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On The Origins of Self-Service
Most marketing scholars implicitly consider independent merchants as conservative and passive actors, and study the modernization of retailing via department stores, chains and supermarkets. In this innovative study, Franck Cochoy challenges this perspective and takes a close look at the transformation of commerce through the lens of Progressive Grocer, an American trade magazine launched in 1922. Aimed at modernizing small independent grocery stores, Progressive Grocer sowed the seeds for modern self-service which spread in small retail outlets, sometimes well before the advent of the large retail spaces which are traditionally viewed as the origin of the self-service economy. The author il...
On Curiosity
What draws us towards a shop window display? What drives us to grab a special offer, to enter the privileged circle of premium newspaper subscribers, to peruse the pages of an enticing magazine? Without doubt, it is curiosity - that essential force of everyday action which invites us to break from our habits and to become transported beyond our very selves. Curiosity (whether healthy or unhealthy) is one of the favourite tricks of market seduction. Capturing a public - attracting the attention of a reader, seducing a customer, meeting the expectations of a user, persuading a voter ... - often requires the construction of a set of technical devices that can play upon people's inner motivation...
Digitalizing Consumption
Contemporary consumer society is increasingly saturated by digital technology, and the devices that deliver this are increasingly transforming consumption patterns. Social media, smartphones, mobile apps and digital retailing merge with traditional consumption spheres, supported by digital devices which further encourage consumers to communicate and influence other consumers to consume. Through a wide range of empirical studies which analyse the impact of digital devices, this volume explores the digitization of consumption and shows how consumer culture and consumption practices are fundamentally intertwined and mediated by digital devices. Exploring the development of new consumer cultures...
A U-Turn to the Future
From local bike-sharing initiatives to overhauls of transport infrastructure, mobility is one of the most important areas in which modern cities are trying to realize a more sustainable future. Yet even as politicians and planners look ahead, there remain critical insights to be gleaned from the history of urban mobility and the unsustainable practices that still impact our everyday lives. United by their pursuit of a “usable past,” the studies in this interdisciplinary collection consider the ecological, social, and economic aspects of urban mobility, showing how historical inquiry can make both conceptual and practical contributions to the projects of sustainability and urban renewal.
Markets in the Making
Slicing through blunt theories of supply and demand, Callon presents a rigorously researched but counterintuitive model of how everyday market activity gets produced. If you’re convinced you know what a market is, think again. In his long-awaited study, French sociologist and engineer Michel Callon takes us to the heart of markets, to the unsung processes that allow innovations to become robust products and services. Markets in the Making begins with the observation that stable commercial transactions are more enigmatic, more elusive, and more involved than previously described by economic theory. Slicing through blunt theories of supply and demand, Callon presents a rigorously researched ...
The Business of Gamification
At the turn of the century the term "gamification" was introduced as a concept to understand the process of using game mechanics in "non-game" contexts. The impact of gamification was soon evident to business practices where it had impact both on marketing and, more broadly, on the organizations themselves. As the number of individuals playing video games grows, there seem to be an acceptance of game mechanics elsewhere. Its effectiveness is highly dependent on both technical possibilities and cultural acceptance, two factors present today. The aim of The Business of Gamification is to critically analyze the practical and theoretical consequences of gamification. Practically, how has gamific...
The Care of Things
What does a coffee machine, a car, road signs, a smartphone, a cathedral, a work of art, a satellite, a bicycle, a washing machine, a bridge, a watch, a computer, the body of a prominent politician and a tractor have in common? Pretty much nothing – except for the fact that, no matter how small, large, important or insignificant something is, it rarely survives without being cared for. Every object eventually experiences wear and tear, it deteriorates, stops working or breaks down. But are we giving the care of things the recognition it deserves? A counterpoint to our modern obsession with innovation but less striking than the one-off act of restoration, the delicate act of making things l...
Life Phases, Mobility and Consumption
The very routines of our daily life are to a great extent the expression of our vulnerability and dependence on incredibly wide and complex networks and socio-technical systems. Following people’s routes in the city, makes visible the differentially distributed capacities and potentials for mobility. In today’s consumer society, shopping is the kind of mundane and routine mobility that we all engage in. Yet having a first child or growing old radically changes people’s logistical habits as consumers, what the authors of this book call consumer logistics; moving from home to the store and back home again with recent purchases. Depending on the ages and number of children in the family and the condition of one’s body (physical health and strength), going shopping requires quite different settings and gear. Exploring consumer mobility through the lens of life phase and age will deepen the understanding of hitherto under-researched aspects of the ageing process, and of mobility, knowledge that is of vital importance for societies striving for sustainable mobility and sustainable cities.
A Research Agenda for Management and Organization Studies
Managing and organizing are now central phenomena in contemporary societies. It is essential they are studied from a variety of perspectives, and with equal attention paid to their past, their present, and their future. This book collects opinions of the trailblazing scholars concerning the most important research topics, essential for study in the next 15–20 years. The opinions concern both traditional functions, such as accounting and marketing, personnel management and strategy, technology and communication, but also new challenges, such as diversity, equality, waste and cultural encounters. The collection is intended to be inspiration for young scholars and an invitation to a dialogue with practitioners.
How the Shopping Cart Explains Global Consumerism
Picture a familiar scene: long lines of shoppers waiting to check out at the grocery store, carts filled to the brim with the week’s food. While many might wonder what is in each cart, Andrew Warnes implores us to consider the symbolism of the cart itself. In his inventive new book, Warnes examines how the everyday shopping cart is connected to a complex web of food production and consumption that has spread from the United States throughout the world. Today, shopping carts represent choice and autonomy for consumers, a recognizable American way of life that has become a global phenomenon. This succinct and and accessible book provides an excellent overview of consumerism and the globalization of American culture.
