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Gemma Garcia Visual Artist
The objective of this book is to share the artistic creativity of Gemma Garcia. If you are interested to view more of Gemma's Art work, you can visit: www.gemmagarciavisualartist.blogspot.com
Global Marketing Strategies for the Promotion of Luxury Goods
Vast markets for high-symbolic-value goods serve as an expansive worldwide arena where luxury brands and products compete for consumer attention. As global luxury markets have grown and continue to grow, uncovering successful methods for maintaining brand image and consumer desire is critical to the success of high-end brands. Global Marketing Strategies for the Promotion of Luxury Goods explores the latest promotional trends, business models, and challenges within the luxury goods market. Focusing on strategies for achieving competitive advantage, new market development, as well as the role of the media in luxury brand building, this timely reference publication is designed for use by business professionals, researchers, and graduate-level students.
Early Indicators of Cognitive Decline, Alzheimer’s Disease, and Related Dementias Captured by Neurophysiological Tools
Major neurocognitive disorders are one of the leading causes of disability and dependency among the elderly worldwide. Notably, their far-reaching impact extends beyond the estimated 50 million people currently living with a major neurocognitive disorder. As the conversion to Alzheimer's disease (AD) progresses, patients’ symptoms (e.g., memory loss, severe impairments in thinking and behavior) place a heavy toll on their caregivers, family, and friends, who face emotional frustration, coupled with great financial stress. Furthermore, in terms of global cost estimation, the World Health Organization predicted that by 2030, the treatment of patients with AD and other forms of acquired cognitive impairment will cost the healthcare system US$1.7 trillion (or US$2.8 trillion, if corrected for the increase in care costs).
THE PRINCESS AND THE DRAGON
THE PRINCESS AND THE DRAGON may seem at first sight a book about a story. When the reader opens the pages he can dive into various exercises which implement solutions to his or her relationship, like the one between the Princess and Prince, not to mention the Dragon. With innovative exercises using the Gestalt Art Therapy approach, the book ""Princess and the Dragon"", becomes a book that should be present in the libraries of practitioners of psychology and therapy, interested in discovering new techniques and continue to offer its clients creative solutions they bring to their meetings. The book is written in such a way that even people who do not have anything to do with the profession of counselling or psychotherapy, may read it and benefit from interesting experiments to practice with their partner. The Princess and the Dragon talks about female and male energies that exist in a relationship, independent of sexual orientation.
Cognitive Therapy of Anxiety Disorders
- Winner of the American Journal of Nursing Book of the Year Award - Mental Health Nursing! Aaron T. Beck - Winner of the Lifetime Achievement Award from the National Nursing Centers Consortium! Updating and reformulating Aaron T. Beck's pioneering cognitive model of anxiety disorders, this book is both authoritative and highly practical. The authors synthesize the latest thinking and empirical data on anxiety treatment and offer step-by-step instruction in cognitive assessment, case formulation, cognitive restructuring, and behavioral intervention. They provide evidence-based mini-manuals for treating the five most common anxiety disorders: panic disorder, social phobia, generalized anxiety disorder, obsessive “compulsive disorder, and posttraumatic stress disorder. User-friendly features include vivid case examples, concise "Clinician Guidelines" that reinforce key points, and over three dozen reproducible handouts and forms.
Uirapuru. Life is a Story - story.one
"Uirapuru" tece um conto poético, inspirado nas lendas amazônicas do Uirapuru e do Muiraquitã, onde o amor transcende as fronteiras do possível. Na imensidão da floresta, duas almas predestinadas se encontram: Anahí, a filha da lua, e Quaraçá, a filha do sol, cujos destinos são unidos por uma conexão profunda e inquebráves. Entre melodias que ecoam sob a copa das árvores e amuletos que guardam segredos ancestrais, elas percorrem caminhos de reencontros e transformação sob o brilho da lua cheia.
Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship
As businesses aim to compete internationally, they must be apprised of new methods and technologies to improve their digital marketing strategy in order to remain ahead of their competition. Trends in entrepreneurship that drive consumer engagement and business initiatives, such as social media marketing, yields customer retention and positive feedback. Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship provides information on emerging trends in business innovation, entrepreneurship, and marketing strategies. While highlighting challenges such as successful social media interactions and consumer engagement, this book explores valuable information within various business environments and industries such as e-commerce, small and medium enterprises, hospitality and tourism management, and customer relationship management. This book is an ideal source for students, marketers, social media marketers, business managers, public relations professionals, promotional coordinators, economists, hospitality industry professionals, entrepreneurs, and researchers looking for relevant information on new methods in digital marketing and entrepreneurship.
Critical Mapping for Municipalist Mobilization
CMMM is a project that accompanied and was oriented by the priorities of municipalist activists in Belgrade, Berlin, and Barcelona. Spanning over 3.5 years from 2019 to 2023, it captured and supported the efforts of the Ministry of Space collective, AKS Gemeinwohl, Häuser Bewegen GIMA eG., Kollektiv Raumstation, and Observatori DESC to change the political paradigms shaping the contemporary housing emergency in the three cities. Coordinated by K LAB (TU Berlin) and supported by the Robert Bosch Stiftung, the CMMM team employed various formats of critical mapping to display the legislations, policies, events, hierarchies, as well as the main actors and factors that are shaping the housing cr...
Market Research Methodologies: Multi-Method and Qualitative Approaches
Human inquiry has served as the impetus for a number of developments throughout history. Seeking new knowledge about the world around us helps to drive our progress and push us to discover innovative improvements. This drive lends itself to the development of qualitative research. Market Research Methodologies: Multi-Method and Qualitative Approaches brings together innovative techniques and novel designs that aid in the development of multi-method studies and investigations. Focusing on vital concepts such as data validity, triangulation, and reliability, this book is a fundamental reference source for PhD students, graduate students, and academics within the business field who wish to understand how these methods can be employed to extract data from particular environments.
Cognitive-Behavioral Therapy for OCD and Its Subtypes
"The book begins with a summary of the psychopathology of OCD as well as a critical explication of the phenomenology of obsessions and compulsions.The first part of the book provides a working knowledge of the psychopathology of the disorder, as well as the theoretical and empirical basis of the cognitive and behavioral approach to OCD. The second part of the book updates the reader on current OCD theory and research, including ERP. The third part of the book offers detailed, practical, step-by-step instruction on how to conduct CBT for OCD. The final section consists of four new chapters of OCD symptom subtypes"--
