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This book is not available as a print inspection copy. To download an e-version click here or for more information contact your local sales representative. ′For anyone interested in great social marketing practice in the 21st century, and how it needs to adapt as our understanding of behaviour change evolves, this publication is chock full of good practice and smart strategy.’ Dan Metcalfe, Deputy Director - Marketing, Public Health England, UK Strategic Social Marketing takes a systemic approach to explaining and illustrating the added value of applying marketing to solve social problems. The authors present social marketing principles in a strategic, critical and reflexive way to help ...
Because most people don't have the luxury of sitting down uninterrupted for hours at a time to learn Groove, this 10 Minute Guide focuses on the most often used features, covering them in lessons designed to take 10 minutes to complete.
The last ten years have seen tremendous advances in the theoretical and practice base of social marketing globally. This book provides up to date thinking on social marketing theory and practice, introducing new conceptual models and approaches to influencing behaviour to promote health and prevent disease.
This textbook is written primarily for upper-level undergraduate meteorology students who require an introduction to the physics and observed properties of clouds and precipitation, building upon their knowledge of atmospheric thermodynamics that they have already typically gained from a meteorology curriculum. Graduate students new to the field of atmospheric science may also find this textbook useful as an introductory treatment of the topic; more advanced treatments of various concepts are recommended at the end of each chapter to allow these students to pursue additional independent study. This textbook introduces the student to commonly-used terminology in the field, explains theoretical concepts both qualitatively and quantitatively, and provides evidence to support those concepts from observations collected within both field campaigns and laboratory studies, and from the results of numerical simulations.
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It was the night Jeff Harding came back to the corner at the end of the eleventh, behind on all three judges' cards and bleeding around both eyes, his nose long broken. As Lewis cleaned the cuts he quickly poured everything that was important into his ear. Then he picked him up from his stool with one last instruction: 'Go out and come back champion of the world ...' Over the past thirty years Johnny Lewis has trained six world champions, among them some of the greatest names in the sport; Jeff Fenech, Kostya Tszyu and, yes, Jeff Harding. Yet he is known for much more than that. For a wisdom that stems from his childhood growing up in Erskineville, where he mixed with hustlers and hard men and, in his words, never met a bad bloke. Now, in his authorised biography, we learn why Johnny Lewis is not only Australia's greatest ever fight trainer, but why he is a winner, and why those around him are winners. Why his lessons of the gym hold true outside the ring.
Small group resources tend to overlook the spiritual side of small group leadership. And yet most would agree that spiritual preparation is the most important aspect of leading a small group. Only Gods supernatural power can draw people to the truth and liberate them to be all that God wants them to be. The key distinction of this book is the spiritual perspective it gives to small group ministry. So much of the literature about small groups that is already published relates to small group technique and only touches briefly on the Spirits power. This book is a practical reference guide to help small group leadership begin to move in the supernatural realm. The books first priority is to help...
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CMJ New Music Report is the primary source for exclusive charts of non-commercial and college radio airplay and independent and trend-forward retail sales. CMJ's trade publication, compiles playlists for college and non-commercial stations; often a prelude to larger success.