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Drawing on a variety of disciplines and documents, Professor Agnew illuminates one of the most fascinating chapters in the formations of Anglo-American market culture. Worlds Apart traces the history of our concepts of the marketplace and the theatre and the ways in which these concepts are bound together. Focusing on Britain and America in the years 1550 to 1750, the book discusses the forms and conventions that structured both commerce and theatre. As marketing practice broke free of its traditional boundaries and restraints, it challenged longstanding popular assumptions about the constituents of value, the nature of identity, the signs of authenticity, and the limits of liability. New ex...
A Companion to Post-1945 America is an original collectionof 34 essays by key scholars on the history and historiography ofPost-1945 America. Covers society and culture, people and movements, politics andforeign policy Surveys and evaluates the best scholarship on every importantera and topic Includes book review section on essential readings
This volume offers the most comprehensive and incisive exploration of American consumer history to date, spanning the four centuries from the colonial era to the present.
"We are in the midst of a dramatic shift in sensibility, and 'cultural' history is the rubric under which a massive doubting and refiguring of our most cherished historical assumptions is being conducted. Many historians are coming to suspect that the idea of culture has the power to restore order to the study of the past. Whatever its potency as an organizing theme, there is no doubt about the power of the term 'culture' to evoke and stand for the depth of the re-examination not taking place. At a time of deep intellectual disarray, 'culture' offers a provisional, nominalist version of coherence: whatever the fragmentation of knowledge, however centrifugal the spinning of the scholarly whee...
A unique volume, Inventing Times Square approaches the subject of twentieth-century American city culture through a multidimensional examination of one quintessential urban space: Times Square. Ranging in time from 1905, when the crossroad was given its present name, through to the current plans for redevelopment, the authors examine Times Square as economic hub, real estate bonanza, entertainment center, advertising medium, architectural experiment, and erotic netherworld. Though the volume centers on Times Square, the essays venture much further into urban history and American social history, revealing in the process how Times Square reflected—even epitomized—America as it became an urban consumer culture.
Commodification refers most explicitly to the activities of turning things into commodities and of commercializing that which is not commercial in essence. The mass marketing of pets, the rise of the coffin industry, the conversion of preacher into salesmen, and the globalization of Taleggio cheese are some of the exciting but surprising topics in this volume that show how friendship, death, spirituality, and artisanship all have a price after being commodified. This unique collection of essays is a fascinating take on creating consumer products and consumer identities when what's for sale goes well beyond the thing itself. It will be a course-in-a-box for instructors who want to teach their students about commodification.
Brook Thomas explores the new historicism and the challenges posed to it by a postmodern world that questions the very possibility of newness. He considers new historicism's engagement with poststructuralism and locates the former within a tradition of pragmatic historiography in the United States.
In May 1906, the Atlantic Monthly commented that Americans live not merely in an age of things, but under the tyranny of them, and that in our relentless effort to sell, purchase, and accumulate things, we do not possess them as much as they possess us. For Bill Brown, the tale of that possession is something stranger than the history of a culture of consumption. It is the story of Americans using things to think about themselves. Brown's captivating new study explores the roots of modern America's fascination with things and the problem that objects posed for American literature at the turn of the century. This was an era when the invention, production, distribution, and consumption of thin...
No detailed description available for "Shakespeare Reread".
An account of one of the most dominant trends in recent historical writing, this book takes stock of the field even as it showcases exemplars of its practice. Taken together, the essays present a broad picture of the state of American cultural-historical scholarship.