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The Emerald Handbook of Destination Recovery in Tourism and Hospitality
Featuring a broad geographical range of examples and pan-disciplinary perspectives, The Emerald Handbook of Destination Recovery in Tourism and Hospitality is an essential reference and illuminating guide on developments in the theory and practice of tourism development post-pandemic.
Wine Law and Policy
Wine law and policy have evolved significantly over the last century, progressively moving from national terroirs to a global market. In this process, countries and regions took different approaches to address new problems wish are analyzed in this book.
New Directions in Art, Fashion, and Wine
In this book, the contributors argue that deep-seated business practices in the worlds of art, fashion, and wine must be overturned to move towards environmental and social sustainability.
Sustainability in Industry 4.0
A large and growing number of manufacturers are realizing the substantial financial and environmental benefits of sustainable business practices. To develop more sustainable societies, industries need to better understand how to respond to environmental, economic, and social challenges and transform industrial behavior. The objective of this book is to provide the required knowledge and accelerate the transition towards a sustainable industrial system. The book will help industries to enhance operational efficiency by reducing costs and waste. It will help them increase customer response, reach new customers, and gain competitive advantage. It offers innovation, scenario planning, and strategic analysis that goes beyond compliance, as well as case studies and remedies to the industry 4.0 challenges. Professionals, as well as students, can refer to this book to add to their knowledge on Industry 4.0 and develop new ideas and solutions to the existing and future problems.
Sustainability in Art, Fashion and Wine
The art, fashion and wine industries are currently at various stages in their efforts to embrace and transition towards sustainability. While sustainability commitments are a necessary condition for progress, they are not sufficient. Instead, there is a need for sweeping transformative change that includes giving serious consideration to indigenous worldviews without recolonizing them. Sustainability in Art, Fashion and Wine includes findings from recent research and contributes to a new understanding of familiar concepts such as sustainability, (de)colonization and corporate responsibility in the art, fashion and wine industries by adopting critical lenses and incorporating them with innova...
Successful Social Media and Ecommerce Strategies in the Wine Industry
This book focuses on principles and practices in digital wine marketing. By providing a global overview of social media and e-commerce strategies and practices in the wine business, this book allows readers to understand how consumers and producers deal with these modern communication and selling platforms.
The Wine Value Chain in China
The Wine Value Chain in China: Global Dynamics, Marketing and Communication in the Contemporary Chinese Wine Market presents information on China and its role as a relevant player in the international wine industry, both as supplier and consumer. The book provides new insights into the global dynamics of the wine industry, expanding the knowledge of academics, practitioners, and students on the growing demand for wine in China. Special attention is paid to the supply and demand changes, their impacts on Western wine supply chains, and new market opportunities. The book contributes the latest research findings to increase the understanding of the context of wine consumption in China and the m...
Corporate Responsibility, Sustainability and Markets
This book explores the interaction between sustainability, corporate responsibility, consumers, and the market. It aims to discover if consumers are seeking out small, ethical, socially responsible firms to buy from rather than large corporations; if markets and organisations are supported by a new sensitivity to social responsibility and sustainability ideas; if the integration of corporate responsibility strategies and practices change how market sectors are assembled. Bringing together international case studies – including research on the Italian wine industry, German butchers, Spanish football, Polish marketing and the Portuguese financial sector – this book is valuable reading for scholars working on corporate social responsibility, sustainability, and good governance. Chapter 12 is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
Case Studies in the Beer Sector
Case Studies in the Beer Sector investigates managerial and marketing dynamics in the beer sector. It explores the relevance of consumer science and its use as a tool for marketing strategies, putting special focus on small craft breweries. The book provides a variety of case studies from several countries to outline the global context within which the beer industry is developing. Real-life examples on how innovation and differentiation strategies affect consumer perceptions of beer are included, along with the relationship among breweries throughout the supply chain. Sections cover business strategy, sustainability, and how breweries are meeting the increasing demand for sustainable product...
