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Life-Span Maintenance of Knowledge
This volume describes how well we maintain the knowledge we acquire throughout life. Research traditionally focuses on memory for events that are retained over short time periods that can be accommodated in experiments. This book, by contrast, uniquely describes the evolution of methods suitable for investigating memory of complex knowledge acquired over several years and retained during the entire life-span. The methods substitute statistical for experimental controls, and the investigations involve several hundred participants whose memory is tested up to 50 years after they acquired the knowledge in question. The book covers educational content, such as mathematics and foreign languages; ...
Becoming Fluent
Forget everything you’ve heard about adult language learning—evidence from cognitive science and psychology prove we can learn foreign languages just as easily as children! An eye-opening study on how adult learners can master a foreign language by drawing on skills and knowledge honed over a lifetime. Adults who want to learn a foreign language are often discouraged because they believe they cannot acquire a language as easily as children. Once they begin to learn a language, adults may be further discouraged when they find the methods used to teach children don't seem to work for them. What is an adult language learner to do? In this book, Richard Roberts and Roger Kreuz draw on insigh...
Handbook of Metamemory and Memory
This Handbook examines the interplay between metamemory and memory. Each contributor discusses cutting-edge theory and research that, in some way, showcases the symbiotic relationship between metamemory and memory. Together, these chapters support a central thesis, which is that a complete understanding of either metamemory or memory is not possible without understanding their mutual influence. The inspiration for this volume was the life and research of Thomas O. Nelson, whose pioneering and influential research in the fields of metamemory and memory consistently highlighted their integrated nature.
Essential Papers on the Psychology of Aging
Essential Papers on the Psychology of Aging contains the classic papers on the period of human development that begins with young adulthood and ends with old age and death. Including material on theory and methodology; basic psychological processes; personality and social psychology; and clinical, applied, and health psychology, the volume presents the best work published in the field, from classic papers to cutting-edge research. Contributors to the volume include P. B. Baltes, J. E. Birren, W. E. Henry, K. F. Riegel, K. W. Schaie, D. Arenberg, H. P. Bahrick, L. K. Hall, D. B. Bromley, D. M. Burke, L. L. Light, N. Charness, F. I. M. Craik, J. McDowd, J. C. Foster, G. A. Taylor, J. G. Gilber...
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Psychology of Learning and Motivation
Psychology of Learning and Motivation
Successful Remembering and Successful Forgetting
The chapters in this volume are testament to the many ways in which Robert Bjork’s ideas have shaped the course of research on human memory over four decades. It showcases the theoretical advances and recent findings by researchers whose work and careers have been influenced by Bjork. The first group of chapters explore the idea that forgetting is an adaptive response to the demands of a retrieval system fraught with competition - an idea that has helped recalibrate conceptualizations of memory away from one in which in which the computer is the dominant metaphor. Several chapters then review the application of research on learning and memory to enhancing human performance, reflecting Bjor...
The Oxford Handbook of Memory
The strengths and weaknesses of human memory have fascinated people for hundreds of years, so it is not surprising that memory research has remained one of the most flourishing areas in science. During the last decade, however, a genuine science of memory has emerged, resulting in research and theories that are rich, complex, and far reaching in their implications. Endel Tulving and Fergus Craik, both leaders in memory research, have created this highly accessible guide to their field. In each chapter, eminent researchers provide insights into their particular areas of expertise in memory research. Together, the chapters in this handbook lay out the theories and presents the evidence on which they are based, highlights the important new discoveries, and defines their consequences for professionals and students in psychology, neuroscience, clinical medicine, law, and engineering.
The Advertised Mind
Advertising research organizations have been trying for years to measure the effectiveness of advertising. The Advertised Mind draws on the very latest research into the workings of the human brain undertaken by psychologists, neurologists and artificial intelligence specialists. Author Erik du Plessis uses this research to suggest why emotion is such an important factor in establishing a firm memory of an advertisement and predisposing consumers to buy the brand that is being advertised. He also draws on the findings of Adtrack's world-famous database of responses to over 30,000 TV commercials (the largest in the world). He explores what "ad-liking" really means, and suggests how this paradigm about the role of emotion has resulted in a continued effort to obtain maximum return from advertising spend.
