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Inventing for the Environment
  • Language: en

Inventing for the Environment

  • Type: Book
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  • Published: 2005-09-23
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  • Publisher: MIT Press

Essays by historians and practioners on how invention can benefit the environment. This ambitious book describes the many ways in which invention affects the environment (here defined broadly to include all forms of interaction between humans and nature). The book starts with nature itself and then leads readers to examine the built environment and then specific technologies in areas such as public health and energy. Each part focuses on a single environmental issue. Topics range widely, from the role of innovation in urban landscapes to the relationship among technological innovation, public health, and the environment. Each part features an essay by a historian, an essay by a practitioner,...

The Color Revolution
  • Language: en
  • Pages: 397

The Color Revolution

  • Type: Book
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  • Published: 2012-08-31
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  • Publisher: MIT Press

A history of color and commerce from haute couture to automobile showrooms to interior design. When the fashion industry declares that lime green is the new black, or instructs us to “think pink!,” it is not the result of a backroom deal forged by a secretive cabal of fashion journalists, designers, manufacturers, and the editor of Vogue. It is the latest development of a color revolution that has been unfolding for more than a century. In this book, the award-winning historian Regina Lee Blaszczyk traces the relationship of color and commerce, from haute couture to automobile showrooms to interior design, describing the often unrecognized role of the color profession in consumer culture...

Bright Modernity
  • Language: en
  • Pages: 286

Bright Modernity

  • Type: Book
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  • Published: 2017-08-24
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  • Publisher: Springer

Color is a visible technology that invisibly connects so many puzzling aspects of modern Western consumer societies—research and development, making and selling, predicting fashion trends, and more. Building on Regina Lee Blaszczyk’s go-to history of the “color revolution” in the United States, this book explores further transatlantic and multidisciplinary dimensions of the topic. Covering history from the mid nineteenth century into the immediate past, it examines the relationship between color, commerce, and consumer societies in unfamiliar settings and in the company of new kinds of experts. Readers will learn about the early dye industry, the dynamic nomenclature for color, and efforts to standardize, understand, and educate the public about color. Readers will also encounter early food coloring, new consumer goods, technical and business innovations in print and on the silver screen, the interrelationship between gender and color, and color forecasting in the fashion industry.

American Environmental History
  • Language: en
  • Pages: 505

American Environmental History

By studying the many ways diverse peoples have changed, shaped, and conserved the natural world over time, environmental historians provide insight into humanity's unique relationship with nature and, more importantly, are better able to understand the origins of our current environmental crisis. Beginning with the precolonial land-use practice of Native Americans and concluding with our twenty-first century concerns over our global ecological crisis, American Environmental History addresses contentious issues such as the preservation of the wilderness, the expulsion of native peoples from national parks, and population growth, and considers the formative forces of gender, race, and class. E...

Who Owns America's Past?
  • Language: en
  • Pages: 400

Who Owns America's Past?

  • Type: Book
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  • Published: 2013-10-15
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  • Publisher: JHU Press

When preserving our history, what do we choose to value, why, and who decides? Honorable Mention for the National Council on Public History Book Award of the National Council on Public History In 1994, when the National Air and Space Museum announced plans to display the Enola Gay, the B-29 sent to destroy Hiroshima with an atomic bomb, the ensuing political uproar caught the museum's parent Smithsonian Institution entirely unprepared. As the largest such complex in the world, the Smithsonian cares for millions of objects and has displayed everything from George Washington's sword to moon rocks to Dorothy’s ruby slippers from The Wizard of Oz. Why did this particular object arouse such con...

Health Care in America
  • Language: en
  • Pages: 429

Health Care in America

  • Type: Book
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  • Published: 2015-05-15
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  • Publisher: JHU Press

A comprehensive history of sickness, health, and medicine in America from Colonial times to the present. In Health Care in America, historian John C. Burnham describes changes over four centuries of medicine and public health in America. Beginning with seventeenth-century concerns over personal and neighborhood illnesses, Burnham concludes with the arrival of a new epoch in American medicine and health care at the turn of the twenty-first century. From the 1600s through the 1990s, Americans turned to a variety of healers, practices, and institutions in their efforts to prevent and survive epidemics of smallpox, yellow fever, cholera, influenza, polio, and AIDS. Health care workers in all per...

Making Movies in Technicolor
  • Language: en
  • Pages: 35

Making Movies in Technicolor

It's hard to imagine the film The Wizard of Oz without the "yellow" brick road or the "ruby" slippers. The memorable and distinctive use of color was made possible by a new technology called Technicolor. The vibrant colors showed that Oz was a very different place from Dorothy's home in Kansas. Learn the technology behind Technicolor along with the history of film with this high-interest informational text! Created in collaboration with the Smithsonian Institution, this Smithsonian Informational Text builds reading skills while engaging students' curiosity about STEAM topics through real-world examples. Packed with factoids and informative sidebars, it features a hands-on STEAM challenge that is perfect for use in a makerspace and teaches students every step of the engineering design process. Make STEAM career connections with career advice from actual Smithsonian employees working in STEAM fields. Discover engineering innovations that solve real-world problems with content that touches on all aspects of STEAM: Science, Technology, Engineering, the Arts, and Math!

Green Capitalism?
  • Language: en
  • Pages: 311

Green Capitalism?

At a time when the human impact on the environment is more devastating than ever, business initiatives frame the quest to "green" capitalism as the key to humanity's long-term survival. Indeed, even before the rise of the environmental movement in the 1970s, businesses sometimes had reasons to protect parts of nature, limit their production of wastes, and support broader environmental reforms. In the last thirty years, especially, many businesses have worked hard to reduce their direct and indirect environmental footprint. But are these efforts exceptional, or can capitalism truly be environmentally conscious? Green Capitalism? offers a critical, historically informed perspective on building...

Analog Days
  • Language: en
  • Pages: 418

Analog Days

Tracing the development of the Moog synthesizer from its initial conception to its ascension to stardom in 'Switched-on Bach', this text conveys the consequences of a technology that would provide the soundtrack for a chapter in cultural history.

Value Redesigned
  • Language: en
  • Pages: 474

Value Redesigned

In Value Redesigned, Davy and Harris reveal a vivid landscape where innovative new models for professional practice are already beginning to flourish, showing firms avenues of escape from the vicious cycle of commoditization and low prestige that is epidemic within the architecture and engineering community. Aligned with the dynamics of the emerging knowledge-based economy, these new models of practice offer bold value propositions, combining new ways of creating value with innovative pricing strategies.