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Writing for Money in Mental Health
Ruben, clinical psychologist turned media specialist, has a private practice but spends most of his time consulting authors, producers, literary agents, and publishers on book ideas and promotions. He writes here for mental health professionals who want to make some bucks selling ideas to magazines, book publishers, software companies, TV producers, and other kinds of media. The book includes some solid reference information mixed with the author's enthusiastic self-hype. Paper edition (0240-X), $24.95. Annotation copyrighted by Book News, Inc., Portland, OR
The Rise of Nuclear Fear
After a tsunami destroyed the cooling system at Japan's Fukushima Nuclear Power Plant, triggering a meltdown, protesters around the world challenged the use of nuclear power. Germany announced it would close its plants by 2022. Although the ills of fossil fuels are better understood than ever, the threat of climate change has never aroused the same visceral dread or swift action. Spencer Weart dissects this paradox, demonstrating that a powerful web of images surrounding nuclear energy holds us captive, allowing fear, rather than facts, to drive our thinking and public policy. Building on his classic, Nuclear Fear, Weart follows nuclear imagery from its origins in the symbolism of medieval a...
Rethinking Cold War Culture
This anthology of essays questions many widespread assumptions about the culture of postwar America. Illuminating the origins and development of the many threads that constituted American culture during the Cold War, the contributors challenge the existence of a monolithic culture during the 1950s and thereafter. They demonstrate instead that there was more to American society than conformity, political conservatism, consumerism, and middle-class values. By examining popular culture, politics, economics, gender relations, and civil rights, the contributors contend that, while there was little fundamentally new about American culture in the Cold War era, the Cold War shaped and distorted virt...
Confessions of a Crabgrass Cowboy
Confessions Of a Crabgrass Cowboy is a tale about coming of age in a fresh and eccentric environment called suburbia. As a personal memoir, the book details the vicissitudes of replacing playground bullies with "Playboy Playmates," while simultaneously preparing daily for the Armageddon we were promised was right around the corner. Confessions Of a Crabgrass Cowboy also chronicles the cultural quirks of the era itself-Dick and Jane, CONELRAD, Charles Atlas, Tupperware(R), X-Ray spectacles, coon skin caps, and anatomically correct dolls are but a handful-that we now so closely and warmly associate with this distinctive period in American history. Were Dick and Jane the only children in Americ...
Duck and Cover
During the 1950s and early 1960s, school air-raid drills, bomb shelters, and unnerving civil defense films served as constant reminders of the looming threat of nuclear war. Throughout America, a widespread civil defense effort used town meetings, public school educational programs, and the mass media--television, radio, and especially, motion pictures--to mobilize every citizen for a protracted Cold War. This volume explores how American popular culture has portrayed civil defense from mid-twentieth century to the immediate post-September 11 era. With analysis of everything from early government propaganda films and 1950s science fiction films to Happy Days, the Reagan-era TV movie The Day After, and the small-screen nostalgia trend after 9/11, it shows how popular culture reflects American fears and the hope of preparedness.
The Dragon's Tail
When President Harry Truman introduced the atomic bomb to the world in 1945, he described it as a God-given harnessing of "the basic power of the universe." Six days later a New York Times editorial framed the dilemma of the new Atomic Age for its readers: "Here the long pilgrimage of man on Earth turns towards darkness or towards light." American nuclear scientists, aware of the dangers their work involved, referred to one of their most critical experiments as "tickling the dragon's tail." Even after Hiroshima and Nagasaki, most Americans may not have been sure what an atomic bomb was or how it worked. But they did sense that it had fundamentally changed the future of the human race. In thi...
Alert America!
To address the threat of an atomic-armed Soviet Union during the early days of the Cold War, President Harry Truman approved the Alert America exhibit as the most effective way to convey the destructive power of the atomic bomb and to encourage participation in civil defense. Following its debut in the nation's capital in January 1952, Alert America, promoted as "The Show That May Save Your Life," traveled in three separate convoys to more than eighty cities considered most likely to be bombed, and garnered unprecedented support from elected and civic officials, the media, the military, private industry, and myriad organizations. This is the first book to examine the scope and impact of Alert America, which has been largely overlooked by historians. Also included are resource materials providing insights into the government's overriding objective of preparing men, women and children to survive an atomic war.
Belief-based Energy Technology Development in the United States
This book is a comparative study of two energy policies that illustrates how and why technical fixes in energy policy failed in the United States. In the post-WWII era, the U.S. government forcefully and consistently endorsed the development of civilian nuclear power. It adopted policies to establish the competitiveness of civilian nuclear power far beyond what would have occurred under free-market conditions. Even though synthetic fuel was characterized by a similar level of economic potential and technical feasibility, the policy approach toward synthetic fuel was sporadic and indeterminate. The contrast between the unfaltering faith in nuclear power and the indeterminate attitude toward s...
Learning from Mickey, Donald and Walt
Throughout its long and colorful history, Walt Disney Studios has produced scores of films designed to educate moviegoers as well as entertain them. These productions range from the True-Life Adventures nature documentaries and such depictions of cutting-edge technology as Man in Space and Our Friend the Atom, to wartime propaganda shorts (Education for Death), public-health films (VD Attack Plan) and coverage of exotic cultures (The Ama Girls, Blue Men of Morocco). Even Disney's dramatic recreations of historical events (Ten Who Dared, Invincible) have had their share of educational value. Each of the essays in this volume focuses on a different type of Disney "edutainment" film. Together they provide the first comprehensive look at Walt Disney's ongoing mission to inform and enlighten his worldwide audience.
Cold War Space and Culture in the 1960s and 1980s
Cold War Space and Culture in the 1960s and 1980s: The Bunkered Decades studies the two periods in which Americans were actively encouraged to excavate their own backyards while governments the world over exhausted their budgets on fortified super-shelters and megaton bombs. The dreams and nightmares inspired by the spectre of nuclear destruction were expressed in images and forms from comics, movies, and pulp paperbacks to policy documents, protest movements, and survivalist tracts. Illustrated with photographs, artwork, and movie and television stills of real and imagined fallout shelters and other bunker fantasies, award-winning author David L. Pike's continues his decades-long exploratio...
