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Taboo in Advertising
Taboos are much more than just a synonym of 'forbidden'. Proof of the concept's complexity can be found in the way ads often try to hide the taboo inherent to their products or, conversely, in the way certain taboo readings are foregrounded on purpose in other ads. This volume shows why and how that happens, using print and television ads to exemplify (a) the elaborate strategies used by ads for certain products to cleverly hide the taboo inherent to them, and (b) the deliberate recourse to taboo references in ads for products that do not present any taboo connotation. The linguistic analysis undertaken takes into account the different modes (verbal language, music, sound effects, moving and...
OECD Studies on Water Fostering Water Resilience in Brazil Turning Strategy into Action
Brazil made significant progress in managing water resources since the adoption of the National Water Law in 1997 and the creation of the National Water and Sanitation Agency (ANA) in 2000. Nevertheless, water security challenges persist and will be aggravated by megatrends such as climate change, population growth, urbanisation, and the economic, social and environmental consequences of the COVID-19 pandemic.
ADMINISTRAÇÃO Coletânea de escritos científicos
Encontram-se atualmente na literatura sobre gestão de pessoas alguns trabalhos, desenvolvidos por diferentes autores, que buscam retratar problemas e desconfortos presentes no cotidiano das pessoas que podem reduzir sua produtividade e gerar conflitos e aborrecimentos. Por conseguinte, este trabalho busca abordar as consequências que os ruídos acima do normal, ou seja, 50 dB, acarretam ao ser humano. Observam-se na cidade de Manaus, em áreas residenciais, muitas edificações que se destinam ao lazer, diversão, alimentação e outros. Conquanto seja da natureza humana e pertinente ao cidadão o direito ao lazer, tais usos deverão respeitar a vizinhança, garantindo níveis de pressão sonora confortáveis, que expressem a normalidade dessas comunidades.
XXVII Brazilian Congress on Biomedical Engineering
This book presents cutting-edge research and developments in the field of Biomedical Engineering. It describes both fundamental and clinically-oriented findings, highlighting advantages and challenges of innovative methods and technologies, such as artificial intelligence, wearable devices and neuroengineering, important issues related to health technology management and human factors in health, and new findings in biomechanical analysis and modeling. Gathering the proceedings of the XXVII Brazilian Congress on Biomedical Engineering, CBEB 2020, held on October 26-30, 2020, in Vitória, Brazil, and promoted by the Brazilian Society of Biomedical Engineering – SBEB, this book gives emphasis to research and developments carried out by Brazilian scientists, institutions and professionals. It offers an extensive overview on new trends and clinical implementation of technologies, and it is intended to foster communication and collaboration between medical scientists, engineers, and researchers inside and outside the country.
A Dictionary of German-Jewish Surnames
This dictionary identifies more than 13,000 German-Jewish surnames from the area that was pre-World War I Germany. From Baden-Wuerttemburg in the south to Schleswig-Holstein in the north. From Westfalen in the west to East Prussia in the east. In addition to providing the etymology and variants of each name, it identifies where in the region the name appeared, identifying the town and time period. More than 300 sources were used to compile the book. A chapter provides the Jewish population in many towns in the 19th century.
Humanities
Beginning with volume 41 (1979), the University of Texas Press became the publisher of the Handbook of Latin American Studies, the most comprehensive annual bibliography in the field. Compiled by the Hispanic Division of the Library of Congress and annotated by a corps of more than 130 specialists in various disciplines, the Handbook alternates from year to year between social sciences and humanities. The Handbook annotates works on Mexico, Central America, the Caribbean and the Guianas, Spanish South America, and Brazil, as well as materials covering Latin America as a whole. Most of the subsections are preceded by introductory essays that serve as biannual evaluations of the literature and research under way in specialized areas. The Handbook of Latin American Studies is the oldest continuing reference work in the field. Lawrence Boudon became the editor in 2000. The subject categories for Volume 58 are as follows: Electronic Resources for the Humanities Art History (including ethnohistory) Literature (including translations from the Spanish and Portuguese) Philosophy: Latin American Thought Music
Index Medicus
Vols. for 1963- include as pt. 2 of the Jan. issue: Medical subject headings.
XXVI Brazilian Congress on Biomedical Engineering
This volume presents the proceedings of the Brazilian Congress on Biomedical Engineering (CBEB 2018). The conference was organised by the Brazilian Society on Biomedical Engineering (SBEB) and held in Armação de Buzios, Rio de Janeiro, Brazil from 21-25 October, 2018. Topics of the proceedings include these 11 tracks: • Bioengineering • Biomaterials, Tissue Engineering and Artificial Organs • Biomechanics and Rehabilitation • Biomedical Devices and Instrumentation • Biomedical Robotics, Assistive Technologies and Health Informatics • Clinical Engineering and Health Technology Assessment • Metrology, Standardization, Testing and Quality in Health • Biomedical Signal and Image Processing • Neural Engineering • Special Topics • Systems and Technologies for Therapy and Diagnosis
Principles and concepts for development in nowadays society
Temos o prazer de lançar o primeiro livro internacional do ano de 2022 voltado a área do desenvolvimento, que tem como título Principles and concepts for development in nowadays society, essa obra contém 152 artigos voltados a área multidisciplinar, sendo a mesma pela Seven Publicações Ltda. A Seven Editora, agradece e enaltasse os autores que fizeram parte desse livro. Desejamos uma boa leitura a todos
