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Media Management
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Media Management
Media Management: A Casebook Approach provides a detailed consideration of the manager’s role in today’s media organizations, highlighting critical skills and responsibilities. Using media-based cases that promote critical thinking and problem-solving, this text addresses topics of key concern to managers: diversity, group cultures, progressive discipline, training, and market-driven journalism, among others. The cases provide real-world scenarios to help students anticipate and prepare for experiences in their future careers. Accounting for major changes in the media landscape that have affected every media industry, this Fifth Edition actively engages these changes in both discussion and cases. The text considers the need for managers to constantly adapt, obtain quality information, and be entrepreneurial and flexible in the face of new situations and technologies that cannot be predicted and change rapidly in national and international settings. As a resource for students and young professionals working in media industries, Media Management offers essential insights and guidance for succeeding in contemporary media management roles.
Media Tactics in the Long Twentieth Century
Integrating media studies with history, Media Tactics in the Long Twentieth Century explores the dynamic relationship between tactics and strategies in recent history. Drawing on examples from a range of different countries and world regions, and looking at the infrastructures, entanglements, and institutions involved, the volume makes a strong case for media tactics as a new field of scholarly inquiry and for the importance of a historically informed approach. In contrast to strategic communication approaches, this media historical intervention contributes to new knowledge about the practical implementation of strategies. First foregrounding tactics as an object of study, the volume then co...
Contestation in Civil Society
Contestation in Civil Society looks at the dynamic relationship between noise, listening and civil action as the key to understanding how societies communicatively make decisions about their internal and external boundaries. By focusing on the three components of noise, listening and civil action, the book moves attention away from an exclusive focus on what is being communicated – the communicator, the statement, the speech and so on. It argues that what is being communicated – the noise – does not lead in and of itself to civil action but rather that the audience – the listeners – plays a crucial role in determining what the noise means, whether it is judged legitimate or not and whether any civil action should be taken. Exploring how the relationship between noise, listening and civil action plays out within the context of contestation will interest academics and scholars of political studies, political philosophy, communication, sociology, media and cultural studies.
From Legacy Media to Going Viral
From Legacy Media to Going Viral: Generational Media Use and Citizen Engagement examines how the prominent media available shapes each rising generation of citizens. The authors discuss how global and national events along with the media each generational group most frequently accessed defined these groups. Drawing on interdisciplinary social science insights into social media and civic and political engagement, the book contextualizes the civic and political rise of the Millennials and Gen Z with comparative insights from Gen X and the Baby Boomers. With a focus on emergent patterns of American citizenship, the authors examine issues such as a decline in social trust, new and sustained patt...
Broadcast Television
From unraveling the confusion surrounding digital TV to revealing the inner workings of Nielsen ratings Broadcast Television: A Complete Guide to the Industry takes an impartial and in-depth look at the business of commercial television. Unlike many books addressing this topic, the purpose of this primer is not to support a partisan opinion about what is right or wrong with television but rather to provide objective information from which the reader can make his or her own judgments. To that end the organization and presentation style is also unique in that the industry is explained as a dynamic and interdependent system of technology, economics, and regulation. This systems approach to learning helps the reader understand better the interwoven parts of television business. As a concise and highly focused overview of the business of commercial television, Broadcast Television: A Complete Guide to the Industry can serve as a stand-alone text or as a supplement to other course readings addressing an array of topics involving television today.
European Media Systems for Deliberative Communication
European Media Systems for Deliberative Communication explores how four dimensions of national media systems – the legal framework for freedom of expression and information, media accountability, journalism and audience media usage and competencies – contribute to or are detrimental to the success of deliberative communication. Drawing on a study of 14 European countries and their media systems, the volume provides comparative and individual perspectives to examine the social consequences of various types of media systems. By using fsQCA (fuzzy set qualitative comparative analysis), the authors relate deliberative communication to the legal framework for freedom of expression and freedom...
Media, Dissidence and the War in Ukraine
This volume examines the global media coverage of the armed conflict in Ukraine, focusing on the marginalization of dissident perspectives in the West and the information quality and diversity on social media. Along with presenting original, empirical studies on how mainstream media in countries as diverse as Israel, the Czech Republic, Ghana, and the Netherlands have covered the conflict between NATO and Russia since 2022, this book sheds light on the role of the state and the media in policing the boundaries of permissible thought on the conflict in the West, as well as in Russia and Ukraine. It also delves into the war’s representation on prominent social media platforms. Written by a diverse group of international researchers, this multifaceted volume offers new perspectives and insights on the reporting of the ongoing conflict. It will interest scholars of international communication and media, foreign policy and international politics, war and conflict, content analysis, and journalism.
Leadership in Arts Organisations
At a time of transformation for many arts and cultural organisations, this book provides a compact, in-depth and practical introduction to effective leadership in arts organisations. It begins with an overview of leadership theories, then moves on discuss the specific tasks and challenges of leadership in the arts, including digital leadership and remote work challenges for arts managers. Well-balanced and concise, this book combines a sound theoretical background in management with practical knowledge from the field. The underlying view is that all employees in arts and cultural institutions are responsible for successful leadership. Bearing this in mind the overall aim of this book is to p...
