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Insects and Other Invertebrates in Classical Antiquity
A comprehensive survey of insects and terrestrial invertebrates referred to by Greek and Roman authors from the earliest times to AD 600. Explains the extent and accuracy of their knowledge compared to current beliefs, and discusses the role of each animal type in classical life.
A Cultural History of Insects
"Insects are the form of life most alien to us. Across millennia, insects have been providers and sources of food as well as feared vectors of infection. Particular insect types have come to be associated with beauty, diligence, and social and divine order, whilst others have become symbols of invasion, disease, and social decay. Today, insects are used to create luxury goods, to pollinate crops, to color political rhetoric, and to contribute to modern-day logistics, genetics, and forensics. A Cultural History of Insects reveals how our relationship with insects - in life and in death - is one of our most productive and intimate"--
Optimization and Stability Theory for Economic Analysis
This book presents a coherent and systematic exposition of the mathematical theory of the problems of optimization and stability. Both of these are topics central to economic analysis since the latter is so much concerned with the optimizing behaviour of economic agents and the stability of the interaction processes to which this gives rise. The topics covered include convexity, mathematical programming, fixed point theorems, comparative static analysis and duality, the stability of dynamic systems, the calculus of variations and optimal control theory. The authors present a more detailed and wide-ranging discussion of these topics than is to be found in the few books which attempt a similar...
Humanism and the Urban World
In Humanism and the Urban World, Caspar Pearson offers a profoundly revisionist account of Leon Battista Alberti’s approach to the urban environment as exemplified in the extensive theoretical treatise De re aedificatoria (On the Art of Building in Ten Books), brought mostly to completion in the 1450s, as well as in his larger body of written work. Past scholars have generally characterized the Italian Renaissance architect and theorist as an enthusiast of the city who envisioned it as a rational, Renaissance ideal. Pearson argues, however, that Alberti’s approach to urbanism was far more complex—that he was even “essentially hostile” to the city at times. Rather than proposing the...
The River Pollution Dilemma in Victorian England
Nineteenth-century Britain witnessed a dramatic increase in its town population, as a hitherto largely rural economy transformed itself into an urban one. Though the political and social issues arising from these events are well-known, little is known about how the British legal process coped with the everyday strains that emerged from the unprecedented scale of these changes. This book explores the river pollution dilemma faced by the British courts during the second half of the nineteenth century when the legal process had to confront the new incompatible realities arising from the increasing amounts of untreatable waste flowing into the rivers. This dilemma struck at the heart of both Vic...
Life After the 30-Second Spot
The old media strategies advertisers used for decades no longer work. Here's what does! Traditional advertising, in the form of print, radio, and most notably, television, is far less effective than it used to be. Advertising strategies using only these mediums no longer work. Life After the 30-Second Spot explains how savvy marketers and advertisers are responding with new marketing techniques to get their message out, get noticed, engage their audiences-and increase sales! Covering topics such as viral marketing, gaming, on-demand viewing, long-form content, interactive, and more, the book explains the new avenues marketers and advertisers must use to replace traditional print, TV, and radio advertising-and which strategies are most effective. This book is every marketer's road map to "new marketing."
Tunbridge Wells
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Antike Mythen
Dieser Band versammelt Beiträge von namhaften europäischen und amerikanischenAltertumswissenschaftlern und Religionswissenschaftlern, die einen repräsentativen Querschnitt der zeitgenössischen Erforschung des Mythos, seiner Erscheinungsformen und seiner Transformationen in unterschiedlichen Bereichen und Epochen darbieten.
