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This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.
'Truly something that's just a beautiful, slick, and very enjoyable little publication' – CreativeBoom "Graphic Design Play Book features a variety of puzzles and challenges, providing a fun and interactive way for young visual thinkers to engage with the world of graphic design" – Eye Understand how graphic design works and develop your visual sensibility through puzzles and activities! An entertaining and highly original introduction to graphic design, the Graphic Design Play Book uses puzzles and visual challenges to demonstrate how typography, signage, logo design, posters and branding work. Through a series of games and activities, including spot the difference, matching games, draw...
If you could change something about yourself, would you do it? When Sarah Simpkins is teased about her shadow in the school playground, she finds herself wishing she didn't have one. That night she has the chance to make the wish come true. But will losing her shadow really make her happy?
This essential guide provides you with a tailored introduction to the design techniques and production practices employed in the media industry. It presents clear and relevant explanations of how to design and produce any type of print and online publication to a professional standard, from pre-planning through to going to press or online. In providing the context, principles and thinking behind design over time, alongside the key practical techniques and know-how, this resource will enable you to present information clearly and effectively. Key features: Provides a complete resource, explaining the background, theory and application of design as well as the ‘how to’ Tutorials and exercises demonstrate how to create clean, attractive and well-targeted designs Supported by a comprehensive gallery of examples and case studies Highly illustrated throughout Colour ‘How to’ sections explain in detail how to create layouts and work with type, pictures and colour successfully Design for Media is a core resource for students and professionals in journalism, PR, advertising, design and across the media and creative sectors.
In this, the first product design book devoted purely to styling, Peter Dabbs helps students and professionals to understand how to style their own consumer-focused products. Providing a clear and simple breakdown of the stages in the styling process, Product Design Styling is packed with: Annotated illustrations Photographs of industry examples Modified images showing proportions, silhouettes and lines The clear text and visual examples guide you through a structured professional styling process that has been broken down into digestible stages. Each stage examines and illustrates what designers should be focusing on, how to evaluate what has been designed, and how to then optimize it if required. You will also learn how to analyse and critique the styling of competitors, as well as your own work, and use this awareness to confidently produce superior designs in less time.
SUMMER, 2019 PHOENIX attends a protest rally with her older brother, and it ignites a fire in her she didn’t know she had. The island city she loves is disappearing and she’s determined to capture the moment on camera. That night she accidentally swaps phones with the enigmatic Kai. KAI never wanted to be a policeman, but his estranged father enrolled him in the Academy anyway. A chance encounter with a group of student protestors offers him a way to earn his father’s approval once and for all: by going undercover and infiltrating their network. Sparks fly between Phoenix and Kai, drawing them together even as they stand on different sides of the struggle. But when love is built on a lie, what chance does it have to survive?
The Logo Design Idea Book is an accessible introduction to the key elements of good logo design, including insights into the logos of iconic brands. This guide is an indispensable resource for anyone looking to learn the basic about designing a logo. The book introduces the key elements of good logo design and is perfect for graphic design and branding inspiration. Written by Steven Heller and Gail Anderson, world's leading authorities on design, The Logo Design Idea Book includes 50 logo examples of good ideas in the service of representation, reputation and identification. Arrows, swashes, swooshes, globes, sunbursts and parallel, vertical and horizontal lines, words, letters, shapes and p...
A resource guide to the design of print and online magazines and newspapers, providing case studies, examples, exercises, and advice on creating layouts, publication branding, handling copy and images, design and production skills, and trends in the field.
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