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Physical activity in the lifestyle of the adult and senior population in the Czech Republic
The publication is intended for the professional as well as lay public and presents research data from 2002 - 2012 on physical activity and inactivity of the Czech adult and senior population. The paper also includes an analysis of selected national and international physical activity guidelines. Current research results were linked with a systematic review study and theoretical and methodological background for monitoring physical activity in order to develop an evidence-based recommendations to address current tasks in the area of physical activity promotion in the Czech Republic.
Walking in the lifestyle of elderly women with a sedentary occupation
The present findings summarized in the paper do not consider walking as a mere part of usual physical activity of an individual. Walking is understood as a significant tool that contributes to decreasing the impacts of contemporary negative trends in the society including their combinations (prevalence of lifestyle diseases, level of physical activity, sedentary behaviour and others). In the publication the authors emphasize the comprehensive nature of addressing walking. The authors further present the outcomes of their research study supported by the Czech Science Foundation. The core of the study was to assess the influence of a specific walking model based on active transport to/from work. The study is based on the specifics of Czech cities and towns and corresponds with the environmental behaviour model. In the Czech Republic the effect of walking to/from work has been addressed for the first time.
Social-Ecological Resilience to Climate Change
This volume represents a timely sociolinguistic response in its provision of fresh insight into the evolution of climate change communication. Through the case study method, it investigates the representation of social-ecological resilience to climate change in the emerging discursive practice mediated online by grassroots activists. The fertile ground of resilience discourse is explored by showing its more positive outlook compared to the varieties of discourses competing in the ongoing climate debate. Significant varieties are examined to highlight their background role in the discourse formation of social-ecological resilience. The discursive-frame approach proposed here offers more than ...
The Objective Monitoring of Physical Activity: Contributions of Accelerometry to Epidemiology, Exercise Science and Rehabilitation
This book examines the new knowledge that has been gained from the objective monitoring of habitual physical activity by means of pedometers and accelerometers. It reviews current advances in the technology of activity monitoring and details advantages of objective monitors relative to physical activity questionnaires. It points to continuing gaps in knowledge, and explores the potential for further advances in the design of objective monitoring devices. Epidemiologists have studied relationships between questionnaire assessments of habitual physical activity and various medical conditions for some seventy years. In general, they have observed positive associations between regular exercise a...
(Im)politeness at a Slovenian Call Centre
This volume covers the field of linguistic (im)politeness in a particular mediated, customer-oriented setting. It is the first book to do so across telephone, email and social media. It offers key insights into a unique customer service setting through authentic and spontaneous data analysis. The book looks at how customers and agents of a large public transport company engage in transactional services and impolite behaviour. This text is directed at scholars and practitioners working in communication, business discourse, (socio)pragmatics, interaction studies, and social media interactions. It is also of great value to students in applied linguistics and scholars of Slavic languages, partic...
Semantics
The latest edition of the bestselling introduction to the field of linguistic semantics, updated throughout and featuring a wholly new chapter on inferential pragmatics Semantics, Fifth Edition, is a comprehensive and well-balanced introduction to the study of the communication of meaning in language. Assuming no previous background in semantics and limited familiarity with formal linguistics, this student-friendly textbook describes the concepts, theory, and study of semantics in an accessible and clear style. Concise chapters describe the role of semantics within contemporary linguistics, cover key topics in the analysis of word and sentence meaning, and review major semantic theories such...
Remedies against the Pandemic
The present volume offers a fresh perspective on political top-down crisis communication across several countries during the first two years of the COVID-19 pandemic. This includes how leaders address the growing awareness of the dangerous impact of social restrictions, along with the controversies surrounding the first vaccination campaigns. Not limited to the Western world, it also offers insights from six East European countries, Uganda, India, and Palestine. Topics discussed range from inconsistent communication patterns to populist xenophobic accents, propagandistic campaigns on vaccines, the impact of authoritarian systems on crisis communication, the contrast between scientific and African folk medicine, and the use of war metaphors. By adopting a comparative perspective, this volume contributes to the growing body of literature on crisis communication during the pandemic, while highlighting important issues and perspectives that have yet to be extensively explored. Moreover, it aims to bridge the gap between linguistic and communication research on leadership communication during times of crisis, stimulating an interdisciplinary dialogue.
Genre in Language, Discourse and Cognition
The study of genre is scattered across research disciplines. This volume offers an integrative perspective starting from the assumption that genres are cognitive constructs, recognized, maintained and employed by members of a given discourse community. Its central questions are: What does genre knowledge consist of? How is it organized in cognition? How is it applied in discourse production and interpretation? How is it reflected in language use?
Persuasion in Public Discourse
This book approaches persuasion in public discourse as a rhetorical phenomenon that enables the persuader to appeal to the addressee’s intellectual and emotional capacities in a competing public environment. The aim is to investigate persuasive strategies from the overlapping perspectives of cognitive and functional linguistics. Both qualitative and quantitative analyses of authentic data (including English, Czech, Spanish, Slovene, Russian, and Hungarian) are grounded in the frameworks of functional grammar, facework and rapport management, classical rhetoric studies and multimodal discourse analysis and are linked to the constructs of (re)framing, conceptual metaphor and blending, mental space and viewpoint. In addition to traditional genres such as political speeches, news reporting, and advertising, the book also studies texts that examine book reviews, medieval medical recipes, public complaints or anonymous viral videos. Apart from discourse analysts, pragmaticians and cognitive linguists, this book will appeal to cognitive musicologists, semioticians, historical linguists and scholars of related disciplines.
Manners, Norms and Transgressions in the History of English
This volume traces the multifaceted concept of manners in the history of English from the late medieval through the early and late modern periods right up to the present day. It focuses in particular on transgressions of manners and norms of behaviour as an analytical tool to shed light on the discourse of polite conduct and styles of writing. The papers collected in this volume adopt both literary and linguistic perspectives. The fictional sources range from medieval romances and Shakespearean plays to eighteenth-century drama, Lewis Carroll’s Alice books and present-day television comedy drama. The non-fictional data includes conduct books, medical debates and petitions written by lower class women in the eighteenth and nineteenth centuries. The contributions focus in particular on the following questions: What are the social and political ideologies behind rules of etiquette and norms of interaction, and what can we learn from blunders and other transgressions?
