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Lesly's Handbook of Public Relations and Communications
Until his death in 1997, Philip Lesly was a leading authority on public relations and a leading practitioner. The new title reflects an added section on the techniques of communication. Other sections cover the definition and function of public relations; analysis, research and planning; how an organization utilizes public relations; and the practice of public relations. Appendices include sources of information, public relations organizations, the code of professional standards for the practice of public relations, and a glossary. Annotation copyrighted by Book News, Inc., Portland, OR
Public Relations and the Press
Governments and corporations, nonprofits and special interest groups, all have spin doctors trying to turn the news to their advantage. This book examines how this shift came to be and explores the questions it raises about the role of media in a democratic society and the future of journalism.
Publicity Professor
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Creating Your Career in Communications and Entertainment
This premiere edition from Leonard Mogel provides up-to-date "snapshots"--with data, forecasts, and analyses--of career opportunities in the worlds of publishing, communications, media, and entertainment. A veteran of the printing, publishing, and movie industries, Mogel offers dozens of specific career tips and many interviews with experts in each field. Offering visions of "dream" jobs with a healthy dose of perspective and wisdom, this volume is intended for readers interested in pursuing careers in media and entertainment.
Summary
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Proceedings
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Political Influence of the Media in Developing Countries
The media plays an intricate role in the political economy of developing nations as it conveys the social issues and impacts of a government’s legislation and policy. However, information is often miscommunicated or biased in emergent economies as media owners often tailor news and advertisements to promote their own agendas rather than meet the needs of citizens. Political Influence of the Media in Developing Countries analyzes the use and structure of media in political forums in developing nations. Featuring research on the effects of the media on news consumption and the professional and ethical difficulties journalists and editors face in the dissemination of political messages, this publication is an essential reference source for policy makers, academicians, politicians, students, and researchers interested in the adoption of various media formats used to promote the political environment and civic engagement within developing countries.
The Return of the Public
Under the incurious gaze of the major media, the political establishment and the financial sector have become increasingly deceitful and dangerous in recent years. At the same time, journalists at Rupert Murdoch’s News International and elsewhere have been breaking the law on an industrial scale. Now we are expected to stay quiet while those who presided over the shambles judge their own conduct. In The Return of the Public, Dan Hind argues for reform of the media as a necessary prelude to wider social transformation. A former commissioning editor, Hind urges us to focus on the powers of the media to instigate investigations and to publicize the results, powers that editors and owners are desperate to keep from general deliberation. Hind describes a programme of reform that is modest, simple and informed by years of experience. It is a programme that much of the media cannot bring themselves even to acknowledge, precisely because it threatens their private power. It is time the public had their say.
