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Exploring Business Language and Culture
This book aims to present the results of research in the sphere of business language and culture, as well as the experience of pedagogical staff and practitioners concerned with broadly understood business. The highly complex nature of contemporary business environment, approached from both the theoretical and practical standpoint, does not cease to prove that research into business studies cannot be dissociated from the cultural and linguistic context. The chapters included in this book were contributed by academics and practitioners alike, which offers a balanced approach to the topic and ensures high levels of diversity together with an undeniable homogeneity. They were gathered with a vi...
Multiculturalism, Multilingualism and the Self
This book offers several insights into cross-cultural and multilingual learning, drawing upon recent research within two main areas: Language Studies and Multilingual Language Learning/Teaching. It places particular emphasis on the Polish learning environment and Poles abroad. Today’s world is an increasingly complex network of cross-cultural and multilingual influences, forcing us to redefine our Selves to include a much broader perspective than ever before. The first part of the book explores attitudes toward multiculturalism in British political speeches, joking behaviour in multicultural working settings, culture-dependent aspects of taboos and swearing, and expressive language of the imprisoned, adding a diachronic perspective by means of a linguistic study of The Canterbury Tales. In turn, the studies in the second part focus on visible shifts in contemporary multilingualism research, learners’ attitudes towards multiple languages they acquire, teachers’ perspectives on the changing requirements related to multiculturalism, and immigrant brokers’ professional experience in the UK.
Language, Culture, Identity
The contributions gathered in this volume attempt to take varied perspectives on current state of art within the field of linguistics, sociolinguistics and ethnolinguistics. This vast interpretative perspective stretches from the modern European and American conceptualisations of the societal identity, through the extralinguistic reality hidden behind the language expressions and phraseology in order to complete this image with the insightful presentation of various linguistic diasporas. Sociopragmatic and ethnolinguistic considerations accomplish this attempt to represent the leading themes of modern linguistic studies. Diverse methodological and empirical perspectives are employed in the present volume – from socio- and ethnolinguistic issues through (inter)cultural and communication studies to good practices in translatology.
Polonistyka
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The Worlds Business Cultures and how to Unlock them
With the aid of a specially developed model – The 5 C’s Model – expert authors demonstrate how to get your communications right internationally and ensure that meetings, both face-to-face and virtual, go according to plan. Barry Tomalin and Mike Nicks offer strategies and tactics for getting people from different countries on your side, and detailing the knowledge you need to make the right impression and avoid giving offence. The authors provide a framework for understanding any culture in the world, but include specific chapters on the top 16 economies in the world in 2050, according to Morgan Grenfell bank: China, USA, Germany, UK, Russia, India, Indonesia, Brazil, France, Italy, Spain, The Gulf, South Korea, Mexico, Australia and Japan
Notes wydawniczy
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Access to Asia
Create meaningful relationships that translate to better business Access to Asia presents a deeply insightful framework for today's global business leaders and managers, whether traveling from Toronto to Taipei, Baltimore to Bangalore, or San Francisco to Shanghai. Drawing from her extensive experience and global connections, author Sharon Schweitzer suggests that irrespective of their industry, everyone is essentially in the relationship business. Within Asia, building trust and inspiring respect are vital steps in developing business relationships that transcend basic contractual obligations. Readers will find in-the-trenches advice and stories from 80 regional experts in 10 countries, inc...
