Welcome to our book review site go-pdf.online!
You may have to Search all our reviewed books and magazines, click the sign up button below to create a free account.
Successful Diversity Management Initiatives
Thousands of organizations are beginning to address the issue of workforce diversity management. This important new book helps answer questions typically raised by these organizations as they face diversity-related change. Why should we do this? How will we know we are being successful? What kind of change can we expect? Successful Diversity Management Initiatives presents an innovative, step-by-step model to help plan, direct, and manage strategic organizational development. This model emphasizes ongoing evaluation and clarification during each phase and propose a prototype for measuring both qualitative and quantitative results. Vignettes based on organizational experiences are used to demonstrate how particular steps in the model occur and how they hold generic value. Intended for practical application, the book is supported by case examples, summaries at the end of each chapter that include a checklist for organizational self-assessment, models, and a glossary.
Kotler On Marketing
Since 1969, Philip Kotler's marketing text books have been read as the marketing gospel, as he has provided incisive and valuable advice on how to create, win and dominate markets. In KOTLER ON MARKETING, he has combined the expertise of his bestselling textbooks and world renowned seminars into this practical all-in-one book, covering everything there is to know about marketing. In a clear, straightforward style, Kotler covers every area of marketing from assessing what customers want and need in order to build brand equity, to creating loyal long-term customers. For business executives everywhere, KOTLER ON MARKETING will become the outstanding work in the field. The secret of Kotler's success is in the readability, clarity, logic and precision of his prose, which derives from his vigorous scientific training in economics, mathematics and the behavioural sciences. Each point and chapter is plotted sequentially to build, block by block, on the strategic foundation and tactical superstructure of the book.
Recent Advances in Plant Biotechnology
Plant biotechnology applies to three major areas of plants and their uses: (1) control of plant growth and development; (2) protection of plants against biotic and abiotic stresses; and (3) expansion of ways by which specialty foods, biochemicals, and pharmaceuticals are produced. The topic of recent advances in plant biotechnology is ripe for consideration because of the rapid developments in this ?eld that have revolutionized our concepts of sustainable food production, cost-effective alt- native energy strategies, environmental bioremediation, and production of pla- derived medicines through plant cell biotechnology. Many of the more traditional approaches to plant biotechnology are woefu...
Children and Television
This book offers a magisterial overview on children and television from the accumulated global literature in this field of the past 50 years, combining both the American tradition, influenced heavily by developmental psychological studies, as well as the European tradition, characterized by more sociological and cultural studies perspectives to the field. Similarly, it draws together a methodological diversity from both the quantitative – experimental and survey research, together with the qualitative – ethnographic and interview – research of children and television. With a distinctively international approach, Children and Television highlights the global perspective in each of the chapters, balancing the need to contextualize television in children’s lives in their unique cultural spaces, as well as searching for universal understandings that hold true for children around the world.
Knowing Knowledge
Why does so much of our society look as it did in the past? Our schools,our government, our religious organizations, our media - while more complex, have maintained their general structure and shape. Classroomstructure today, with the exception of a computer or an LCD projector, looks remarkably unchanged: teacher at the front, students i n rows. Our business processes are still built on theories and viewpoints that existed over a century ago (with periodic amendments from thinkers like Drucker 2). In essence, we have transferred (not transformed) our physical identity to online spaces and structures.
Carbon Cycling in the Baltic Sea
The Baltic Sea is an area extensively explored by the oceanographers. Hence it is one of the most often described marine areas in the scientific literature. However, there are still several fields which are poorly investigated and reported by scientists. One of them is the carbon cycle of the Baltic Sea. Although it is believed the shelf seas are responsible for about 20% of all marine carbon dioxide uptake, while they constitute only 7% of the whole sea surface, still a scientific debate exists on the role of the Baltic Sea in the global carbon cycle. “Carbon cycle of the Baltic Sea” is intended to be a comprehensive presentation and discussion of state of the art research by biogeochemists involved in the Baltic Sea carbon cycle research. This work presents both qualitative and quantitative descriptions of the main carbon flows in the Baltic Sea as well as their possible shifts induced by climatic and global change.
The World Economy
This publication brings together two reference works by Angus Maddison: The World Economy: A Millennial Perspective, first published in 2001 and The World Economy: Historical Statistics, published in 2003. This new edition contains Statlinks, a service providing access to the underlying data in Excel® format. These two volumes bring together estimates of world GDP for the past 2000 years and provide perspective on the rise and fall of economies historically.--Publisher description.
