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Managing Power and People
This practical text offers management students as well as professionals a comprehensive guide to an essential management function: the use of power and authority to achieve specific objectives. Incorporating numerous case studies and examples of actual management experiences in both large and small companies, the book provides an effective approach to the use of power to manage people and projects successfully without fear of conflict. The work is based on a unique blending of management and leadership, combined to create a powerful influence on employees resulting in the "managed responses" required to reach the planned objective. Building on this principle, the authors demonstrate how managers can use the different types of power effectively in a wide variety of situations. They show how to make use of an organization's established power structure, and offer step-by-step guidance on the essential concept of FOCUS Management. Including learning objectives, case studies, and discussion questions, this text prepares students to apply what is learned directly to any working environment. An online Instructor's Manual is available for instructors who adopt the book.
Agribusiness: Principles of Management
Intended for all segments of agribusiness as well as non-agribusiness organizations, AGRIBUSINESS:PRINCIPLES OF MANAGEMENT presents the changing face of agribusiness in a format that is interesting, straightforward, and easy to understand. This comprehensive book approaches agribusiness as a technology-oriented industry composed of organizations ranging in size from small, family-owned farms or businesses to some of the largest corporations in the world. With multiple opportunities for self-review as well as vignettes, cases, and examples in each chapter, this book shows readers the real-world application of what they are learning and provides them with a solid understanding of what management is all about. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Introduction to Agribusiness Marketing
The agribusiness system. The role of marketin in the agribusiness system. Evaluation of performance of marketing system. The role of marketing in agribusiness firm. Understanding of consumer demand. Understanding of agribusiness supply. Matching of supply and demand in agribusiness markets. Agricultural input industries. Production agriculture. Commodity processing and food manufacturing industries. Food wholesaling and retailing industries. Food service industry. Cooperative agribusiness. Development of marketing plan. Analysis of the market. Management of marketing mix - the product. Management of marketing mix - the price. Management of marketing mix - the plac. Management of marketing mix - the promotion. Personal selling and merchandising. Management of market risk. Organization and mesaurement of marketing functions. Future of agribusiness marketing.
Protecting Earth's Food Supply
The Centers for Disease Control and Prevention estimate that annually one in four Americans will become ill after eating contaminated food. That amounts to about 76 million food-borne illnesses per year! In Protecting Earth's Food Supply, discover the hazards in the food chain and how farmers, food companies, and the government address these risks and implement measures to protect the public from them. Book jacket.
Directory of American Agriculture
Includes state Soil Conservation Service and Extension Service offices, and a list of colleges of agriculture at Land Grant Universities.
One Stop Sourcebook
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