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Suppliers to Multinationals
Presents a set of papers that contributed to an Economic Development Institute (EDI) workshop on curriculum development. The workshop was created to reexamine the substance of EDI's curriculum and increase the institute's efforts to train project analysts. The papers cover substative issues in project evaluation, pedagogy, and EDI's general training strategy.
The Global Environmental Benefits of Land Degradation Control on Agricultural Land
This book focuses on the global effects of land degradation, but emphasizes other important levels of land degradation: at the field level, it may result in reduced productivity; at the national level, it may cause flooding, and sedimentation; and, at the global level, it can contribute to climate changes, damaging bio-diversity, and international waters. The effects on climate changes are explored, and the report questions the extent to which land degradation on agricultural land, affects climate change. Does it increase emissions of greenhouse gases? Does it affect land's capacity to serve as a carbon sink? Can appropriate management enhance both land's productivity, and its capacity to st...
IU/Business
None
International Marketing Strategy
The new edition of this acclaimed work examines from an analytical and pragmatic outlook how to adapt marketing strategies to prevailing market conditions. Most of the 50 articles are new to the third edition and all are by recognized international experts. They have been carefully edited into an integrated framework to guide and stimulate the reader and fully reflect the rapidly changing world marketing environment. The objective is to help the reader define the problems he or she is likely to encounter in international marketing, bearing in mind that defining the problem is the single most important prerequisite to solving it. The present collection is designed to meet the need of both executives and students for impulses to stimulate their own thinking. It enables the reader to make his or her own diagnosis of differences and similarities in marketing structures around the world, and it provides guidelines for the planning of appropriate marketing strategies.
Macroeconomic Management
Papers by academics and administrators from East and West are contained in this volume. Recent macroeconomic policies in the West and the East are examined and new strategies for dealing with economic problems are analyzed.
