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STRATEGI BAURAN PEMASARAN INOVATIF
Perkembangan digital yang cepat sangat berpengaruh pada kehidupan manusia. Mulai dari gaya hidup hingga dunia bisnis salah satunya dalam bidang manajemen pemasaran. Manajemen Pemasaran adalah bagian penting dalam ilmu manajemen untuk merencanakan, mengeksekusi dan mengendalikan proses pemasaran agar dapat mencapai tujuan yang diinginkan perusahaan. Dalam manajemen pemasaran ada sebuah aspek yang dikenal sebagai aspek Bauran Pemasaran. Bauran pemasaran adalah serangkaian strategi yang digunakan Perusahaan dalam mempromosikan produk yang akan dijual di pasar. Buku Strategi Bauran Pemasaran Inovatif ini memuat beberapa strategi yang dapat dipelajari pihak manajemen untuk diterapkan dalam praktik manajemen.
The Bronze-Iron Age of Indonesia
The art of metal casting was imported into Indonesia, but its peoples mastered the secrets of metallurgy, and applied these, in ways often original and unique, to create their own distinctive civilisation of the Bronze-Iron Age. In this handbook, which is a sequal to my The Stone Age of Indo nesia, I have endeavoured to assemble a comprehensive picture of the Indonesian Bronze-Iron Age from the results of excavations, innumerable stray finds in museums, and various studies scattered among numerous scientific journals and periodicals (often difficult to obtain). The resulting picture can, of course, be a tentative one only, valid until many more scientific excavations have taken place. I have...
A History of Christianity in Indonesia
Indonesia is the home of the largest single Muslim community of the world. Its Christian community, about 10% of the population, has until now received no overall description in English. Through cooperation of 26 Indonesian and European scholars, Protestants and Catholics, a broad and balanced picture is given of its 24 million Christians. This book sketches the growth of Christianity during the Portuguese period (1511-1605), it presents a fair account of developments under the Dutch colonial administration (1605-1942) and is more elaborate for the period of the Indonesian Republic (since 1945). It emphasizes the regional differences in this huge country, because most Christians live outside the main island of Java. Muslim-Christian relations, as well as the tensions between foreign missionaries and local theology, receive special attention.
A Question of Genocide
One hundred years after the deportations and mass murder of Armenians, Greeks, Assyrians, and other peoples in the final years of the Ottoman Empire, the history of the Armenian genocide is a victim of historical distortion, state-sponsored falsification, and deep divisions between Armenians and Turks. Working together for the first time, Turkish, Armenian, and other scholars present here a compelling reconstruction of what happened and why. This volume gathers the most up-to-date scholarship on Armenian genocide, looking at how the event has been written about in Western and Turkish historiographies; what was happening on the eve of the catastrophe; portraits of the perpetrators; detailed accounts of the massacres; how the event has been perceived in both local and international contexts, including World War I; and reflections on the broader implications of what happened then. The result is a comprehensive work that moves beyond nationalist master narratives and offers a more complete understanding of this tragic event.
Urban Morphology
This is a book about cities or, more precisely, about the physical form of cities. It starts presenting the main elements of urban form – streets, urban blocks, plots and buildings – structuring our cities and the fundamental actors and processes of transformation shaping these elements. It then applies this analytical framework to describe the evolution of cities over history as well as to explain the functioning of contemporary cities. After the initial focus on the ‘object’ (cities) the book describes how different researchers and different schools of thought have been dealing with this object since the emergence of Urban Morphology, as the science of urban form, in the turning to the twentieth century. Finally, the book tries to identify what are the most important (and specific) contributions that Urban Morphology has to offer to contemporary cities, societies and economies.
Challenging Islamic Orthodoxy
This book is the first work that comprehensively presents the accounts of Lia Eden, a former flower arranger who claims to have received divine messages from the Archangel Gabriel and founded the divine Eden Kingdom in her house in Jakarta. This book places Lia Eden’s prophetic trajectory in the context of diverse Indonesian spiritual and religious traditions, by which hundreds of others also claimed to have been commanded by God to lead people and to establish religious groups. This book offers a fresh approach towards the rich Indonesian religious and spiritual traditions with particular attention to the accounts of the emergence of indigenous prophets who founded some popular religions....
The Illustrated Tales
This is a reprint of the Bicentenary Edition of the collected tales.
Asian Highway Handbook
The Asian Highway project is part of an ESCAP initiative to promote international transport in the region
National Geographic
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