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The Nature of Human Values
Milton Rokeach's book The Nature of Human Values (1973), and the Rokeach Value Survey, which the book served as the test manual for, occupied the final years of his career. In it, he posited that a relatively few "terminal human values" are the internal reference points that all people use to formulate attitudes and opinions, and that by measuring the "relative ranking" of these values one could predict a wide variety of behavior, including political affiliation and religious belief. This theory led to a series of experiments in which changes in values led to measurable changes in opinion for an entire small city in the state of Washington.
Understanding Human Values
This volume presents theoretical, methodological, and empirical advances in understanding, and also in the effects of understanding, individual and societal values.
The Three Christs of Ypsilanti
NOW A MAJOR MOTION PICTURE This landmark case study of three schizophrenic patients offers a “rare and eccentric journey” into madness, shining a light on the ethical dilemmas of institutionalized care in the mid-20th century (Slate) On July 1, 1959, at Ypsilanti State Hospital in Michigan, the social psychologist Milton Rokeach brought together three paranoid schizophrenics: Clyde Benson, an elderly farmer and alcoholic; Joseph Cassel, a failed writer who was institutionalized after increasingly violent behavior toward his family; and Leon Gabor, a college dropout and veteran of World War II. The men had one thing in common: each believed himself to be Jesus Christ. Their extraordinary meeting and the two years they spent in one another’s company serves as the basis for an investigation into the nature of human identity, belief, and delusion that is poignant, amusing, and at times disturbing. Displaying the sympathy and subtlety of a gifted novelist, Rokeach draws us into the lives of three troubled and profoundly different men who find themselves “confronted with the ultimate contradiction conceivable for human beings: more than one person claiming the same identity.”
The Three Christs of Ypsilanti
NOW A MAJOR MOTION PICTURE This landmark case study of three schizophrenic patients offers a “rare and eccentric journey” into madness, shining a light on the ethical dilemmas of institutionalized care in the mid-20th century (Slate) On July 1, 1959, at Ypsilanti State Hospital in Michigan, the social psychologist Milton Rokeach brought together three paranoid schizophrenics: Clyde Benson, an elderly farmer and alcoholic; Joseph Cassel, a failed writer who was institutionalized after increasingly violent behavior toward his family; and Leon Gabor, a college dropout and veteran of World War II. The men had one thing in common: each believed himself to be Jesus Christ. Their extraordinary meeting and the two years they spent in one another’s company serves as the basis for an investigation into the nature of human identity, belief, and delusion that is poignant, amusing, and at times disturbing. Displaying the sympathy and subtlety of a gifted novelist, Rokeach draws us into the lives of three troubled and profoundly different men who find themselves “confronted with the ultimate contradiction conceivable for human beings: more than one person claiming the same identity.”
Beliefs, Attitudes, and Values
"This is a revolutionary book. Rokeach seriously questions the vast research on attitudes and attitude change as well as some of the well-known theories in this area. And—perhaps more crucially—he documents the need to replace the delimited concern for attitudes with a systematic and organized theory about values. Rokeach provides theoretical and reach substance and meaning to the previously scattered thought about beliefs, attitudes, and values. In doing so, he opens new avenues of understanding about man's values, and he documents the necessary new directions in research. "Belief, Attitudes, and Values represents and elaboration of my continuing interest in the nature of belief systems...
Rokeach Value Survey
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Open And Closed Mind
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