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Canadiana
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Start and Run a Profitable Exporting Business
Ten key ways to becoming a global player and succeeding in the lucrative export field
Start and Run a Profitable Consulting Business
Every year the demand for consultants of all kinds increases, as organisations become leaner and more compact and outsourcing more commonplace. This fully revised new edition provides essential information and practical step by step guidance on starting and developing a successful consulting practice. It contains expert advice on the process of consultancy in terms of marketing and selling activities and how to conduct assignments. Also covered is how to run a consultancy as a business, including setting up, business planning, record and administrative systems and legal, taxation and insurance considerations. Essential reading for the would-be consultant, it has much to offer the established practitioner too.
SNI
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Canada Commerce
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Exhibit Marketing and Trade Show Intelligence
"Exhibition organizers and venue managers must have a thorough knowledge of their customers and they must be very close to the industries they serve. We must react rapidly to their changing needs and even be ahead of the curve in providing the tools and services which they’ll need to successfully meet their business objectives. This book, Exhibit Marketing and Trade Show Intelligence, will assist all those in the exhibition industry to stay on top of trends and changes as we work to improve our customer’s ROI and at the same time strengthen our own bottom line." Paul Woodward Managing Director UFI, the Global Association of the Exhibition Industry "The Exhibit and Event industry has been...
Consulting Start-Up and Management
Looking to start up your own research and evaluation consultancy? For almost 20 years, Gail V. Barrington has run popular workshops to help professional researchers and evaluators determine if they have what it takes to succeed as consultants. This book makes that helpful guidance, and more, available to a wider audience. Barrington shows readers how to get started, set fees, find work, manage time and money, set up an ownership structure and business systems, manage contracts, and work with subcontractors and staff. With Barrington's advice and encouragement, independent practitioners have the roadmap to success!"I would highly recommend it to anyone starting a consulting career. The author has truly singled out the most important lessons to be passed on, both of the practical type and of those related to consultancy."-George Grob, Center for Public Program Evaluation"This book addresses a big and important gap in the evaluation literature. It provides a clear and concise account of what evaluators and applied researchers need to know in order to succeed in independent consulting practice." -Stewart Donaldson, Claremont Graduate University
The Marketer's Handbook
The Marketer's Handbook: A Checklist Approach is a dream tool for marketing practitioners looking to increase performance. It delivers a powerful wealth of practical marketing information in checklist form. Armed with this resource, you will gain priceless marketing know-how with leading ideas, proven strategies & practical information organized in a quick & easy-to-use reference format. This handbook will help you to focus in on specific areas to ensure that you haven't forgotten anything. The wealth of information contained in each chapter is there to help you think about &consider just what it is that you have to do. The checklists help to identify, remind & prompt, & evolve questions to ...
Monographic Series
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