aktuelle Zustandsbeschreibung der IT-Branche und des Mittelstandes ist. Wie vertritt man ein deutsches Produkt im zweisprachigen Kanada, das am amerikanischen Markt orientiert, aber kulturell sehr europäisch ist? Wie gründet man zwischen den 9 Landessprachen Malaysiens eine Firmen-Niederlassung? Wie erobert man den amerikanischen Markt mit Konzepten "made in Germany"? Was beachte man in China, wenn es um internationale Verhandlungsführung geht? Wie berät man ein arabisches Kön...
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Rendering para arquitectos
La representación gráfica de las futuras construcciones ha sido siempre una tarea esencial de los arquitectos. El dibujo, como expresión del pensamiento y también como recreación visual del proyecto, ha sido una herramienta muy necesaria y, por tanto, materia básica de aprendizaje en las escuelas de arquitectura. Y sigue siendo así, pero al dibujo tradicional se ha incorporado un nuevo recurso: el ordenador. La representación con sistemas informáticos -- que se formaliza a través de algoritmos y se codifica en programas -- se hace más eficiente y efectiva, para comunicar un proyecto también de forma intencionada y personal. De este modo, es posible recrear tanto la ejecución como la visita virtual a los espacios proyectados, en sus exteriores y en el interior, algo que no puede lograrse con las maquetas tradicionales. El rendering -- o representación volumétrica por superficies -- es el objeto del presente libro, en el cual se muestran los procedimientos y los resultados de la mano de profesionales de esta especialidad.
Ultra-Processed Foods and Human and Planetary Health
The NOVA system is a food classification system based on the degree and purpose of industrial food processing. NOVA, which introduced ‘ultra-processed’ as a food category, has been widely employed within the research community, and is increasingly used by national governments, international organisations, and civil society. Ultra-processed foods (UPF) are defined as formulations of food-derived substances (e.g., fats, sugars, starch, protein isolate) that contain little if any whole food and include classes of additives whose function is to make the final product palatable or more appealing (‘cosmetic additives’), like colours, flavours, and emulsifiers. The impact of the production and consumption of ultra-processed foods on human and planetary health has been acknowledged and has started to gather global attention more recently. Because UPFs have become dominant components in diets of populations worldwide, there is an urgent need to scrutinise the human health, sustainability, and food environment impacts across a range of populations and country contexts and to understand the implications of their consumption for health inequalities.
Heads of State and Government
Macmillan published the first edition of this text in 1985. It is a detailed reference to world leaders, monarchs, presidents and their equivalents, executive leaders plus other positions with authority vested in them; heads of ruling communist parties, military junta heads and some leaders with no formal post, but who wield supreme authority. This text is a reference to leaders, past and present, of the countries of the world. The second edition updates the first and includes the far reaching political changes which have taken place in Eastern Europe and the emergence of new states. The scope of the book has been broadened to include more international organisations, more regional government leaders, more governments in exile and colonial governors of the twentieth century.
The Smith-Kelly Family of RoEllen, Tennessee
The history of the Smith-Kelly Family of the Rock Spring Community of Ro Ellen, Tennessee spans over one hundred years. The author spent over thirty years collecting data and information presented within this book.
