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Reading and Writing Public Documents
  • Language: en
  • Pages: 318

Reading and Writing Public Documents

Annotation Government documents--forms, brochures, letters, and policy papers--that are difficult to understand create problems both for the public they're intended to help and for government agencies. In this collection, researchers from five universities in the Netherlands survey recurring problems in government documents and offer possible solutions. The contributors are linguists, document designers, and other communication experts who have studied public documents both empirically and from a design point of view. Though the subject is Dutch documents, the text is in English, and the work may be of interest to those investigating government communication in other nations as well as those who produce similar documents in the private sector. Annotation c. Book News, Inc., Portland, OR (booknews.com).

International Advertising and Communication
  • Language: en
  • Pages: 477

International Advertising and Communication

The book presents a wide selection of studies and works in the area of international communication including seven main areas: Advertising and Communication Effects; Advertising and Information Processing; Communication and Branding; Emotional, Social and Individual Aspects of Communication; Communication and New Media; International Advertising and, finally, Perspectives on the Future of International Advertising

The Politics of Innocence
  • Language: en
  • Pages: 256

The Politics of Innocence

  • Categories: Law
  • Type: Book
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  • Published: 2023-09-19
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  • Publisher: NYU Press

"A demonstration of how wrongful convictions have transformed American criminal justice, and how political ideology divides and shapes the innocence movement's fight for reform"--

Communication Yearbook 36
  • Language: en
  • Pages: 554

Communication Yearbook 36

  • Type: Book
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  • Published: 2012-10-02
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  • Publisher: Routledge

Communication Yearbook 36 continues the tradition of publishing state-of-the-discipline literature reviews and essays. Editor Charles T. Salmon presents a volume that is highly international and interdisciplinary in scope, with authors and chapters representing the broad global interests of the International Communication Association. The contents include summaries of communication research programs that represent the most innovative work currently, with internationally renowned scholars serving as respondents to each chapter. Offering a blend of chapters emphasizing timely disciplinary concerns and enduring theoretical questions, this volume will be valuable to scholars throughout communication studies.

Handbook of Empirical Literary Studies
  • Language: en
  • Pages: 590

Handbook of Empirical Literary Studies

This handbook reviews efforts to increase the use of empirical methods in studies of the aesthetic and social effects of literary reading. The reviewed research is expansive, including extension of familiar theoretical models to novel domains (e.g., educational settings); enlarging empirical efforts within under-represented research areas (e.g., child development); and broadening the range of applicable quantitative and qualitative methods (e.g., computational stylistics; phenomenological methods). Especially challenging is articulation of the subtle aesthetic and social effects of literary artefacts (e.g., poetry, film). Increasingly, the complexity of these effects is addressed in multi-va...

Quality of technical documentation
  • Language: en
  • Pages: 275

Quality of technical documentation

  • Type: Book
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  • Published: 2021-11-22
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  • Publisher: BRILL

User manuals, reference guides, project documentation, equipment specifications and other technical documents are increasingly subjected to high quality standards. However, it is not clear whether research efforts are keeping pace with this increasing importance of documentation quality. This volume includes studies from researchers as well as practitioners, exemplifying three approaches towards document quality: • Product-orientation, with an eye for usability in various manifestations such as tutorials, concept definitions, tools for users of documentation to find information, methods of eliciting user feedback, and cultural differences; • Process-orientation, in which the quality of t...

Tense-Switching in Classical Greek
  • Language: en
  • Pages: 333

Tense-Switching in Classical Greek

Explores the relationship between the present tense and the conceptualisation of 'presence' in Greek from a cognitive perspective.

Science V. Story
  • Language: en
  • Pages: 286

Science V. Story

Uncovering common threads across types of science skepticism to show why these controversial narratives stick and how we can more effectively counter them through storytelling Science v. Story analyzes four scientific controversies—climate change, evolution, vaccination, and COVID-19—through the lens of storytelling. Instead of viewing stories as adversaries to scientific practices, Emma Frances Bloomfield demonstrates how storytelling is integral to science communication. Drawing from narrative theory and rhetorical studies, Science v. Story examines scientific stories and rival stories, including disingenuous rival stories that undermine scientific conclusions and productive rival stories that work to make science more inclusive. Science v. Story offers two tools to evaluate and build stories: narrative webs and narrative constellations. These visual mapping tools chart the features of a story (i.e., characters, action, sequence, scope, storyteller, and content) to locate opportunities for audience engagement. Bloomfield ultimately argues that we can strengthen science communication by incorporating storytelling in critical ways that are attentive to audience and context.

The Stylistics of Embodiment
  • Language: en
  • Pages: 246

The Stylistics of Embodiment

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The Dynamics of Persuasion
  • Language: en
  • Pages: 662

The Dynamics of Persuasion

The eighth edition of The Dynamics of Persuasion again guides readers in understanding the power and limits of persuasion in contemporary society. This edition continues its accessible and detailed illustration of the theoretical underpinnings of persuasive communication through contemporary and relevant examples of persuasion in action. It features coverage of new scholarship on misinformation, health communication, and persuasion effects, including careful attention to persuasion’s role in the Covid-19 pandemic. Important issues such as racial injustice, climate change, and barriers to persuading the politically and psychologically polarized also receive a fresh examination. The book bri...