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Bats and Viruses
An invaluable reference source for everyone working on bat-borne viruses.
Design Thinking Research
Extensive research conducted by the Hasso Plattner Design Thinking Research Program at Stanford University in Palo Alto, California, USA, and the Hasso Plattner Institute in Potsdam, Germany, has yielded valuable insights on why and how design thinking works. The participating researchers have identified metrics, developed models, and conducted studies, which are featured in this book, and in the previous volumes of this series. This volume provides readers with tools to bridge the gap between research and practice in design thinking with varied real world examples. Several different approaches to design thinking are presented in this volume. Acquired frameworks are leveraged to understand d...
Design Thinking in Education
Education needs new ways to prepare individuals and societies for the multitude of changing challenges in the twenty-first century. In today's world—characterized by digitization, increasing speed, and complexity—design thinking has established itself as a powerful approach to human-centered innovation that can help address complicated problems and guide change in all areas of life. Design thinking formats not only teach skills that benefit people as they expand their "toolbox," but also create affective and cognitive outcomes. This book includes experiences, approaches, and reflections on design thinking in education from different perspectives of renowned design thinking experts from the network of the Hasso Plattner Institute and its School of Design Thinking. Using real-world examples, the book provides insights into requirements and protocols that design thinking practitioners can apply to transform their academic or professional ecosystem. It will be of interest for readers who work in or are interested in a wide variety of educational contexts.
Design Thinking Research
This book summarizes the results of Design Thinking Research Program at Stanford University in Palo Alto, California, USA and the Hasso Plattner Institute in Potsdam, Germany. Offering readers a closer look at design thinking, its innovation processes and methods, it covers topics ranging from how to design ideas, methods and technologies, to creativity experiments and creative collaboration in the real world, and the interplay between designers and engineers. But the topics go beyond this in their detailed exploration of design thinking and its use in IT systems engineering fields, and even from a management perspective. The authors show how these methods and strategies actually work in com...
Design Leadership Ignited
Design leadership at scale requires leaders who design the design function, establish a thriving environment for the creative team, and shape the design organization to drive progress, advance innovation, and enhance meaningful customer experiences. To examine the foundations of successful design leadership, the authors performed extensive in-depth interviews with design leaders working for Fortune 500 organizations across industries. Based on these insights, Design Leadership Ignited delineates a pathway to design excellence, which includes establishing a forward-looking strategy and an adequate organizational structure for the design function, empowering the design team, and scaling the impact of design across the entire organization. This book takes the position that a core challenge in the journey towards design excellence is the need to recognize and balance the often-contradictory objectives and activities that design leaders encounter. Combining their practitioner experience and research, the authors provide a framework to embrace the complexity of design leadership that will elevate design at scale.
Reverse Genetics of RNA Viruses
This second edition volume expands on the previous edition with new and updated chapters that highlight the latest methods and approaches for the manipulation of RNA viruses. The chapters in this book explore the fundamental role in studying RNA viruses; identifying markers of host range, disease, and transmission; and aid readers with the further development of in silico computational biology tools and artificial intelligence algorithms that can help predict the emergence of certain pathogens. Written in the highly successful Methods in Molecular Biology series format, chapters include introductions to their respective topics, lists of the necessary materials and reagents, step-by-step, readily reproducible laboratory protocols, and tips on troubleshooting and avoiding known pitfalls. Cutting-edge and comprehensive, Reverse Genetics of RNA Viruses: Methods and Protocols, Second Edition is a valuable resource for researchers who are interested in learning more about this developing field.
Beyond the Rhetorics of Compliance
Anitta M. Hipper examines to what extent and under what conditions the EU's transformative power met with resistance in Romania. The book touches upon a raw nerve for most post-communist societies: justice and anti-corruption reform. Through the use of a context-sensitive approach, it assesses how domestic factors influenced the implementation of EU conditionality towards Romania from 1990 to 2012. Empirical investigations reveal a struggle between various interested parties in complying with EU conditionality. As a result, a complex layer of (non-)compliance emerged and it became a Herculean task to ensure the sustainability of reform by reformist forces within Romania and the EU.
EBOOK: Marketing Management
Marketing Management: A Contemporary Perspective provides a fresh new perspective on marketing from some of the leading researchers in Europe. The book offers students and practitioners the comprehensive coverage they need to make the right decisions to create and implement highly successful marketing strategies. This exciting new edition includes updated cases and combines scholarly international research with relevant and contemporary examples from markets and brands across the world. The authors combine their experience as researchers and industry consultants to provide the conceptual and theoretical underpinning of marketing and empirical research, helping students to understand how marketing concepts can be applied and implemented. The book covers a full range of industries including business-to-customer, business-to-business, services marketing, retailing and international marketing from companies around the globe.
KI braucht Führung
- KI-Grundlagen für Führungskräfte - Einführung in moderne Führungskonzepte im Kontext von KI - Strategischer Einsatz von KI für die unternehmerische Zukunftsfähigkeit KI verstehen und richtig einsetzen Dieses Buch gibt Ihnen das nötige Wissen an die Hand, um die Auswirkungen und daraus entstehenden Chancen der Künstlichen Intelligenz in der Arbeitswelt zu verstehen. Es zeigt, wie Sie KI erfolgreich in Ihrem Unternehmen einführen und die Zusammenarbeit von Mensch und Maschine sinnvoll gestalten. Sie lernen, wie Sie KI zu Ihrem Vorteil und ohne Berührungsängste nutzen können. Führung neu denken Erfahren Sie, wie sich Führungsansätze im Zeitalter der KI verändern und welche be...
