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Contemporary data analytics involves extracting insights from data and translating them into action. With its turn towards empirical methods and convergent data sources, cognitive linguistics is a fertile context for data analytics. There are key differences between data analytics and statistical analysis as typically conceived. Though the former requires the latter, it emphasizes the role of domain-specific knowledge. Statistical analysis also tends to be associated with preconceived hypotheses and controlled data. Data analytics, on the other hand, can help explore unstructured datasets and inspire emergent questions. This volume addresses two key aspects in data analytics for cognitive li...
Cognitive Sociolinguistics draws on the rich theoretical framework of Cognitive Linguistics and focuses on the social factors that underlie the variability of meaning and conceptualization. In the last decade, the field has expanded in various way. The current volume takes stock of current and emerging advances in the field in short academic contributions. The studies collected in this book have a usage-based approach to language variation and change, drawing on the theoretical framework of Cognitive Linguistics and are sensitive to social variation, be it cross-linguistic or language-internal. Three types of contributions are collected in this book. First, it contains theoretical overview papers on the domains that have witnessed expansion in recent years. Second, it presents novel research ideas in proof-of-concept contributions, aimed at blue-sky research and out-of-the-box linguistic analyses. Third, it showcases recent empirical studies within the field. By combining these three types of contributions, the book provides an encompassing overview of novel developments in the field of Cognitive Sociolinguistics.
Metaphor studies is a vibrant and fascinating field. The present book brings together the work of influential researchers analyzing metaphor empirically from Critical Socio-Cognitive perspectives (CSCDA). The case studies focus on the role of metaphor as a powerful strategy for the creation of specific world views and ideological frames, as well as for their contestation in current crises.
Conspiracy Theory Discourses addresses a crucial phenomenon in the current political and communicative context: conspiracy theories. The social impact of conspiracy theories is wide-ranging and their influence on the political life of many nations is increasing. Conspiracy Theory Discourses bridges an important gap by bringing discourse-based insights to existing knowledge about conspiracy theories, which has so far developed in research areas other than Linguistics and Discourse Studies. The chapters in this volume call attention to conspiracist discourses as deeply ingrained ways to interpret reality and construct social identities. They are based on multiple, partly overlapping analytical frameworks, including Critical Discourse Analysis, rhetoric, metaphor studies, multimodality, and corpus-based, quali-quantitative approaches. These approaches are an entry point to further explore the environments which enable the proliferation of conspiracy theories, and the paramount role of discourse in furthering conspiracist interpretations of reality.
Approaches to Specialized Genres provides a timely update of the field of genre studies, with 14 cutting-edge contributions split into five sections using and integrating an exceptionally wide variety of methods and perspectives (such as ESP genre research, corpus linguistics, systemic functional linguistics, ethnographic and multimodal research) to analyse genres in written, spoken, visual and auditory modes across a multiplicity of pedagogic, professional and digital settings. It highlights and illustrates the growing trend of a multiperspective and inter-theoretic approach to genre studies and demonstrates how such methodological rigour can extend our knowledge of language, in general, an...
The COVID-19 pandemic has led to a host of critical reflections about discourse practises dealing with public health issues. Situating crisis communication at the centre of societal and political debates about responses to the pandemic, this volume analyses the discursive strategies used in a variety of settings. Exploring how crisis discourse has become a part of managing the public health crisis itself, this book focuses on the communicative tasks and challenges for both speakers and their public audiences in seven areas: - establishment of discursive and political authority - official governmental and expert communication to the public - public understanding of government communication - ...
Approaches to Specialized Genres provides a timely update of the field of genre studies, with 14 cutting-edge contributions split into five sections using and integrating an exceptionally wide variety of methods and perspectives (such as ESP genre research, corpus linguistics, systemic functional linguistics, ethnographic and multimodal research) to analyse genres in written, spoken, visual and auditory modes across a multiplicity of pedagogic, professional and digital settings. It highlights and illustrates the growing trend of a multiperspective and inter-theoretic approach to genre studies and demonstrates how such methodological rigour can extend our knowledge of language, in general, an...
A cloth bag containing ten copies of the title.
Metaphor has recently been reconceptualised as a fundamental part of the human conceptual system. It can hence be expressed in language but also in other modalities and media of communication, including gesture and body language, sound and music, and film and visuals. In spite of this theoretical landslide, however, the wide range of nonverbal metaphor and its processing has neither been empirically investigated on the same scale nor with the same rigour as metaphor in language. The overarching goal of this book is to report on the findings of a research program aimed at exploiting the vast cognitive linguistic and psycholinguistic expertise on metaphor in language for a new, behaviourally f...
Offers an extended, improved version of Conceptual Metaphor Theory (CMT), updating it in the context of current linguistic theory.