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The Survival Kit For Libraries (A Marketing Approach)
The Survival Kit For Libraries (A Marketing Approach) The present book deals with the study and application of Marketing Management in Library and Information Centers in ICT envi-ronment. There is no contradiction now a days in accepting the fact that the application of Marketing Management Principles, Methods and Techniques for the promotion of LIS Products and Services is not only imperative but also extremely important to the survival of library and information centres. The book fulfils some objectives by providing a detail explanation of the vital elements of marketing of library products and services. The book covers chapters like fundamentals of marketing of library products and servic...
Marketing Library and Information Services
Marketing of library services has now been recognised as an essential agenda item for almost all kinds of libraries all over the world. As the term "marketing" has different meanings for different colleagues, the bundling of dozens of contributions from a truly international group of librarians is presented in this book, provides a broad scala on the topic. Therefore this book offers a useful tool for both working librarians and future librarians to understand vital issues relating to marketing of library and information services at the local, national and international level. The book is divided into six sections: Marketing concept: a changing perspective; Marketing in libraries around the world; Role of library associations; Education, training and research; Excellence in marketing; Databases and other marketing literature.
Continuing Professional Education for the Information Society
The International Federation of Library Associations and Institutions (IFLA) is the leading international body representing the interests of library and information services and their users. It is the global voice of the information profession. The series IFLA Publications deals with many of the means through which libraries, information centres, and information professionals worldwide can formulate their goals, exert their influence as a group, protect their interests, and find solutions to global problems.
Metalloids in Biology
Metalloids belong to class of elements that exhibit physiochemical characteristics intermediating between those of metals and non-metals. Some are quasi-essential for the overall growth and development of plants. Silicon, for instance, enhances plant structural integrity, while boron is crucial for cell wall formation, and selenium acts as an antioxidant but some are toxic, like germanium (Ge) and arsenic (As), as they threaten the soil ecosystem and human health. Metalloid toxicity hinges on their cellular concentrations ,where low levels aid plant development ,whereas high levels cause harmful effects. Thus, it is crucial to encompass the underlying detoxification mechanisms behind metallo...
Challenges for South Asian Resources and Information Services
Ravindra Nath Sharma, b. 1941, Indian library and information scientist; contributed articles.
Collaboration in International and Comparative Librarianship
With the introduction of the Bologna Process, the emphasis on the importance of international librarianship and its activity between governmental or non-governmental institutions, organizations, and groups of nations has continued to grow. Collaboration in International and Comparative Librarianship highlights the importance of international librarianship in governmental and non-governmental institutions, organizations, and groups in order to promote, develop, and maintain librarianship and the library profession around the world. This publication is essential for graduate students, researchers, teachers, and LIS administrators in the field of library science.
Academic Libraries
contents Foreword........................................................................................................................ix Acknowledgement ..........................................................................................................xi Preface..........................................................................................................................xiii Chapter 1 ............................................................................................................15 Higher Education and Libraries Chapter 2 ............................................................................................................31 History of the Academic Libr...
Nanostructured Materials and Coatings for Biomedical and Sensor Applications
This volume contains papers that were presented at the NATO Advanced Research Workshop on Nanostructured Materials and Coatings for Biomedical and Sensor Applications held in Kyiv, Ukraine, 4-8 August, 2002. A total of 104 scientists from 14 countries participated in our ARW, making it a really international event. Participants ranged from graduate students to senior researchers. They presented 16 tutorial lectures, 20 short talks and more than 70 posters. Invited speakers, from NATO and Partner countries, presented some of the most recent developments in physics, chemistry and technology of nanosized materials. A broad range of speakers having international standing and representing NATO an...
